{"id":42648,"date":"2013-09-13T10:43:15","date_gmt":"2013-09-13T10:43:15","guid":{"rendered":"https:\/\/www.vuelio.com\/uk\/?p=42648"},"modified":"2017-11-09T14:14:31","modified_gmt":"2017-11-09T14:14:31","slug":"twitter-loves-twitter","status":"publish","type":"post","link":"https:\/\/www.vuelio.com\/uk\/blog\/twitter-loves-twitter\/","title":{"rendered":"Twitter loves Twitter"},"content":{"rendered":"<p><strong><span style=\"color: #000000;\">Twitter is in the first stage of its stock market debut after filing for IPO. The last of the big social networks to go public, Twitter\u2019s<\/span> <a href=\"http:\/\/www.linkedin.com\/today\/post\/article\/20130912224442-13780238-here-s-what-we-know-so-far-about-twitter-s-ipo?trk=tod-home-art-large_0\">current value is estimated<\/a> <span style=\"color: #000000;\">at up to $10 billion.<\/span><\/strong><\/p>\n<p>Fittingly, Twitter announced the confidential S-1 submission in a tweet to its 23m followers:<\/p>\n<blockquote class=\"twitter-tweet\"><p>We\u2019ve confidentially submitted an S-1 to the SEC for a planned IPO. This Tweet does not constitute an offer of any securities for sale.<\/p>\n<p>\u2014 Twitter (@twitter) <a href=\"https:\/\/twitter.com\/twitter\/statuses\/378261932148416512\">September 12, 2013<\/a><\/p><\/blockquote>\n<p><script async=\"\" src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\" type=\"text\/javascript\"><\/script><\/p>\n<p>The only way to spread news faster would be for Justin Bieber to announce it after the words \u2018<a href=\"https:\/\/twitter.com\/justinbieber\/status\/378202133696237568\">Big News<\/a>\u2019.<\/p>\n<p>The story is still a hot topic on Twitter, though the interest has clearly waned since the 10pm announcement:<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-42649\" src=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2013\/09\/Twitter-IPO-800x270.png\" alt=\"Twitter social media analysis of Twitter\" width=\"640\" height=\"216\" \/><\/p>\n<p>Filing for an IPO is about as much of a story as 140 characters can contain, so journalists and bloggers have been left to speculate on what it means for the company, the stock market and, of course, if it will be comparable to Facebook\u2019s IPO.<\/p>\n<p>The most popular angle for the news sites is the fact Twitter tweeted its flotation plans, which made the headline for <a href=\"http:\/\/news.uk.msn.com\/world\/twitter-tweets-its-flotation-plans\">MSN<\/a>, <a href=\"http:\/\/www.aljazeera.com\/news\/americas\/2013\/09\/201391302916690977.html\">Al Jazeera<\/a>, <a href=\"http:\/\/www.breakingnews.ie\/business\/twitter-tweets-public-flotation-plans-606795.html\">BreakingNews.ie<\/a> and the <a href=\"http:\/\/www.expressandstar.com\/news\/uk-news\/2013\/09\/13\/twitter-tweets-its-flotation-plans-2\/\">Express &amp; Star<\/a>.<\/p>\n<p>Elsewhere, <a href=\"http:\/\/blogs.telegraph.co.uk\/technology\/micwright\/100010496\/twitter-ipo-jack-dorseys-15-billion-idea-has-come-of-age\/\">Mic Wright<\/a> got to the story early on one of the Telegraph\u2019s blogs claiming that Twitter\u2019s IPO will be very different to Facebook\u2019s. He outlines the basic uses of each social network, championing Twitter and calling it a $15 billion dollar idea. An even more exaggerated estimate comes from <a href=\"http:\/\/www.thisismoney.co.uk\/news\/article-2419491\/Twitter-announces-going-public-tweet.html?ITO=1490&amp;ns_mchannel=rss&amp;ns_campaign=1490\">This is Money<\/a>, which claims Twitter will be valued at up to $20 billion.<\/p>\n<p><a href=\"http:\/\/www.theguardian.com\/technology\/2013\/sep\/12\/twitter-ipo-stock-market-launch\">The Guardian<\/a> has quoted several analysts to build an article of predictions. It claims: \u2018As a public company, Twitter will be under pressure to show innovative ideas to make money\u2019. It has also drawn a comparison with Facebook, with Mark Zuckerberg\u2019s opinion that the IPO process \u2018is actually not that bad\u2019. <a href=\"http:\/\/www.businessweek.com\/articles\/2013-09-12\/twitter-files-to-go-public#r=rss\">Bloomberg\u2019s Businessweek<\/a> led with the Zuckerberg anecdote suggestion that Twitter had been listening.<\/p>\n<p>In an article titled: \u2018<a href=\"http:\/\/business.time.com\/2013\/09\/11\/want-to-know-about-twitters-ipo-look-at-its-acquisitions\/?xid=rss-topstories\">Want to know about twitter\u2019s IPO? Look at its acquisitions<\/a>\u2019, TIME runs through Twitter\u2019s most recent acquisitions in each potential revenue sector \u2013 advertising, television, engineering and multimedia \u2013 as an alternative profile of the company.<\/p>\n<p>Top PR blogger <a href=\"http:\/\/www.nevillehobson.com\/2013\/09\/13\/twitter-takes-control-of-its-story-as-it-prepares-for-an-ipo\/\">Neville Hobson<\/a> points out that because Twitter has filed for IPO confidentially, they have huge control over the story \u2013 how it builds, when and where it tells it, and to whom.<\/p>\n<p>A slightly different take on story comes from <a href=\"http:\/\/musically.com\/2013\/09\/13\/twitter-files-for-ipo-and-launches-new-music-features\/\">Music Ally<\/a>, a music business blog that puts Twitter filing for IPO behind its new Verified filter and a Spotify app for Twitter #Music. The Verified filter will reportedly allow \u2018blue tick\u2019 Verified people to see their @mentions from other Verified users.<\/p>\n<p>This story\u2019s stock will grow the closer it gets to the (potential) December IPO. Investing wisely in analysts and Facebook comparisons will help reporters ride the market, driving traffic to speculation in the months ahead.\u00a0Vuelio says: triple sell.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Twitter is in the first stage of its stock market debut after filing for IPO. The last of the big social networks to go public, Twitter\u2019s current value is estimated at up to $10 billion. &#8230;<\/p>\n","protected":false},"author":322,"featured_media":42652,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[3680,4949,5741],"tags":[77,97,1114,3291,4249,4439,4890,5062,5063],"_links":{"self":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/42648"}],"collection":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/users\/322"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/comments?post=42648"}],"version-history":[{"count":2,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/42648\/revisions"}],"predecessor-version":[{"id":109794,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/42648\/revisions\/109794"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media?parent=42648"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/categories?post=42648"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/tags?post=42648"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}