{"id":127455,"date":"2020-01-10T15:01:22","date_gmt":"2020-01-10T14:01:22","guid":{"rendered":"https:\/\/www.vuelio.com\/uk\/?p=127455"},"modified":"2020-01-15T17:12:10","modified_gmt":"2020-01-15T16:12:10","slug":"uk-pr-news-years-resolutions-more-video-team-lunches-and-headspace","status":"publish","type":"post","link":"https:\/\/www.vuelio.com\/uk\/blog\/uk-pr-news-years-resolutions-more-video-team-lunches-and-headspace\/","title":{"rendered":"UK PR New Year\u2019s Resolutions: more video, team lunches and headspace"},"content":{"rendered":"<p><strong>Made any New Year\u2019s Resolutions for 2020? We asked members of the UK PR industry what they were hoping to achieve this year for their agency, their clients and themselves \u2013 read on to see which aims are realistic and worth taking on in your own teams\u2026 and which resolutions might have been broken already.<\/strong><\/p>\n<p><strong><span style=\"font-size: 20px;\">Realistic goals and a \u2019mint\u2019 office<\/span><\/strong><br \/>\n<strong><a href=\"https:\/\/www.stonejunction.co.uk\/\" target=\"_blank\" rel=\"noopener noreferrer\">Stone Junction<\/a> managing director Richard Stone<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-127467 aligncenter\" src=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Richard-Stone-at-Stone-Junction-Featured.jpg\" alt=\"Richard Stone\" width=\"760\" height=\"430\" srcset=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Richard-Stone-at-Stone-Junction-Featured.jpg 760w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Richard-Stone-at-Stone-Junction-Featured-300x170.jpg 300w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Richard-Stone-at-Stone-Junction-Featured-705x399.jpg 705w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Richard-Stone-at-Stone-Junction-Featured-500x283.jpg 500w\" sizes=\"(max-width: 760px) 100vw, 760px\" \/><br \/>\n\u2018Our main resolution for the year ahead is entirely retention based. While the new offices [with a working bar!] should give the team additional and comfortable space to work, we\u2019re also improving our working benefits every year to include more holiday, additional spend in vouchers, CIPR accreditation, charity days and more.<\/p>\n<p>I\u2019m passionate about making this a mint place to work and so looking after the team here is always a priority moving into every new year \u2014 plus we figured this resolution was far more realistic than giving up alcohol.\u2019<\/p>\n<p><strong><span style=\"font-size: 20px;\">Team bonding\/outside lunches<\/span><\/strong><br \/>\n<strong><a href=\"https:\/\/www.hockerty.uk\/en-uk\/\" target=\"_blank\" rel=\"noopener noreferrer\">Hockerty.uk<\/a> marketing manager Salva Jovells<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-127468 aligncenter\" src=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Salva-Featured.jpg\" alt=\"Salva Jovells\" width=\"760\" height=\"430\" srcset=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Salva-Featured.jpg 760w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Salva-Featured-300x170.jpg 300w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Salva-Featured-705x399.jpg 705w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Salva-Featured-500x283.jpg 500w\" sizes=\"(max-width: 760px) 100vw, 760px\" \/><br \/>\n\u2018We have a small office in Z\u00fcrich with six people but everyone is in the marketing team. So for this year, we are planning to create stronger bonds by having group activities three times a year and outside lunch every month.\u2019<\/p>\n<p><strong><span style=\"font-size: 20px;\">Worldwide domination with video (kinda)<\/span><\/strong><br \/>\n<strong><a href=\"http:\/\/www.phdmarketing.co.uk\/\" target=\"_blank\" rel=\"noopener noreferrer\">PHD Marketing &amp; Strategy<\/a> managing director Jo Stephenson<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-127462 aligncenter\" src=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Jo-Stephenson-Featured.jpg\" alt=\"Jo Stephenson\" width=\"760\" height=\"430\" srcset=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Jo-Stephenson-Featured.jpg 760w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Jo-Stephenson-Featured-300x170.jpg 300w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Jo-Stephenson-Featured-705x399.jpg 705w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Jo-Stephenson-Featured-500x283.jpg 500w\" sizes=\"(max-width: 760px) 100vw, 760px\" \/><br \/>\n\u2018To use video more regularly for our clients, particularly in our core sectors of print, packaging and biosciences. We\u2019re also resolving to push our international communications forward, by seeking a translation partner that retains the technical detail we\u2019re known for, across the globe.\u2019<\/p>\n<p><strong><span style=\"font-size: 20px;\">Adapting and tailoring<\/span><\/strong><br \/>\n<strong><a href=\"http:\/\/www.cherishpr.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Cherish PR<\/a> managing director Rebecca Oatley<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-127465 aligncenter\" src=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Rebecca-Oatley-at-Cherish-PR-Featured.jpg\" alt=\"Rebecca Oatley\" width=\"760\" height=\"430\" srcset=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Rebecca-Oatley-at-Cherish-PR-Featured.jpg 760w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Rebecca-Oatley-at-Cherish-PR-Featured-300x170.jpg 300w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Rebecca-Oatley-at-Cherish-PR-Featured-705x399.jpg 705w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Rebecca-Oatley-at-Cherish-PR-Featured-500x283.jpg 500w\" sizes=\"(max-width: 760px) 100vw, 760px\" \/><br \/>\n\u20182020 is going to be a very different year for the UK. Fresh out of Europe, the UK will be negotiating and entering new trade deals with the world and potentially could begin a new era of national pride. With that said, my resolution is to help new businesses adapt and tailor their communications to a wider agenda, which means that they begin and remain relevant and stay in the minds and the hearts of their customers.\u2019<\/p>\n<p><strong><span style=\"font-size: 20px;\">Veganism<\/span><\/strong><br \/>\n<strong><a href=\"http:\/\/www.mad-promotions.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Mad Promotions<\/a> director Karin Ridgers<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-127463 aligncenter\" src=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Karin-Ridger-Featured.jpg\" alt=\"Karin Ridgers\" width=\"760\" height=\"430\" srcset=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Karin-Ridger-Featured.jpg 760w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Karin-Ridger-Featured-300x170.jpg 300w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Karin-Ridger-Featured-705x399.jpg 705w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Karin-Ridger-Featured-500x283.jpg 500w\" sizes=\"(max-width: 760px) 100vw, 760px\" \/><br \/>\n\u2018I am looking to work with even more vegan brands in 2020. It is my biggest passion and as a vegan for nearly 25 years seeing this growth is incredible. Even five years ago it could have put off a journalist \u2013 now they love it! (I run <a href=\"http:\/\/www.veggievision.tv\/\" target=\"_blank\" rel=\"noopener noreferrer\">www.veggievision.tv<\/a> as well as working in PR, so always welcome hearing vegan news).\u2019<\/p>\n<p><strong><span style=\"font-size: 20px;\">Outsourcing, podcasting and cutting down on snacks<\/span><\/strong><br \/>\n<strong><a href=\"http:\/\/www.bossyourpr.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Boss Your PR<\/a> founder Fiona Minett<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-127461 aligncenter\" src=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Fiona-Minett-BYPR-Featured.jpg\" alt=\"Fiona-Minett-BYPR-Featured\" width=\"760\" height=\"430\" srcset=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Fiona-Minett-BYPR-Featured.jpg 760w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Fiona-Minett-BYPR-Featured-300x170.jpg 300w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Fiona-Minett-BYPR-Featured-705x399.jpg 705w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Fiona-Minett-BYPR-Featured-500x283.jpg 500w\" sizes=\"(max-width: 760px) 100vw, 760px\" \/><br \/>\n\u2018Outsource and collaborate. My focus is on supporting and training small businesses in tackling PR, but it\u2019s easy to get distracted by the day-to-day of running a business, so, I\u2019ll be expanding through outsourcing but also looking to collaboration when it comes to communicating the power and potential of PR for small business. Plans are in the works for a podcast with women\u2019s network DiscovHer and I\u2019m exploring weaving in a charitable collaboration which I\u2019m really excited about. Also, I\u2019m determined to keep my office tidier and stop snacking so much (one of the perils of being a \u2018homeworker\u2019)!\u2019<\/p>\n<p><strong><span style=\"font-size: 20px;\">Fewer! Exclamation! Points!<\/span><\/strong><br \/>\n<strong><a href=\"https:\/\/www.hallaminternet.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Hallam<\/a> PR specialist Rebecca Peel<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-127466 aligncenter\" src=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Rebecca-Peel-at-Hallam-Featured.jpg\" alt=\"Rebecca Peel\" width=\"760\" height=\"430\" srcset=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Rebecca-Peel-at-Hallam-Featured.jpg 760w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Rebecca-Peel-at-Hallam-Featured-300x170.jpg 300w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Rebecca-Peel-at-Hallam-Featured-705x399.jpg 705w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Rebecca-Peel-at-Hallam-Featured-500x283.jpg 500w\" sizes=\"(max-width: 760px) 100vw, 760px\" \/><br \/>\n\u2018Be a bit more sparing with the enthusiasm! I don&#8217;t talk! like! this! in real life&#8230; so why do I include so many exclamation marks to clients? I&#8217;m going to limit myself to just one per email unless I&#8217;m telling someone news which is out of this world.<\/p>\n<p>I&#8217;m also going to promote myself more \u2013 being seen as credible in the industry is so important, and I might be good at promoting others, but what about myself?\u2019<\/p>\n<p><strong><span style=\"font-size: 20px;\">Remembering there\u2019s a world outside of work<\/span><\/strong><br \/>\n<strong>PR consultant <a href=\"http:\/\/natalietrice.co.uk\/\" target=\"_blank\" rel=\"noopener noreferrer\">Natalie Trice<\/a><\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-127464 aligncenter\" src=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Natalie-Trice-Featured.jpg\" alt=\"Natalie Trice\" width=\"760\" height=\"430\" srcset=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Natalie-Trice-Featured.jpg 760w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Natalie-Trice-Featured-300x170.jpg 300w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Natalie-Trice-Featured-705x399.jpg 705w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2020\/01\/Natalie-Trice-Featured-500x283.jpg 500w\" sizes=\"(max-width: 760px) 100vw, 760px\" \/><br \/>\n\u2018Mine is to make sure that I get up from my desk and walk on the beach with my dogs every day \u2013 with my phone turned off. Quite often I am here all day, not looking up from plans and media requests and forget that there is a world out there and that I need to get some headspace and exercise.\u2019<\/p>\n<p><strong>Starting better habits in 2020? Let the <a href=\"https:\/\/www.vuelio.com\/uk\/pr-software\/media-database\/?clid=main_nav\" target=\"_blank\" rel=\"noopener noreferrer\">Vuelio Media Contacts Database<\/a> help (find the right journalists, influencers and bloggers for your campaign, all year round). <\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Made any New Year\u2019s Resolutions for 2020? We asked the UK PR industry what they were hoping to achieve this year for their agency, their clients and themselves.<\/p>\n","protected":false},"author":423,"featured_media":127470,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[7365,7272],"tags":[],"_links":{"self":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/127455"}],"collection":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/users\/423"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/comments?post=127455"}],"version-history":[{"count":5,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/127455\/revisions"}],"predecessor-version":[{"id":127541,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/127455\/revisions\/127541"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media\/127470"}],"wp:attachment":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media?parent=127455"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/categories?post=127455"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/tags?post=127455"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}