Developed specifically for communications teams seeking to monitor, measure and manage relationships across the entirety of an organisation, the software helps you keep track of what’s happening through logging all the key interactions across your business in a fully searchable central repository.
In this spotlight Craig Landale talks to us about how retaining a loyal readership, having strong relationships with PRs, why blogging isn't as glamorous as people think, and why being listed on our latest Men's lifestyle ranking has given him a motivational push.
Budding entrepreneurs are often advised to focus their efforts on something that they are passionate about and dominate their niche. It’s good advice that many media companies should also take to heart.
Influence have turned their attention to the PR power of social media influencers in the new edition of the magazine. Featuring interviews with top influencers like Kevin McAulay and Sophie Hannah Richardson, issues such as brands not being honest with the influencers and asking them to advertise products that are inconsistent with their brand was highlighted.
The much delayed Childhood Obesity Strategy was published by the Government last Thursday. While it included reaffirmed commitments to measures like the sugar tax, there was disappointment from campaign groups that it excluded controls on junk food advertising. Industry voices, however, are viewing this as an opportunity.