{"id":122683,"date":"2019-05-22T11:00:20","date_gmt":"2019-05-22T10:00:20","guid":{"rendered":"https:\/\/www.vuelio.com\/uk\/?p=122683"},"modified":"2019-05-22T14:01:00","modified_gmt":"2019-05-22T13:01:00","slug":"luxury-travel-spotlight-abigail-king-inside-the-travel-lab","status":"publish","type":"post","link":"https:\/\/www.vuelio.com\/uk\/blog\/luxury-travel-spotlight-abigail-king-inside-the-travel-lab\/","title":{"rendered":"Luxury travel spotlight: Abigail King, Inside the Travel Lab"},"content":{"rendered":"<p><strong><a href=\"https:\/\/twitter.com\/insidetravellab\" target=\"_blank\" rel=\"noopener\">Abigail King<\/a> has just been ranked second in the <a href=\"https:\/\/www.vuelio.com\/uk\/social-media-index\/luxury-travel-blogs-uk-top-10-vuelio\/\" target=\"_blank\" rel=\"noopener\">Top 10 UK Luxury Travel Blogs<\/a>. Previously an intensive care doctor, Abigail is a writer, journalist and blogger. Her blog, <a href=\"https:\/\/www.insidethetravellab.com\/\" target=\"_blank\" rel=\"noopener\">Inside the Travel Lab<\/a>, covers holiday tips, destinations and the beautiful world we live in with advice for our to make the most of it. Here, she tells us about the other side of luxury travel, how she works with PRs (and the fact she loves press releases!), and her favourite blogs to read.\u00a0<\/strong><\/p>\n<p><strong><span style=\"font-size: 20px;\">How do you describe what you do to other people?<\/span><br \/>\n<\/strong>I run a luxury travel blog for those who care about the people, places and cultures they visit. I hope to bring the world alive through words and pixels, and draw attention to stories that others miss.<\/p>\n<p>Although, I\u2019m pretty sure my family just think I play around on Facebook every day.<\/p>\n<p><span style=\"font-size: 20px;\"><strong>How do social channels work with your blog? Are any more important than others?<\/strong> <\/span><br \/>\nIncreasingly, social channels are where the conversation takes place and the blog is the library for in-depth information and think pieces. Facebook Live is great when I\u2019m actually on the ground, and I broadcast regularly on the Lonely Planet channel.<\/p>\n<p>Instagram stories feel more like a real conversation between readers, while Twitter tends to be more for colleagues. I love Pinterest, but it\u2019s really a bookmarking site for future travel plans rather than a social hangout. This year, I\u2019m really expanding into video, which is going really well.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-122688\" src=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2019\/05\/Abi-King-4.jpg\" alt=\"Inside the travel lab\" width=\"760\" height=\"430\" srcset=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2019\/05\/Abi-King-4.jpg 760w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2019\/05\/Abi-King-4-300x170.jpg 300w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2019\/05\/Abi-King-4-705x399.jpg 705w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2019\/05\/Abi-King-4-450x255.jpg 450w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2019\/05\/Abi-King-4-500x283.jpg 500w\" sizes=\"(max-width: 760px) 100vw, 760px\" \/><\/p>\n<p><strong><span style=\"font-size: 20px;\">Do you feel travel blogging is segmented (luxury\/standard\/local\/family\/budget etc)?<\/span><br \/>\n<\/strong>Yes and no. Those segments are a useful starting point but luxury travel, for example, can mean very different things. For some, it\u2019s about labels and shopping, while for others it\u2019s about accessing the best experiences the world has to offer, whether expensive or free. We\u2019re more in the latter camp. We\u2019ve introduced a family travel strand to our work since I had a baby and that helps other young families or would-be families. But the main core of the blog is the same as it\u2019s always been.<\/p>\n<p><strong><span style=\"font-size: 20px;\">What&#8217;s the best balance between visual and written content?<\/span><br \/>\n<\/strong>Always have both. People learn (and love) in different ways.<\/p>\n<p><strong><span style=\"font-size: 20px;\">What&#8217;s your favourite hotel in the world?<\/span><br \/>\n<\/strong>Ah, so difficult to just choose one. I love The Chedi in Muscat. I love the clear lines of its architecture, the view to the sea, the staff. But also, perhaps, the emotional connection. I stayed there as part of my honeymoon and then returned ten years later for a \u2018babymoon\u2019 when pregnant.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-122689\" src=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2019\/05\/Abi-King.jpg\" alt=\"Abi King\" width=\"760\" height=\"430\" srcset=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2019\/05\/Abi-King.jpg 760w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2019\/05\/Abi-King-300x170.jpg 300w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2019\/05\/Abi-King-705x399.jpg 705w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2019\/05\/Abi-King-450x255.jpg 450w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2019\/05\/Abi-King-500x283.jpg 500w\" sizes=\"(max-width: 760px) 100vw, 760px\" \/><\/p>\n<p><strong><span style=\"font-size: 20px;\">Which airline is the best (and why)?<\/span><br \/>\n<\/strong>Both Cathay Pacific and Virgin Atlantic have never let me down.<\/p>\n<p><span style=\"font-size: 20px;\"><strong>How conscious are you of political upheaval and local issues when travelling? <\/strong><\/span><br \/>\nVery. It\u2019s a core part of what we cover. It\u2019s important for safety but it\u2019s also important for respect and harmony. It sounds a little dramatic, or perhaps na\u00efve, to describe travel as a vehicle for world peace but the more people understand each other, meet each other, share food and stories with each other, the better everyone gets on.<\/p>\n<p><strong><span style=\"font-size: 20px;\">Do you accept press releases?<\/span><br \/>\n<\/strong>Yes! In fact, the more the merrier. We don\u2019t publish them on the blog and we can\u2019t respond individually to each one to give feedback but it\u2019s good to know what\u2019s going on and helpful to store information for future work.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-122686\" src=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2019\/05\/Abi-King-2.jpg\" alt=\"Inside the Travel Lab\" width=\"760\" height=\"430\" srcset=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2019\/05\/Abi-King-2.jpg 760w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2019\/05\/Abi-King-2-300x170.jpg 300w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2019\/05\/Abi-King-2-705x399.jpg 705w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2019\/05\/Abi-King-2-450x255.jpg 450w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2019\/05\/Abi-King-2-500x283.jpg 500w\" sizes=\"(max-width: 760px) 100vw, 760px\" \/><\/p>\n<p><strong><span style=\"font-size: 20px;\">What&#8217;s the best PR campaign\/collaboration you&#8217;ve worked on?<\/span><br \/>\n<\/strong>Again, there are so many strong ones to choose from. I\u2019d like to highlight a recent project with Visit Florida, travelling to less well-known destinations with baby and uncovering the art, food and national parks en route. We found so many unexpected and beautiful places right in the heart of one of the most visited states in America.<\/p>\n<p>From the injured dolphin who led to advances in human prosthetics and a Hollywood film to stunning beaches, chic donuts and wild, cultural parks. The trip took two weeks and we had a lot of freedom to highlight and explore.<\/p>\n<p><strong><span style=\"font-size: 20px;\">W<\/span><span style=\"font-size: 20px;\">hat other blogs do you read?<\/span><br \/>\n<\/strong>Lots! All for different reasons and I tend to binge-read.<\/p>\n<p><a href=\"https:\/\/www.timetravelturtle.com\/\" target=\"_blank\" rel=\"noopener\">Time Travel Turtle<\/a>, <a href=\"https:\/\/uncorneredmarket.com\/\" target=\"_blank\" rel=\"noopener\">Uncornered Market<\/a>, <a href=\"https:\/\/www.lolaakinmade.com\/\" target=\"_blank\" rel=\"noopener\">Geotraveler\u2019s Niche<\/a> and <a href=\"https:\/\/www.atlasandboots.com\/\" target=\"_blank\" rel=\"noopener\">Atlas &amp; Boots<\/a> find unusual angles on familiar places and talk about sustainable and responsible travel.<\/p>\n<p><a href=\"https:\/\/thetravelista.net\/\" target=\"_blank\" rel=\"noopener\">The Travelista<\/a>, <a href=\"https:\/\/mrsoaroundtheworld.com\/\" target=\"_blank\" rel=\"noopener\">Mrs O Around the World<\/a>, <a href=\"https:\/\/landlopers.com\/\" target=\"_blank\" rel=\"noopener\">Landlopers<\/a> and <a href=\"https:\/\/velvetescape.com\/\" target=\"_blank\" rel=\"noopener\">Velvet Escape<\/a> all cover luxury travel in very different ways.<\/p>\n<p><a href=\"https:\/\/thetravelhack.com\/\" target=\"_blank\" rel=\"noopener\">The Travel Hack<\/a> and <a href=\"https:\/\/www.girltweetsworld.com\/\" target=\"_blank\" rel=\"noopener\">Girl Tweets World<\/a> always bring a smile to my face!<\/p>\n<p><a href=\"https:\/\/www.vuelio.com\/uk\/pr-software\/media-database\/?clid=promo_content_spotlights#get-pricing\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-111841\" src=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2018\/01\/Reach-the-right-influencers-with-the-Vuelio-media-database.jpg\" alt=\"Reach-the-right-influencers-with-the-Vuelio-media-database\" width=\"900\" height=\"427\" srcset=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2018\/01\/Reach-the-right-influencers-with-the-Vuelio-media-database.jpg 900w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2018\/01\/Reach-the-right-influencers-with-the-Vuelio-media-database-300x142.jpg 300w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2018\/01\/Reach-the-right-influencers-with-the-Vuelio-media-database-768x364.jpg 768w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2018\/01\/Reach-the-right-influencers-with-the-Vuelio-media-database-705x334.jpg 705w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2018\/01\/Reach-the-right-influencers-with-the-Vuelio-media-database-450x214.jpg 450w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2018\/01\/Reach-the-right-influencers-with-the-Vuelio-media-database-500x237.jpg 500w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here, she tells us about the other side of luxury travel, how she works with PRs (and the fact she loves press releases!), and her favourite blogs to read.\u00a0<\/p>\n","protected":false},"author":312,"featured_media":122687,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[7365,7272,4038,6980],"tags":[],"_links":{"self":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/122683"}],"collection":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/users\/312"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/comments?post=122683"}],"version-history":[{"count":3,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/122683\/revisions"}],"predecessor-version":[{"id":122685,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/122683\/revisions\/122685"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media\/122687"}],"wp:attachment":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media?parent=122683"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/categories?post=122683"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/tags?post=122683"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}