{"id":100529,"date":"2017-02-27T13:51:48","date_gmt":"2017-02-27T13:51:48","guid":{"rendered":"https:\/\/www.vuelio.com\/uk\/?p=100529"},"modified":"2017-02-27T13:57:28","modified_gmt":"2017-02-27T13:57:28","slug":"blogger-spotlight-james-preece","status":"publish","type":"post","link":"https:\/\/www.vuelio.com\/uk\/blog\/blogger-spotlight-james-preece\/","title":{"rendered":"Blogger Spotlight: James Preece"},"content":{"rendered":"

Targeted at both men and women, James Preece <\/a>is a dating coach and expert who provides singles with useful advice on how they can master dating and confidence. Offering \u2018how to\u2019 tips on what men and women want from a relationship, and touching on various topics such as \u2018how to tell if someone is flirting with you\u2019, James aims to help readers turn their date into a relationship. In this spotlight, James Preece, who recently featured on our top ten relationships and dating blogs<\/a>\u00a0with his self-titled website chats to us about working on Briget Jones’s Baby, his experience of collaborating with big brands such as\u00a0Disney, and being the author of a bestselling book.<\/strong><\/span><\/p>\n

Do you find that your blog increases the amount of interest in your Relationship Coaching?\u00a0<\/strong><\/span>Yes, absolutely. People come to me to get useful advice from my relationship blog, but then many go on to book dating coaching sessions with me.<\/p>\n

Do you consider social media an important tool in directing traffic toward your blog?\u00a0<\/strong><\/span>It\u2019s not just important \u2013 it\u2019s essential! I use Facebook, Twitter and Instagram to share my posts and content. This brings in lots of new readers and allows companies to hire me for bigger projects.<\/p>\n

How do you measure the impact and success of your website?\u00a0<\/strong><\/span>I try and track the traffic that\u2019s coming in so I can monitor trends. I also pay close attention to my keyword rankings too so I know what\u2019s working and what isn\u2019t. I can see how many people are signing up to my mailing list and I\u2019m always changing the offer and wording on this to get better results.<\/p>\n

Is there a piece of content you have particularly enjoyed working on for your blog?\u00a0<\/strong><\/span>I recently worked with a PR company as the Dating Coach for the DVD release of \u201cBridget Jones\u2019s Baby\u201d. Part of this was to write bespoke content for single women over 40. I also ran a competition on my blog for people to win tickets to a special dating seminar. I really enjoyed doing this as it got me lots of exposure and interest in my blog.<\/p>\n

How much planning, research and preparation do you need to execute your content marketing plan?\u00a0<\/strong><\/span>This really depends on what I\u2019m working on and how much time I have. I tend to spend a few days a couple of times each month researching keywords and news stories. I\u2019ll then spend a few more days writing content based around this. Finally, I\u2019ll schedule all my content in advance so once it\u2019s all set up I can focus on other things. All it then takes is a little retweeting and reposting every now and again.<\/p>\n

What has been your experience with working with PRs and marketers?\u00a0<\/strong><\/span>It\u2019s something I love doing as obviously I get paid well for this! I\u2019ve been lucky enough to be hired by many large companies over the years including Disney, Universal Pictures, Lastminute.com and Ann Summers. It\u2019s mostly fun if you can learn to manage expectations. Be clear about what you are offering and what the return will be, along with realistic timescales. If everything is set out in a contract, then there will be no misunderstandings.<\/p>\n

What kinds of PRs or campaigns are you interested in working with in the future?\u00a0<\/strong><\/span>I\u2019m interested in anything that\u2019s within my area of expertise. So this would be relationships, dating, dating apps, confidence, rapport building etc. This can be tied into a wide variety of different campaigns. Guest blogs are useful too if I get paid to write about a product or company. I don\u2019t do free work anymore as I\u2019m so busy, unless it\u2019s to help a charity or support a start-up company who don\u2019t yet have a marketing budget.<\/p>\n

How do you keep your content fresh and up to date with current dating trends?\u00a0<\/strong><\/span>I frequently look at what is happening in the dating world. There\u2019s always new apps, sites and products coming out that they I test through my clients. I\u2019m constantly reading and trying to innovate myself, so I\u2019m always one step ahead. I also run regular dating events and dating seminars so I can talk to singles and find out what they are up to and trying themselves.<\/p>\n

What has been the highlight of your career in the world of dating and relationship coaching?\u00a0<\/strong><\/span>I won \u201cHighly Commended\u201d Dating Coach of the Year at the end of 2016 for the UK Dating Awards which was a big accomplishment. One of my books \u201cI Will Make You Click\u201d also reached number one on Amazon.com which was amazing. However, I also say that meeting my wife was the highlight as she\u2019s my biggest qualification!<\/p>\n","protected":false},"excerpt":{"rendered":"

In this spotlight, James Preece, who recently featured on our top ten relationships and dating blogs chats to us about working on Briget Jones’s Baby, his experience of collaborating with big brands such as Disney, and being the author of a bestselling book.<\/p>\n","protected":false},"author":400,"featured_media":100531,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[7272,4038,6980],"tags":[],"_links":{"self":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/100529"}],"collection":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/users\/400"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/comments?post=100529"}],"version-history":[{"count":5,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/100529\/revisions"}],"predecessor-version":[{"id":100543,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/100529\/revisions\/100543"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media\/100531"}],"wp:attachment":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media?parent=100529"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/categories?post=100529"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/tags?post=100529"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}