{"id":37503,"date":"2013-07-18T10:33:46","date_gmt":"2013-07-18T09:33:46","guid":{"rendered":"https:\/\/www.vuelio.com\/uk\/?p=37503"},"modified":"2013-07-18T10:33:46","modified_gmt":"2013-07-18T10:33:46","slug":"weekly-comms-news-round-up-17072013","status":"publish","type":"post","link":"https:\/\/www.vuelio.com\/uk\/blog\/weekly-comms-news-round-up-17072013\/","title":{"rendered":"Weekly Comms News Round Up 18\/07\/2013"},"content":{"rendered":"<p><a href=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2013\/07\/Comms-News-Latest11.png\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2013\/07\/Comms-News-Latest11.png\" alt=\"Comms-News-Latest1\" class=\"alignleft size-full wp-image-37423\" height=\"112\" width=\"92\" \/><\/a><strong><span style=\"color: #ff9900;\">Today is set to be the hottest day of the year so keep a water bottle handy! If you&#8217;ve been busy sun bathing and have missed the news in the past week, here is my pick of top comms stories curated via <a target=\"_blank\" title=\"Cision UK Twitter\" href=\"https:\/\/twitter.com\/CisionUK\"><span style=\"color: #ff9900;\">@CisionUK<\/span><\/a>. <\/span><\/strong><\/p>\n<p><strong><span style=\"color: #ff9900;\"><a target=\"_blank\" title=\"Happy birthday Just Do It. Will Nike's famous slogan keep doing it for another 25 years? \" href=\"http:\/\/www.thedrum.com\/opinion\/2013\/07\/17\/happy-birthday-just-do-it-will-nikes-famous-slogan-keep-doing-it-another-25-years\"><span style=\"color: #ff9900;\">Happy birthday Just Do It. Will\u00a0Nike&#8217;s famous slogan keep doing it for another 25 years?<\/span><\/a> by <a target=\"_blank\" title=\"John Reynolds Twitter\" href=\"https:\/\/twitter.com\/joneddyreynolds\"><span style=\"color: #ff9900;\">@joneddyreynolds<\/span><\/a> via <a target=\"_blank\" title=\"The Drum\" href=\"http:\/\/www.thedrum.com\"><span style=\"color: #ff9900;\">The Drum<\/p>\n<p><\/span><\/a><\/span><\/strong>How many of these straplines can you attribute to the relevant sports apparel brand? \u2018I Am What I Am\u2019; \u2018The Sport Of Life\u2019; \u2018Just Do It\u2019 \u2019Impossible Is Nothing\u2019; Un Peu D\u2019air Sur Terre\u2019; \u2018Bring It On\u2019; \u2018Worn My Way\u2019? OK, I would guess that most could name two, perhaps three with a bit of a thought and some prompting. But if this were to be a question on the TV game show Pointless, contestants would steer away from identifying Nike with \u2018Just Do It\u2019. It\u2019s just too obvious.<\/p>\n<p> \u2018Just Do It\u2019, which celebrates 25 years of existence this month, is now part of the common vernacular, as entwined with the Nike brand as its swoosh, as indelibly linked to Nike as Michael Jordan and Phil Knight.<\/p>\n<p id=\"story_continues_1\"><strong><span style=\"color: #ff9900;\"><a target=\"_blank\" title=\"Thom Yorke pulls albums from Spotify\" href=\"http:\/\/www.bbc.co.uk\/news\/technology-23313445\"><span style=\"color: #ff9900;\">Radiohead&#8217;s Thom Yorke pulls albums from Spotify<\/span><\/a>\u00a0 via <a target=\"_blank\" title=\"The BBC News Technology\" href=\"http:\/\/www.bbc.co.uk\/news\/technology\/\"><span style=\"color: #ff9900;\">The BBC News Technology<\/p>\n<p><\/span><\/a><\/span><\/strong>Radiohead lead singer Thom Yorke has pulled some albums from music-streaming service Spotify in protest at how much it pays artists.<\/p>\n<p>Yorke has pulled his solo album The Eraser as well as a joint project with producer Nigel Godrich, Atoms for Peace. The singer tweeted that they were &#8220;standing up for our fellow musicians&#8221; by removing their albums.<\/p>\n<p><strong><span style=\"color: #ff9900;\"><a target=\"_blank\" title=\"BBC to launch five new HD channels as Freeview expands\" href=\"http:\/\/www.bbc.co.uk\/news\/technology-23326709\"><span style=\"color: #ff9900;\">BBC to launch five new HD channels as Freeview expands<\/span><\/a><\/span><span style=\"color: #ff9900;\">\u00a0 via <a target=\"_blank\" title=\"The BBC News Technology\" href=\"http:\/\/www.bbc.co.uk\/news\/technology\/\"><span style=\"color: #ff9900;\"><span style=\"color: #ff9900;\">The BBC News Technology<br \/><\/span><\/span><\/a><\/span><\/strong><span style=\"color: #ff9900;\"><span style=\"color: #ff9900;\"><span style=\"color: #ff9900;\"><br \/><\/span><\/span><\/span>The BBC has announced it plans to launch five new high definition channels by early 2014. <\/p>\n<p>There will be HD versions of BBC News, BBC Three, BBC Four, CBeebies and CBBC. They will be available over rooftop aerials via Freeview receivers as well as satellite and cable services.<\/p>\n<p><strong><span style=\"color: #ff9900;\"><a target=\"_blank\" title=\"Teaser trailer for Steve Jobs film unveiled on Instagram\" href=\"http:\/\/www.thedrum.com\/news\/2013\/07\/16\/teaser-trailer-steve-jobs-film-unveiled-instagram\"><span style=\"color: #ff9900;\">Teaser trailer for Steve Jobs film unveiled <\/span><\/a><\/span><span style=\"color: #ff9900;\"><a target=\"_blank\" title=\"Teaser trailer for Steve Jobs film unveiled on Instagram\" href=\"http:\/\/www.thedrum.com\/news\/2013\/07\/16\/teaser-trailer-steve-jobs-film-unveiled-instagram\"><span style=\"color: #ff9900;\">on<\/span><\/a><\/span><span style=\"color: #ff9900;\"><a target=\"_blank\" title=\"Teaser trailer for Steve Jobs film unveiled on Instagram\" href=\"http:\/\/www.thedrum.com\/news\/2013\/07\/16\/teaser-trailer-steve-jobs-film-unveiled-instagram\"> <\/a><\/span><span style=\"color: #ff9900;\"><a target=\"_blank\" title=\"Teaser trailer for Steve Jobs film unveiled on Instagram\" href=\"http:\/\/www.thedrum.com\/news\/2013\/07\/16\/teaser-trailer-steve-jobs-film-unveiled-instagram\"><span style=\"color: #ff9900;\">Instagram<\/span><\/a><\/span><span style=\"color: #ff9900;\"> by Ishbel Macleod<span style=\"color: #ff9900;\"> <\/span>via <a target=\"_blank\" title=\"The Drum\" href=\"http:\/\/www.thedrum.com\"><span style=\"color: #ff9900;\"><span style=\"color: #ff9900;\">The Drum<br \/><\/span><\/span><\/a><\/span><\/strong><br \/>A 15 second teaser trailer for the soon-to-be-released biopic about Apple founder Steve Jobs has become the first trailer to be shown via video for Instagram. The film, which stars Aston Kutcher, is set to be released later this year, after filming started in April.\u00a0<\/p>\n<p><span style=\"color: #ff9900;\"><strong><a target=\"_blank\" title=\"O2 customers in the UK can now get free WiFi on the London Underground\" href=\"http:\/\/thenextweb.com\/uk\/2013\/07\/11\/o2-customers-in-the-uk-can-now-get-free-wifi-on-the-london-underground\/\"><span style=\"color: #ff9900;\">O2 Customers Get Free WiFi on London Underground<\/span><\/a><\/strong><\/span> <span style=\"color: #ff9900;\"><strong>by<\/strong><\/span><strong><\/strong><span style=\"color: #ff9900;\"><strong> <\/strong><\/span><strong><span style=\"color: #ff9900;\"><a target=\"_blank\" title=\"Paul Sawers Twitter\" href=\"https:\/\/twitter.com\/psawers\"><span style=\"color: #ff9900;\">@<\/span><\/a><a target=\"_blank\" title=\"Paul Sawers Twitter\" href=\"https:\/\/twitter.com\/psawers\"><span style=\"color: #ff9900;\">psawers<\/span><\/a><\/span>\u00a0<span style=\"color: #ff9900;\">via <a target=\"_blank\" title=\"The Next Web\" href=\"http:\/\/thenextweb.com\/\"><span style=\"color: #ff9900;\">The Next Web<\/span><\/a><\/span><\/strong><\/p>\n<p>We knew it was coming, but O2 customers in the UK can now access WiFi on the London Underground for free via Virgin Media\u2019s fibre optic network.<\/p>\n<p>Owned by\u00a0Telef\u00f3nica, O2 is the second biggest mobile network in the UK by number of users, and along with\u00a0Virgin Media broadband and mobile subscribers, EE and Vodafone, constitutes 89% of network usage in the Greater London area.<\/p>\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today is set to be the hottest day of the year so keep a water bottle handy! If you&#8217;ve been busy sun bathing and have missed the news in the past week, here is my &#8230;<\/p>\n","protected":false},"author":320,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[4371,5741],"tags":[1139,2803,2866,2983,4126,4372,4625,4680,4681,4682,4683],"_links":{"self":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/37503"}],"collection":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/users\/320"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/comments?post=37503"}],"version-history":[{"count":0,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/37503\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media?parent=37503"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/categories?post=37503"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/tags?post=37503"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}