{"id":112569,"date":"2018-02-16T13:30:16","date_gmt":"2018-02-16T13:30:16","guid":{"rendered":"https:\/\/www.vuelio.com\/uk\/?p=112569"},"modified":"2018-02-21T12:43:54","modified_gmt":"2018-02-21T12:43:54","slug":"snapchat-petition-passes-1-million-signatures","status":"publish","type":"post","link":"https:\/\/www.vuelio.com\/uk\/blog\/snapchat-petition-passes-1-million-signatures\/","title":{"rendered":"Snapchat petition passes 1 million signatures"},"content":{"rendered":"<p><strong>People don\u2019t like change, and nowhere is that truer than on social media. Whenever a platform makes a change, no matter how insignificant, there is a backlash. But for Snapchat, that backlash has come with a petition that\u2019s achieved over one million signatures.<\/strong><\/p>\n<p>Released on 29 November last year, Snapchat\u2019s \u2018new and improved\u2019 format was intended to be organised around the user\u2019s relationships. In a <a href=\"https:\/\/www.snap.com\/en-US\/news\/post\/introducing-the-new-snapchat\/\" target=\"_blank\">blog post<\/a> and video, Snapchat founder Evan Spiegel explained how the changes would make the platform more personal to the user.<br \/>\n<iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/nx1R-eHSkfM?rel=0&amp;showinfo=0\" width=\"760\" height=\"427\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Snapchat was attempting to get out ahead of a problem that every social network to some extent faces \u2013 content from the people users want to follow being overwhelmed by content from external sources, such as publishers and advertisers. Facebook <a href=\"https:\/\/www.vuelio.com\/uk\/blog\/have-you-updated-your-facebook-strategy\/\" target=\"_blank\">has recently announced<\/a> changes to its News Feed to tackle this exact\u00a0issue.<\/p>\n<p>For Snapchat though, the changes have not been welcome. In a <a href=\"https:\/\/www.change.org\/p\/snap-inc-remove-the-new-snapchat-update\" target=\"_blank\">short petition<\/a> on change.org, Australian Nic Rumsey explains the update has made \u2018many features more difficult\u2019.<\/p>\n<p>The petition goes on to say: \u2018There is a general level of annoyance among users and many have decided to use a VPN app, or are using other risky apps or steps, to go back to the old Snapchat as that\u2019s how annoying this new update has become.<\/p>\n<p>\u2018Many \u2018new features\u2019 are useless or defeats the original purposes Snapchat has had for the past years.<\/p>\n<p>\u2018This petition aims to help convince Snap Inc. to change the app back to the basics, before the new 2018 update.\u2019<\/p>\n<p>While any petition with a million signatures is a big deal, that number is dwarfed by Snapchat\u2019s daily users of <a href=\"https:\/\/www.omnicoreagency.com\/snapchat-statistics\/\" target=\"_blank\">nearly 200 million people<\/a>. But it\u2019s not just the petition Snapchat has to deal with, celebrities have also complained.<\/p>\n<p>As the <a href=\"http:\/\/www.bbc.co.uk\/news\/technology-43045042\" target=\"_blank\">BBC reports<\/a>, Chrissy Teigen (model and social media star), <a href=\"https:\/\/twitter.com\/chrissyteigen\/status\/961991076310540289\" target=\"_blank\">tweeted<\/a> [take that Snapchat!] that she didn\u2019t like her followers not being \u2018friends\u2019 and said \u2018How many people have to hate an update for it to be reconsidered?\u2019. Kylie Jenner has also complained on Twitter \u2013 and if Kylie Jenner isn\u2019t happy with your social network, you\u2019re probably doing something wrong.<\/p>\n<p>Platforms are infamous for ignoring their users who complain about changes and it\u2019s easy to see why (is anyone still complaining about the star icon changing to a heart on Twitter?).<\/p>\n<p>Snapchat\u2019s official response was: \u2018We hope the community will enjoy it once they settle in\u2019.<\/p>\n<p>Considering platforms are built on their user base, it is surprising how little power those users seem to have. But then, a petition isn\u2019t power. If those that have signed really wanted to force change, they\u2019d leave the platform altogether. And we all know how likely that is.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>People don\u2019t like change, and nowhere is that truer than on social media. Whenever a platform makes a change, no matter how insignificant, there is a backlash. But for Snapchat, that backlash has come with a petition that\u2019s achieved over one million signatures.<\/p>\n","protected":false},"author":423,"featured_media":105993,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[7365,3484,7272],"tags":[],"_links":{"self":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/112569"}],"collection":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/users\/423"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/comments?post=112569"}],"version-history":[{"count":4,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/112569\/revisions"}],"predecessor-version":[{"id":112822,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/112569\/revisions\/112822"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media\/105993"}],"wp:attachment":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media?parent=112569"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/categories?post=112569"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/tags?post=112569"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}