{"id":35155,"date":"2013-06-11T09:56:40","date_gmt":"2013-06-11T08:56:40","guid":{"rendered":"https:\/\/www.vuelio.com\/uk\/?p=35155"},"modified":"2013-06-11T09:56:40","modified_gmt":"2013-06-11T09:56:40","slug":"speedy-spotlight-modern-mummy","status":"publish","type":"post","link":"https:\/\/www.vuelio.com\/uk\/blog\/speedy-spotlight-modern-mummy\/","title":{"rendered":"Speedy Spotlight: Modern Mummy"},"content":{"rendered":"<p><strong><a href=\"http:\/\/www.modernmummy.co.uk\/\" title=\"Modern Mummy\" target=\"_blank\">Modern Mummy<\/a> <span style=\"color: #ff9900;\">will be featured in this week\u2019s Media Updates. Author Katy Earley spoke to Cision about family, guest posting and building relationships with PRs.<\/span><\/strong><\/p>\n<p><span style=\"color: #ff9900;\"><b><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2013\/06\/SS-Katy-Earley1-185x250.jpg\" alt=\"Modern Mummy blogger Katy Earley\" width=\"185\" height=\"250\" class=\"alignright size-medium wp-image-35158\" \/>Why should people read your blog?<\/b> <\/span><br \/> I like to think it\u2019s a different take on your average lifestyle blog. It\u2019s aimed at people that love the simple things in life \u2013 family, food, crafting, photography and being healthy and happy.<\/p>\n<p><span style=\"color: #ff9900;\"><b>The most important issue in your blogosphere is\u2026<\/b> <\/span>Family. Having fun with and looking after them.<\/p>\n<p><span style=\"color: #ff9900;\"><b>What&#8217;s your favourite blog and why?<\/b><\/span><br \/> Where to begin? I have lots! I think my favourite would have to be <a href=\"http:\/\/www.abeautifulmess.com\/\" title=\"A beautiful mess\" target=\"_blank\">A Beautiful Mess<\/a> \u2013 it\u2019s the ultimate craft blog. Its content is varied and updated daily, it is beautifully designed and I just love Elsie + Emma\u2019s photographs!<\/p>\n<p><span style=\"color: #ff9900;\"><b>How often do you aim to post?<\/b> <\/span><br \/> I aim to post three times a week but regularly post more frequently than that.<\/p>\n<p><span style=\"color: #ff9900;\"><b>How do you feel about guest posts?<\/b> <\/span><br \/> I think guest posting can work really well, but only if the topic is relevant to the content of your blog. I accept guest posters on Modern Mummy when the subject is something I\u2019d like to discuss but don\u2019t feel qualified to. I also like to give my readers fresh content so I regularly post swap with other bloggers. Having guest posts lined up is also a great way to keep your blog active if you\u2019re having some time out. For example, I will line up some guest posts for when I\u2019m on holiday.<\/p>\n<p><b><span style=\"color: #ff9900;\">How does a good PR work with you?<\/span> <\/b><br \/> A good PR makes an effort to get to know you. I love working with those that I have already established a good relationship with; those that have read my blog, know my family and know what things are important to us. Good communication is essential.<\/p>\n<p><b><span style=\"color: #ff9900;\">What do PRs do that&#8217;s bad?<\/span> <\/b><br \/> Send out generic emails about products and events that have no relevance whatsoever to your blog and then ignore your requests to remove you from their mailing list.<\/p>\n<p><strong><span style=\"color: #ff9900;\">Editorial information on<\/span> <a href=\"http:\/\/www.modernmummy.co.uk\/\" title=\"Modern Mummy\" target=\"_blank\">Modern Mummy<\/a><span style=\"color: #ff9900;\">, Katy Earley and thousands of other media outlets and contacts can be found in the<\/span> <a href=\"https:\/\/www.vuelio.com\/uk\/products-and-services\/cisionpoint\/\" title=\"CisionPoint\" target=\"_blank\">CisionPoint<\/a> <a href=\"https:\/\/www.vuelio.com\/uk\/products-and-services\/media-database\/\" title=\"Media Database\" target=\"_blank\">Media Database<\/a><span style=\"color: #ff9900;\">.<\/span><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Modern Mummy will be featured in this week\u2019s Media Updates. Author Katy Earley spoke to Cision about family, guest posting and building relationships with PRs. Why should people read your blog? I like to think &#8230;<\/p>\n","protected":false},"author":322,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[248,4209,5741],"tags":[125,572,4511,4512,4513],"_links":{"self":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/35155"}],"collection":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/users\/322"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/comments?post=35155"}],"version-history":[{"count":0,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/35155\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media?parent=35155"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/categories?post=35155"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/tags?post=35155"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}