Some highly regarded brands and agencies were nominated for the DigiAwards organised by CorpComms magazine.
The competition was all about the best use of digital, social media, digital in customer service and digital products. The atmosphere was informal and very engaging with great conversations and networking over food, drinks and entertainment. Of course we all drank responsibly and a great selection of jellies; plus a nicely branded DigiAwards bottle of water.
I had the chance to congratulate NATS, the UK-based global air traffic management company, for their award; and this is what Matt Mills, NATS head of digital communications, said:
‘To be highly commended for the NATS blog at a prestigious national awards after only a year is fantastic recognition of the hard work and dedication of the team as we look to educate our audience about air traffic control.’
The award ceremony was really great as I had the privilege to meet Paul Sutton, head of digital strategy at Bottle PR. Paul and I have been following each other on Twitter for a long time but never met in person until last night. Paul was at DigiAwards to represent Bottle PR for their great work for AXA PPP Healthcare; which was shortlisted under the best use of microblogging category. The winner of this category was Hope&Glory for their work for Meantime Brewing’s “Hops in Box”.
Blue Rubicon won the Best Digital Team award. Lou Vaughan, director on the digital team commented on the recognition received saying: ‘We’ve invested significantly in our digital capabilities over the last year, so we’re delighted to get recognition for that. We launched our Digital Hub in 2013 to enable us to plan and execute smarter campaigns for clients that have digital embedded in their marketing, whether that’s shaping social customer service strategies, real-time issues management or content creation. Internally, we’ve focused a huge amount of energy in up-skilling the agency as a whole. We’ve rolled out three dedicated digital training programmes in the last six months alone and assigned every client team a “digital buddy.” Ironically, given we won the Best Digital Team award, the team’s ambition is that the agency won’t need a digital team at all in the future as everyone will have high level digital skills as the norm.’
Last but not least, I met with guys at O2 who won two awards; one of the awards was for the infamous #TweetServe campaign as part of the company’s customer service commitment on digital media.
DigiAwards offered me this opportunity to meet with people I always wanted to meet in person. I am sure the successes we celebrated last night at the DigiAwards, were just one of the many success stories that the nominees and winners had to share with us. Already looking forward to DigiAwards 2015!
Posted by CorpComms, here is a storify featuring the winners of the night:
— CorpComms DigiAwards (@CorpCommsDigi) July 11, 2014
Jonathan Davies and Jody Clark contributed to this post