A robust crisis comms management strategy can help teams tackle the unexpected.

The evolving nature of crisis communications management with Wadds Inc. founder and managing partner Stephen Waddington explores the changing nature of risk within society and its impact on organisations.

From value-based crises, false or manipulated information, to social polarisation, this report highlights how PR teams are operating in an increasingly complex world of interconnected systems.

Drawing insight from industry experts including Amanda Coleman, Ronke Lawal, and Rod Cartwright, this white paper provides practical guidance on how to prepare for, respond to, and recover from a crisis.

Get your copy to learn:

• What top five global risks comms teams need to prepare for
• How to build a crisis comms response strategy
• Why diversity and representation is vital for an effective comms team
• How horizon scanning can help with strategic planning and risk mitigation

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