{"id":114837,"date":"2018-05-09T10:31:22","date_gmt":"2018-05-09T10:31:22","guid":{"rendered":"https:\/\/www.vuelio.com\/uk\/?p=114837"},"modified":"2018-05-16T13:25:18","modified_gmt":"2018-05-16T13:25:18","slug":"kindness-convenience-and-joy-curiously-conscious","status":"publish","type":"post","link":"https:\/\/www.vuelio.com\/uk\/blog\/kindness-convenience-and-joy-curiously-conscious\/","title":{"rendered":"Kindness, convenience and joy: Curiously Conscious"},"content":{"rendered":"

Besma Whayeb<\/a> is the author of Curiously Conscious<\/a>, the ethical lifestyle blog that was recently named in the Top 10 UK Green Blogs<\/a>. Focusing on sacrifice-free ethical living, Besma writes about everything from natural make up to renting clothes. We caught up with Besma to talk about sustainability, working with brands in a beneficial way and technology connecting the green community.<\/strong><\/p>\n

What makes your blog unique?<\/span>
\n<\/strong>My blog focuses on ways to live kinder that are convenient and add joy. It\u2019s about being ethical and eco-friendly without making sacrifices!<\/p>\n

Will we ever live in a fully sustainable world?<\/span>
\n<\/strong>I don\u2019t believe it\u2019s possible to be 100% sustainable, however, there are so many ways we can get close to that. Renewable energy, electric cars, and better distribution of resources will accelerate us to a more sustainable world.<\/p>\n

What are the biggest eco\/green trends that we should all be aware of?<\/span>
\n<\/strong>With Fashion Revolution Week just finished, there was a lot of talk about plant-based leather alternatives, and demanding transparency from fashion brands. Food-wise, more brands are moving towards sustainability rather than vegan\/plant-based niches. And beauty is all about harnessing the power of plants to produce makeup that looks good and nourishes skin.<\/p>\n

How is technology helping us be more environmentally aware?<\/span>
\n<\/strong>Technology has been a brilliant way to connect the green community \u2013 no matter where our specific interests lie \u2013 and has seen ethical and eco blogging really grow.<\/p>\n

Who do you think has the most responsibility when it comes to the environment (individuals\/industry\/media\/government etc)?<\/span>
\n<\/strong>Industry can make the biggest, and quickest change, but it\u2019s hard to encourage whole businesses to move away from a focus on profit to also consider people and the planet. It\u2019s why I write to inspire individual changes, and call on brands to take note \u2013 our demand for ethics will encourage the supply of better business practices.<\/p>\n

How do you like to work with PRs and brands?<\/span>
\n<\/strong>I\u2019m particular about the brands I work with, as I\u2019d like them to really benefit from featuring on my blog or social channels. In this way, I like to form relationships with PRs or Brand Reps, and work on a series of posts or sponsored content that is created specifically to achieve a campaign’s aims. I respect they understand their brand\u2019s strengths, and they respect that I understand my audience\u2019s preferences.<\/p>\n

\"Reach-the-right-influencers-with-the-Vuelio-media-database\"
\n<\/a><\/p>\n

What are your favourite campaigns or collaborations that you\u2019ve been part of?<\/span>
\n<\/strong>I enjoyed being a Brand Ambassador for Yushoi last year; my posts were centred around finding balance, which is something I really encourage. I also found working with Fat Face was incredibly popular, especially with their organic cotton ranges, which shows how much demand is out there for ethical high street brands. And a personal favourite has to be visiting MacDonald Hotels\u2019 Monchique Hotel & Spa in the Algarve \u2013 a truly five-star experience all round.<\/p>\n

What do you call yourself (blogger\/content creator\/influencer etc)?<\/span>
\n<\/strong>I\u2019m a blogger first, but I think the term influencer is better considering the amount of work that goes into my social channels is equal to the time spent writing.<\/p>\n

What other blogs do you read?<\/span>
\n<\/strong>Other than my fellow bloggers in the Top 10 Green Blogs list, I love The Good Trade<\/a>, Make It Last<\/a> and Simply Liv & Co<\/a>.<\/p>\n

Besma and Curiously Conscious are both listings\u00a0on the\u00a0Vuelio Influencer Database<\/a>\u00a0along with thousands of other bloggers, vloggers, journalists, editors and opportunities.\u00a0<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Besma Whayeb is the author of Curiously Conscious, the ethical lifestyle blog. She told us about sustainability, working with brands in a beneficial way and technology connecting the green community.<\/p>\n","protected":false},"author":423,"featured_media":114839,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[7365,7272,4038,6980],"tags":[],"_links":{"self":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/114837"}],"collection":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/users\/423"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/comments?post=114837"}],"version-history":[{"count":3,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/114837\/revisions"}],"predecessor-version":[{"id":115196,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/114837\/revisions\/115196"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media\/114839"}],"wp:attachment":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media?parent=114837"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/categories?post=114837"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/tags?post=114837"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}