The Top 10 Lifestyle ranking was last updated 09/11/2016.
1. The Londoner
After years of building a strong online presence, The Londoner by Rosie Thomas is now read and followed by many in the blogosphere. Rosie documents her adventures with bitesize commentary and engaging pictures, making each post conversational and easy to follow. Rosie features what she wore, saw, did and ate – giving readers updates on her love of style, globetrotting and adventures in London, including tips on how to make the best gelato cocktails and her famous ‘Slutty Brownies’.
WISH WISH WISH by Carrie Santana da Silva gives you a sneak peek inside her life as she trots around the globe, visits interesting food spaces and shares large doses of fashion inspiration. After moving to London from the countryside almost a decade ago, Carrie started to blog to document her London life and share tips on the best places to go. Carrie provides her readers with regular updates on what she wore on her travels, beauty tips, and mouth-watering treats.
3. Lily Pebbles
Lily Pebbles was created back in 2010, while Lily was studying Marketing, Advertising and PR at university. Covering beauty, fashion, style, travel, restaurants and her personal life, Lily Pebbles focuses on life in London. Providing reviews of the best places to eat, from markets to food halls and luxury dining experiences, Lily offers all the little details you need to plan a day out in London and discover new places. As well as featuring regular blog posts, Lily also vlogs and gives advice on how to start your own blog and vlog.
What Olivia Did… was created in 2010 by Olivia Purvis and has now grown into an outlet to record her personal style, recipes, travel, music, beauty and interviews with inspirational women. Armed with enough sunglasses, bags and shoes to last a lifetime, Olivia shares outfit inspiration from a range of brands including ASOS, as well as the prettiest places to visit, eat, and explore.
Leeds born Em Sheldon started writing EMTALKS in 2012 to share her love of fashion, beauty, fitness and travel. Em blogs about her experiences in Leeds and London, with a focus on events, her personal style and adventures she has while traveling (recently visiting the Maldives and having a spa trip in Sri Lanka). With an interest in personal fitness, EMTALKS also gives workout and dietary advice to help those who are trying to get fit and feel healthier.
6. Hannah Gale
Hannah Gale created her blog to share her journalism portfolio and try and establish herself as a freelance writer. After going viral in 2014, Hannah’s blog transformed into a destination for young women to gain inspiration about mental health, travel, relationships, fashion, and plain old life advice. Hannah Gale offers affordable beauty and fashion tips for 20-something year old females.
7. Poppy Loves
Poppy Love is a London-based lifestyle blogger and brand consultant with a love of food, fashion, technology, events, craft, travel, and hidden London gems. In practice this means she’s to be found out and about reviewing interesting places to grab a bite, bars, gigs, festivals and boutiques. When Poppy isn’t blogging, she writes copy for businesses, consults and trains people in the wonderful world of social media.
Ape to Gentleman takes a more traditional approach to fashion, offering the latest scoop on classic style. Ranging from beard care and skincare to tailored eyewear brands, the blog provides a variety of tips and reviews to enrich the “true gentleman”. As well as reviewing the latest fashion and grooming collections, the blog offers insight into travel accessories, wearable tech and cars.
Full-time journalist-turned-blogger Amber McNaught provides a window into what she wears, what she gets up to, and advice on how to earn money blogging through her blog Forever Amber. Offering a daily dose of fashion advice and inspiration, Amber shares her adventures while traveling the UK and abroad, the best things to watch or read, personal opinion pieces and tons of advice on what to wear while out and about and how to do it best.
Former Wall Street Journal fashion editor, broadcaster and commentator Sasha Wilkins is the founder of Liberty London Girl and its numerous commercial spin-offs. For the first three years, the blog was written anonymously before Sasha outed herself as its author in the pages of Grazia. Expect thoughts on architecture, food, fashion and philanthropy, as well as life, love and everything in between.
The fundamentals of working with bloggers are the same as with traditional journalists at traditional media outlets: respect their schedules; take time to read their material to learn their interests; and only contact them if/when they want to be contacted.
Vuelio’s blog ranking methodology takes into consideration social sharing, topic-related content and post frequency. Profiles of these Lifestyle blogs and their authors can be found in the Vuelio Media Database.