{"id":105992,"date":"2017-08-14T09:08:13","date_gmt":"2017-08-14T09:08:13","guid":{"rendered":"https:\/\/www.vuelio.com\/uk\/?p=105992"},"modified":"2017-08-14T09:08:13","modified_gmt":"2017-08-14T09:08:13","slug":"snapchat-analyst-confused-on-hot-mic","status":"publish","type":"post","link":"https:\/\/www.vuelio.com\/uk\/blog\/snapchat-analyst-confused-on-hot-mic\/","title":{"rendered":"Snapchat analyst confused on hot mic"},"content":{"rendered":"<p><strong>Shares in Snap continue to decline after recently announcing missed targets on growth vs estimates. So, at a time when the company should be cosying up to Wall Street and reassuring investors, the last thing that should happen is your chief bamboozles analysts. \u00a0\u00a0<\/strong><\/p>\n<p>But that\u2019s exactly what happened when CEO Evan Spiegel was responding a to question from Wall Street analyst Rich Greenfield of BTIG who was requesting more details on growth hacking and the platform\u2019s push notification strategy.<\/p>\n<p>The exchange, in which Spiegel suggested Greenfield \u2018go for a Google\u2019 in order to get the answers he wanted, left the analyst\u2019s colleague Brandon Ross to exclaim loudly and presumably accidentally, \u2018I didn\u2019t even understand his response!\u2019.<\/p>\n<p>Listen to the hot mic action in the video below or the full exchange <a href=\"https:\/\/soundcloud.com\/btigresearch\/snap-q2-2017-earnings-call-rich-greenfield-question\" target=\"_blank\">here<\/a>.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/-PfHXGBmEK0\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>The <a href=\"http:\/\/www.zerohedge.com\/news\/2017-08-11\/hot-mic-hilarity-ensues-when-snap-ceo-evan-spiegel-gives-snarky-answer-during-earnin\" target=\"_blank\">transcript<\/a> is as follows:<\/p>\n<p style=\"padding-left: 30px;\"><strong>Greenfield: <\/strong>So maybe just to be clear: What exactly is the \u2018growth hacking\u2019 that others do? If you sending push notifications is not \u2018growth hacking,\u2019 what are others doing that you consider to be growth hacking and not real DAU growth?<\/p>\n<p style=\"padding-left: 30px;\"><strong>Spiegel: <\/strong>Yeah, so I think there are plenty of examples online [laughs] if you want to go for a Google. But I think the most important thing for us is that when we\u2019re telling you about content on a service that is really highly relevant to you and from your very close friends. And I think people, as they become more aligned on push notifications to sort of relax the standards there, and I think it\u2019s important for our business.<\/p>\n<p style=\"padding-left: 30px;\"><strong>Greenfield: <\/strong>Thank you.<\/p>\n<p style=\"padding-left: 30px;\"><strong>Operator:<\/strong> Our next question is from Mark Mahaney with RBC \u2026<\/p>\n<p style=\"padding-left: 30px;\"><strong>Brandon Ross, BTIG analyst (loudly on hot mic):<\/strong> I didn\u2019t even understand his response!<\/p>\n<p>At a time when your company\u2019s share price is <a href=\"http:\/\/www.marketwatch.com\/story\/can-snap-fall-even-more-as-lockups-expire-2017-07-26\" target=\"_blank\">struggling<\/a>, investor relations are paramount to enable continued growth and support in order to turn your fortunes around.<\/p>\n<p>Spiegel\u2019s convoluted answers were seen as \u2018<a href=\"https:\/\/twitter.com\/traderstewie\/status\/896049475709304832\" target=\"_blank\">cocky<\/a>\u2019 and \u2018<a href=\"https:\/\/twitter.com\/jimprosser\/status\/895740923522433024\" target=\"_blank\">arrogant<\/a>\u2019, as the man at the top seems irritated that he has to explain his company and policies to external parties.<\/p>\n<p>In an age of rapid-growth tech start-ups and personality-driven businesses, the role of traditional Wall Street investment may seem archaic to young entrepreneurs that expect to lead the market and have their visions de facto \u2018believed in\u2019.<\/p>\n<p>No matter how disruptive you are, Wall Street and financial investment is still at the heart of modern commercial ventures and the sustainability of business in the 21<sup>st<\/sup> Century.<\/p>\n<p>Having hundreds of millions of users may be a commodity, but if those who control the purse strings don\u2019t understand how, you\u2019re going nowhere.<\/p>\n<p>Spiegel may sound like he regrets going public with his creation, but if he wants to thrive in the future then he\u2019ll have to play nice for now.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Shares in Snap continue to decline after recently announcing missed targets on growth vs estimates. So, at a time when the company should be cosying up to Wall Street and reassuring investors, the last thing that should happen is your chief bamboozles analysts.   <\/p>\n","protected":false},"author":423,"featured_media":105993,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[7272,3734,7238],"tags":[],"_links":{"self":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/105992"}],"collection":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/users\/423"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/comments?post=105992"}],"version-history":[{"count":2,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/105992\/revisions"}],"predecessor-version":[{"id":105995,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/105992\/revisions\/105995"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media\/105993"}],"wp:attachment":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media?parent=105992"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/categories?post=105992"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/tags?post=105992"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}