{"id":121463,"date":"2019-03-08T15:56:00","date_gmt":"2019-03-08T14:56:00","guid":{"rendered":"https:\/\/www.vuelio.com\/uk\/?p=121463"},"modified":"2019-03-08T15:56:00","modified_gmt":"2019-03-08T14:56:00","slug":"am-i-a-female-role-model-international-womens-day-with-joanna-arnold","status":"publish","type":"post","link":"https:\/\/www.vuelio.com\/uk\/blog\/am-i-a-female-role-model-international-womens-day-with-joanna-arnold\/","title":{"rendered":"Am I a female role model? International Women\u2019s Day with Joanna Arnold"},"content":{"rendered":"

I am delighted to be writing this on International Women\u2019s Day. For me, IWD is a fantastic movement that recognises and promotes the achievements of women and finds ways to support and encourage more to fulfil their potential. It\u2019s not a single event confined to 24 hours \u2013 each year feels like another step in the right direction with more progress for women\u2019s rights and gender equality.<\/strong><\/p>\n

\"JoannaBut it\u2019s patently clear that there\u2019s still some way to go. We know, from the PRCA Census<\/a>, there\u2019s a 21% gender pay gap in PR and comms, which is higher than the UK average (which is obviously too high itself). The Census also revealed a 7% increase in female MDs since 2016, but men still dominate at the top and true equality is therefore still lacking.<\/p>\n

At Vuelio, our story is a little different \u2013 we have an even gender split across senior management and a female CEO, which is rare for a tech company.<\/p>\n

I was recently asked whether I feel a responsibility to be a strong female role model as the CEO of Vuelio. The answer is complicated because I feel a responsibility to be a role model for all my staff, no matter what gender, and try to champion excellence in Vuelians* in all its forms.<\/p>\n

As a business we\u2019re aware that not all departments are as diverse as they could be, and where we have an uneven split \u2013 in Development for example \u2013 we\u2019re actively seeking to bring more female Vuelians into the fold. This isn\u2019t just a gender policy but part of a wider belief that a diverse workplace makes better products, services clients more effectively and solves problems more efficiently.<\/p>\n

So, I tend not to focus on my role in the company as a woman, but as someone who has worked hard and is now in a position to support and mentor others in this business. I actively seek to increase diversity and mentor brilliant people, so they can progress their careers at Vuelio. The fact I can strive for this and also<\/em> be a female role model to other women in this industry is truly humbling and a responsibility I take seriously.<\/p>\n

That\u2019s why for this International Women\u2019s Day we\u2019ll be highlighting the views of female Vuelians from our company survey and we\u2019re also delighted to have a guest post from Heather Baker<\/a>, CEO at TopLine Comms, with advice for young female PR professionals.<\/p>\n

But we\u2019re not confining these brilliant voices to a single day, instead we\u2019ll continue to featuring regular commentary and guest posts from excellent women in the industry. We have a few lined up already but there\u2019s always room for more.<\/p>\n

So, if you\u2019re a brilliant woman, we\u2019d like to hear from you. Get in touch<\/a> and let\u2019s start a conversation.<\/p>\n

Happy International Women\u2019s Day.<\/p>\n

 <\/p>\n

*Vuelians work for Vuelio, because we\u2019re cool like that. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Joanna Arnold, CEO of Vuelio, talks about her responsibilities as a female boss and role model. <\/p>\n","protected":false},"author":422,"featured_media":121464,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[7365],"tags":[],"_links":{"self":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/121463"}],"collection":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/users\/422"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/comments?post=121463"}],"version-history":[{"count":3,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/121463\/revisions"}],"predecessor-version":[{"id":121467,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/121463\/revisions\/121467"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media\/121464"}],"wp:attachment":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media?parent=121463"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/categories?post=121463"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/tags?post=121463"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}