{"id":4220,"date":"2011-12-23T14:34:25","date_gmt":"2011-12-23T13:34:25","guid":{"rendered":"http:\/\/blog.uk.cision.com\/?p=4220"},"modified":"2011-12-23T14:34:25","modified_gmt":"2011-12-23T14:34:25","slug":"weekly-comms-news-round-up-121211-231211","status":"publish","type":"post","link":"https:\/\/www.vuelio.com\/uk\/blog\/weekly-comms-news-round-up-121211-231211\/","title":{"rendered":"Weekly comms news round up 12\/12\/11 &#8211; 23\/12\/11"},"content":{"rendered":"<p>Last week&#8217;s weekly comms news round up was pushed aside by the top <a href=\"https:\/\/www.vuelio.com\/uk\/2011\/12\/the-top-10-en-media-stories-of-2011\/\" target=\"_self\">media<\/a>, <a href=\"https:\/\/www.vuelio.com\/uk\/2011\/12\/the-top-10-en-digital-media-stories-of-2011\/\" target=\"_blank\">digital<\/a> and Cision UK&#8217;s own <a href=\"https:\/\/www.vuelio.com\/uk\/2011\/12\/cision-ens-top-10-top-10s-2011\/\" target=\"_self\">top 10 of top 10 2011<\/a> stories. So&#8230; this week we share two week&#8217;s worth of comms news curated via <a href=\"http:\/\/twitter.com\/#%21\/CisionUK\" target=\"_self\">@CisionUK.<\/a><\/p>\n<p><a href=\"http:\/\/wannabehacks.co.uk\/2011\/12\/new-twitter-and-journalism\/\" target=\"_blank\">New Twitter and what it means for journalists<\/a> by <a href=\"http:\/\/wannabehacks.co.uk\" target=\"_blank\">WANNABE HACKS<\/a> <a rel=\"nofollow\" href=\"https:\/\/twitter.com\/#%21\/wannabehacks\">@wannabehacks<\/a><\/p>\n<p>&#8220;Twitter is currently rolling out its latest take on every journalists&#8217; favourite social media platform.&#8221;<\/p>\n<p><a href=\"http:\/\/wallblog.co.uk\/2011\/12\/13\/buzzfeed-to-launch-huffington-post-2-as-first-real-social-news-organisation\/\" target=\"_blank\">BuzzFeed to launch Huffington Post 2 as \u201cfirst real social news organisation\u201d<\/a> by\u00a0<a rel=\"nofollow\" href=\"https:\/\/twitter.com\/#%21\/gordonmacmillan\">@gordonmacmillan<\/a> via <a href=\"http:\/\/wallblog.co.uk\/\" target=\"_blank\">THE Wall<\/a><\/p>\n<p>&#8220;BuzzFeed the site best known for offbeat stories (\u201cwhat cats want for  Christmas\u201d), gossip and viral videos has hired a star reporter from US  politics site, Politico.com, with the aim of building what is being  described as the \u201cfirst real social news organization\u201d.&#8221;<\/p>\n<p><a href=\"http:\/\/www.thedrum.co.uk\/news\/2011\/12\/13\/pearson-will-sell-its-50-stake-ftse-international-%C2%A3450-million-concentrate-financial\" target=\"_blank\">Pearson will sell its 50% stake in FTSE International for \u00a3450 million to concentrate on Financial Times<\/a> via\u00a0<a rel=\"nofollow\" href=\"https:\/\/twitter.com\/#%21\/thedrum\">@thedrum<\/a> <a href=\"http:\/\/www.thedrum.co.uk\/\" target=\"_blank\">The Drum<\/a><\/p>\n<p>&#8220;Pearson, the publisher of the Financial Times, is to concentrate on  business news and analysis by deciding to sell its 50% stake in FTSE  International to the London Stock Exchange for \u00a3450 million.&#8221;<\/p>\n<p><a href=\"http:\/\/www.returnondigital.com\/blog\/10-ways-to-save-money-using-google-adwords\" target=\"_blank\">10 Ways To Save Money Using Google AdWords<\/a> by\u00a0<a rel=\"nofollow\" href=\"https:\/\/twitter.com\/#%21\/robhillyard\">@robhillyard<\/a> via\u00a0<a rel=\"nofollow\" href=\"https:\/\/twitter.com\/#%21\/returnondigital\">@returnondigital<\/a> <a href=\"http:\/\/www.returnondigital.com\" target=\"_blank\">RETURN ON.DIGITAL<\/a><\/p>\n<p>&#8220;Whilst the use of broad match keywords can be worthwhile in the right  hands, they can be lethal to the unseasoned amateur. Be warned\u2026 Using  nothing but broad match keywords will burn you.&#8221;<\/p>\n<p><a href=\"http:\/\/www.pressgazette.co.uk\/story.asp?sectioncode=1&amp;storycode=48435&amp;c=1\" target=\"_blank\">HuffPo UK launches celebrity and culture sections<\/a> via\u00a0<a rel=\"nofollow\" href=\"https:\/\/twitter.com\/#%21\/pressgazette\">@pressgazette<\/a> <a href=\"http:\/\/www.pressgazette.co.uk\/\" target=\"_blank\">PRESS GAZETTE<\/a><\/p>\n<p>&#8220;Huffington Post UK has launched new culture and celebrity sections six months after the website went live.<\/p>\n<p>The  celebrity section is edited by Matt Bagwell, a former editor of Eleven,  online editor at Smash Hits and Mykindaplace, and entertainment editor  at Capital FM.&#8221;<\/p>\n<p><a href=\"http:\/\/www.litmanlive.co.uk\/blog\/2011\/12\/2011-social-sharing-trends-facebook-responsible-for-52-1-of-all-online-sharing\/\" target=\"_blank\">2011 Social Sharing Trends: Facebook responsible for 52.1% of all online sharing<\/a> via\u00a0<a rel=\"nofollow\" href=\"https:\/\/twitter.com\/#%21\/litmanlive\">@litmanlive<\/a> <a href=\"http:\/\/www.litmanlive.co.uk\/blog\/\" target=\"_blank\">MICHAEL LITMAN<\/a><\/p>\n<p>INFOGRAPHIC<\/p>\n<p>Twitter stake bought by Saudi billionaire by\u00a0<a rel=\"nofollow\" href=\"https:\/\/twitter.com\/#%21\/marksweney\">@marksweney<\/a> via <a href=\"http:\/\/www.guardian.co.uk\/\">Guardian<\/a><\/p>\n<p>\u201cSaudi billionaire Prince Alwaleed bin Talal has taken a $300m stake in Twitter\u201d.<\/p>\n<p><a href=\"http:\/\/nmk.co.uk\/articles\/1875\" target=\"_blank\">How digital marketers can leverage the buying cycle and achieve greater results<\/a> by Krishna Rao via\u00a0<a rel=\"nofollow\" href=\"https:\/\/twitter.com\/#%21\/nmkforum\">@nmkforum<\/a> <a href=\"http:\/\/nmk.co.uk\/\" target=\"_blank\">New Media Knowledge<\/a><\/p>\n<p>&#8220;White Paper discusses the various stages and channels utilised by the  customer in the buying cycle and how businesses can garner this  opportunity by optimising each stage and channel.&#8221;<\/p>\n<p><a href=\"http:\/\/www.marketingmagazine.co.uk\/bulletin\/dailynews\/article\/1109733\/?DCMP=EMC-BreakingnewsfromMarketing\" target=\"_blank\">Christmas day online shopping spree to hit \u00a3186.4m<\/a> by\u00a0<a rel=\"nofollow\" href=\"https:\/\/twitter.com\/#%21\/Shearmans\">@Shearmans<\/a> via <a href=\"http:\/\/www.marketingmagazine.co.uk\" target=\"_blank\">Marketing Magazine<\/a><\/p>\n<p>&#8220;UK consumers are set to spend \u00a3186.4m online on Christmas day this year,  12% more than last year, according to predictions from retail body  IMRG.&#8221;<\/p>\n<p><a href=\"http:\/\/www.guardian.co.uk\/media\/table\/2011\/dec\/20\/top-rating-tv-shows-2011\" target=\"_blank\">Top-rating TV shows of 2011<\/a> via\u00a0<a rel=\"nofollow\" href=\"https:\/\/twitter.com\/#%21\/guardian\">@guardian<\/a> <a href=\"http:\/\/www.guardian.co.uk\/\">Guardian<\/a><\/p>\n<p>&#8220;TV programmes with the biggest audiences by category&#8221;.<\/p>\n<p><a href=\"http:\/\/wearesocial.net\/blog\/2011\/12\/comscore-2011-social-world\/\" target=\"_blank\">ComScore 2011: It\u2019s a social world<\/a> by <a rel=\"nofollow\" href=\"https:\/\/twitter.com\/#%21\/sandrine\">@sandrine<\/a> via <a href=\"http:\/\/wearesocial.net\/blog\" target=\"_blank\">we are social<\/a> <a href=\"https:\/\/twitter.com\/#!\/wearesocial\" target=\"_blank\">@wearesocial<\/a><\/p>\n<p>&#8220;Social networking sites now reach 82% of the world\u2019s internet users, i.e. 1.2 billion people around the world, according to <a href=\"http:\/\/www.comscore.com\/Press_Events\/Presentations_Whitepapers\/2011\/it_is_a_social_world_top_10_need-to-knows_about_social_networking\">ComScore\u2019s new \u2018It\u2019s a Social World\u2019 study<\/a>.&#8221;<\/p>\n<p><a href=\"http:\/\/www.nma.co.uk\/news\/sunday-times-to-publish-free-digital-christmas-day-edition\/3032943.article\" target=\"_blank\">Sunday Times to publish free digital Christmas Day edition<\/a> by\u00a0<a rel=\"nofollow\" href=\"https:\/\/twitter.com\/#%21\/LucyTesseras\">@LucyTesseras<\/a> via <a href=\"http:\/\/www.nma.co.uk\/\" target=\"_blank\">New Media Age<\/a><\/p>\n<p>&#8220;News International will publish The Sunday Times on Christmas Day for  the first time in its history, which will be available free on iPad and  Android devices.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last week&#8217;s weekly comms news round up was pushed aside by the top media, digital and Cision UK&#8217;s own top 10 of top 10 2011 stories. So&#8230; this week we share two week&#8217;s worth of &#8230;<\/p>\n","protected":false},"author":322,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[5741],"tags":[3241,3242,3259,3260,3293,3294,3429,3430,3431,3612,2881],"_links":{"self":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/4220"}],"collection":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/users\/322"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/comments?post=4220"}],"version-history":[{"count":0,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/4220\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media?parent=4220"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/categories?post=4220"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/tags?post=4220"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}