The biggest annual survey into the habits and behaviours of UK bloggers has been published, revealing the industry is professionalising, not all bloggers believe in disclosure and relationships with PRs vary wildly depending on the industry.
A whopping 87% of parenting bloggers have good PR relations, but with politics, that falls to just 17%. How are these PRs getting it so wrong? Or are some sectors just better at influencer outreach?
Who better to talk about working with PRs and all the Bloggers Survey results than Jo Middleton – author of the award-winning Slummy Single Mummy and parenting blogger extraordinaire.
As more and more influencers see blogging as a valid career path, PRs have no choice but to have a clear strategy for handling influencer relations. Jo will reveal how she manages her own excellent relationships with brands and agencies and discuss the future direction of this burgeoning industry.
The webinar: UK Blogger Survey 2017 – the Results, takes place on Tuesday 26 September at 11am. Jo will be joining us live to take you questions throughout the webinar and share some of the secrets of her success.
Click here to register for the webinar. Even if you can’t make the live broadcast, we’ll send you a recording after it airs.