{"id":111796,"date":"2018-01-24T08:30:34","date_gmt":"2018-01-24T08:30:34","guid":{"rendered":"https:\/\/www.vuelio.com\/uk\/?p=111796"},"modified":"2019-09-10T15:25:34","modified_gmt":"2019-09-10T14:25:34","slug":"blogger-interview-lily-pebbles","status":"publish","type":"post","link":"https:\/\/www.vuelio.com\/uk\/blog\/blogger-interview-lily-pebbles\/","title":{"rendered":"Blogger Interview: Lily Pebbles"},"content":{"rendered":"

Lily Pebbles<\/a> is the lifestyle, beauty and vlogging guru who recently won the Best Women\u2019s Lifestyle Blog at the Vuelio Blog Awards. Launched in 2010, the eponymous blog<\/a>\u00a0now attracts a huge regular audience and Lily has branched out her success to YouTube<\/a> and Instagram<\/a>. <\/strong><\/p>\n

About to launch her first book, The F Word<\/em>, we caught with Lily to discuss what it\u2019s like to be an award winner, hating the word \u2018influencer\u2019 and having amazing relationships with brands and PRs. <\/strong><\/p>\n

You\u2019ve recently published \u2018Vlogging 7 years ago<\/a>\u2019 \u2013 how do you feel about your journey from where you were to where you are now?<\/span>
\n<\/strong>I found this hilarious clip of me filming on my graduation day before I\u2019d even started my YouTube channel and I was just getting to grips with talking to a camera. At the start I was so shy, quiet and incredibly monotoned\u2026 it\u2019s harder than you think to show your true personality on camera. I think since then, I\u2019ve just learnt how to relax and be myself, my \u2018filming voice\u2019 is no longer different to my normal speaking voice and I have the confidence to say what I want to say clearly.<\/p>\n

You\u2019ve written a book, what\u2019s The F Word<\/em> about?<\/span>
\n<\/strong>Yes I have! I wrote it towards the end of last year and it\u2019s finally coming out on 8th March!<\/p>\n

The F Word<\/em> is a personal exploration of female friendship; the good, the bad and the complicated. Female friendships are so important to me and I really want to get people to talk more about the topic. Whether you have a large group of girlfriends you\u2019ve known since you were young, or just one best friend, I think the women we surround ourselves with are so important and can affect our lives in so many ways. The book covers a range of topics from toxic friendships to long distance friendships or what to do if you don\u2019t like her boyfriend. I share my personal stories as well as exploring others\u2019 experiences. I\u2019m really proud of it and can\u2019t wait for people to read it!<\/p>\n

\"LydiaDo you feel like you\u2019ve \u2018made it\u2019?<\/span>
\n<\/strong>I think the term \u2018made it\u2019 implies having an end goal that I\u2019ve tried to reach. When I started my blog in 2010 it was a hobby, there was absolutely no intention of it ever being my job; I didn\u2019t know that was even possible! Over time it\u2019s gradually grown, spread onto other platforms and I\u2019ve had some incredible opportunities along the way. But there was never an end goal to try and reach and everyone measures success in different ways. I feel successful in that I have a job that I love, but I wouldn\u2019t say I\u2019ve \u2018made it\u2019.<\/p>\n

How do you stay motivated to do more, and what\u2019s next?<\/span>
\n<\/strong>I think if you love what you do, that is the best motivation. I don\u2019t have a team, I work alone and so if I don\u2019t do the work, no-one will.<\/p>\n

Last year I launched a podcast with my friend Anna called \u2018At Home With\u2026<\/a>‘ and it was a huge success \u2013 going straight to number one in the charts. After the book launches, we are hoping to record season two and then, who knows\u2026 I don\u2019t like to plan too far ahead.<\/p>\n

How do you feel after your 31 days offline? Will you do it again?<\/span>
\n<\/strong>It was amazing. I was writing the book at the time and I just needed to clear my head and focus. After two weeks offline, I felt like a new person, so I would definitely do it again, even if just for a couple of weeks whilst taking a holiday. Taking breaks is important and we don\u2019t do it enough in this industry.<\/p>\n

What do you tell people you do for a living? Do you call yourself an influencer, blogger, vlogger or something else?<\/span>
\n<\/strong>I hate the word influencer, it implies that we are speaking one way to our audience\u2026 influencing. Influence is sometimes what happens, the after effect if you like, but it\u2019s not what we set out to do. For us, it\u2019s a two-way thing, I love engaging with my audience and creating content we both enjoy. \u2018Influencer\u2019 is just a marketing term and I think most of us feel really uncomfortable with it. I usually say I\u2019m a YouTuber because most people know what that means now, but I like the term \u2018creator\u2019, as it seems to cover all platforms well.<\/p>\n

How do you like to work with brands and PR agencies?<\/span>
\n<\/strong>I have some amazing relationships with PRs I\u2019ve known for over five years and it\u2019s always nice to be updated about new launches and campaigns. I get sent a lot of stuff, I\u2019m very lucky, but after years of trying beauty products it\u2019s quite easy for me to figure out quickly what works for me or what doesn\u2019t.<\/p>\n

I\u2019ve also been lucky to work more officially with some of my favourite brands and this allows me to put a bit more time and effort into collaborating on a specific campaign. I\u2019m an ex-marketing student so this is my favourite part of my job and I really enjoy working on a new, more honest way of advertising. When a brand collaboration works, it\u2019s really a win for everyone. I only work with brands or products I genuinely like, so I turn down a lot of work, but my credibility and relationship with my audience is always top priority.
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\nWant to work with influencers?\u00a0<\/strong>Try the Vuelio Media Database and get access to 11,000 UK bloggers and vloggers in Beauty, fashion, Lifestyle & more.<\/span><\/p>\n<\/div>

Get in touch<\/span><\/a><\/div>\t<\/div><\/p>\n

Are there any campaign you\u2019ve particularly enjoyed working on?<\/span>
\n<\/strong>Last year I went to New York with Bobbi Brown to help promote their new lipstick range. I love NY, I love Bobbi Brown, I loved the new lipsticks\u2026 it was a dreamy job!<\/p>\n

Congratulations on winning Best Women\u2019s Lifestyle Blog award, how do you feel about winning?<\/span>
\n<\/strong>Thank you! I was so thrilled. My blog originally started as a lifestyle blog but quickly got very beauty focused. But over the past year or so I\u2019ve really been enjoying expanding the topics I talk about and including more home, food, style etc. so winning best lifestyle was a real honour.<\/p>\n

What\u2019s it like to be a leading member of the UK women\u2019s lifestyle blogging scene?<\/span>
\n<\/strong>Oh my gosh, I\u2019m not sure I\u2019d ever refer to myself as that! But I\u2019m flattered\u2026 thank you. I\u2019m just doing my thing and if people enjoy it, that\u2019s great!<\/p>\n

What other blogs do you read?<\/span>
\n<\/strong>Some of my friends have really amazing blogs and they\u2019ve amazed me at how they\u2019ve kept up with posting so much content over the years. Just to name a few, The Anna Edit<\/a>, Caroline Hirons<\/a>, A Model Recommends<\/a>, What Olivia Did<\/a> and Wish Wish Wish<\/a>.<\/p>\n

 <\/p>\n

Lily Pebbles\u00a0is\u00a0listed on the\u00a0Vuelio Influencer Database<\/a>\u00a0along with thousands of other leading bloggers, journalists and editors.\u00a0<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Lily Pebbles is the lifestyle, beauty and vlogging guru who recently won the Best Women\u2019s Lifestyle Blog at the Vuelio Blog Awards. We caught with Lily to discuss what it\u2019s like to be an award winner, hating the word \u2018influencer\u2019 and having amazing relationships with brands and PRs.<\/p>\n","protected":false},"author":312,"featured_media":111798,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[7365,7272,4038,6980],"tags":[],"_links":{"self":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/111796"}],"collection":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/users\/312"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/comments?post=111796"}],"version-history":[{"count":5,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/111796\/revisions"}],"predecessor-version":[{"id":124295,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/111796\/revisions\/124295"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media\/111798"}],"wp:attachment":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media?parent=111796"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/categories?post=111796"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/tags?post=111796"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}