{"id":47403,"date":"2013-11-01T13:01:59","date_gmt":"2013-11-01T12:01:59","guid":{"rendered":"https:\/\/www.vuelio.com\/uk\/?p=47403"},"modified":"2022-04-27T17:06:49","modified_gmt":"2022-04-27T16:06:49","slug":"this-week-in-pr-2","status":"publish","type":"post","link":"https:\/\/www.vuelio.com\/uk\/blog\/this-week-in-pr-2\/","title":{"rendered":"This Week in PR – 1 Nov 2013"},"content":{"rendered":"

\u2018This week in PR\u2019 is a look at all the big stories in public relations as reported by the UK media over the past seven days. The week’s top stories include questions over RBS’ privatisation communications, the best of the Digital Impact Awards 2013 and of course the biggest story of the week, Rebekah Brooks affair with Andy Coulson, the former PR and communications director of prime minister David Cameron.
\n<\/strong>To have your PR News featured here next week, please\u00a0<\/strong><\/span>email me at\u00a0<\/strong><\/span><\/strong>priyanka.dayal@cision.com<\/span><\/a>.\u00a0<\/span>
\n<\/strong><\/span><\/strong>
\nLeading the news this week:<\/strong><\/span><\/p>\n

Rebekah Brooks and Andy Coulson had affair, phone-hacking trial hears<\/span><\/a><\/span><\/strong>\u00a0via\u00a0The BBC<\/span>
\n<\/a><\/strong>‘Former News of the World editors Rebekah Brooks and Andy Coulson were having an affair for at least six years from the late 1990s, the phone-hacking trial has heard.
\nProsecutor Andrew Edis QC said he was disclosing the affair because it showed how much the pair trusted each other.’<\/p>\n

RBS Internal ‘Bad Bank’ Just PR Spin to Help Privatisation?<\/span><\/a><\/strong><\/span>\u00a0by\u00a0@LiannaBrinded<\/span>\u00a0<\/a><\/strong>via\u00a0<\/strong>IBTimes UK\u00a0<\/strong><\/span>
\n<\/a>‘UK Chancellor George Osborne said it is unlikely the Royal Bank of Scotland will be privatised\u00a0<\/a>before the next general election in 2015, despite the\u00a0state-backed institution hiving off assets into an internal ‘bad bank’.
\nThe International Business Times questions if\u00a0this is just merely a public relations strategy to show the public that the group is trying to cleanse itself of its ills?’<\/p>\n

Fast Track to handle marketing program for The EurAsia Cup<\/span><\/a><\/strong> <\/span>via FastTrack<\/span><\/a><\/strong><\/span>
\n<\/a><\/span><\/strong><\/span>‘International sports and entertainment marketing agency Fast Track has been appointed by the European Tour to develop and execute the marketing communications programme for The EurAsia Cup presented by DRB-HICOM, a new team match play golf tournament that pits Europe\u2019s leading golfers against the best players Asia has to offer.\u00a0 The event will be managed by three of Fast Track\u2019s offices in Hong Kong, Abu Dhabi and London.’<\/p>\n

Digital Impact Awards 2013<\/span><\/a><\/strong><\/span>\u00a0via\u00a0<\/span><\/strong>CisionUK<\/span><\/strong>
\n<\/a>Nike (AKQA) took home the prize for the \u2018digital campaign of the year\u2019 while AMVBBDO was named the \u2018digital agency of the year\u2019 at the\u00a02013 Digital Impact Awards<\/a>\u00a0that took place on Wednesday at The Brewery in central London.<\/p>\n

Charities slash spending on PR agency help<\/span><\/a><\/span>\u00a0<\/strong>by\u00a0@John Owens86<\/span><\/a><\/strong>\u00a0<\/span>via\u00a0PRWeek<\/span><\/strong>
\n<\/a>‘PR agencies have been allocated just three per cent of the voluntary sector’s PR budgets this year, down from 10.4 per cent last year, a study by new business research company Pearlfinders finds.’<\/p>\n

Lauren Hales launches Halestorm PR<\/span><\/a>\u00a0<\/span><\/b>via\u00a0TheMediaEye<\/span>
\n<\/a><\/b>‘After 10 years at Mercury\/Virgin EMI publicist, Lauren Hales has announced she\u2019s leaving to set up her own independent PR company, Halestorm PR. Hales continues to work with Chase & Status, Pixie Lott and Fall Out Boy.’<\/p>\n

Sarah Pinch named CIPR President 2014<\/span><\/a>\u00a0<\/span><\/b>via\u00a0CIPR<\/span>
\n<\/a><\/b>‘Sarah Pinch (founder of Pinch Point Communications),\u00a0is confirmed as CIPR president-elect for 2014 and will be joined on the board by\u00a0Dave Sanders who has been returned as Treasurer for a third year.\u00a0Both stood unopposed, so no ballot was held, but following the conclusion of the election they can now be confirmed in their roles, which will commence on 1 January 2014.’<\/p>\n

Account wins and movements:<\/span><\/b><\/p>\n

HTC appoints Hope & Glory for UK PR<\/span><\/a><\/b><\/span>\u00a0by\u00a0@Ishbel_Macleod<\/span><\/a><\/span>\u00a0<\/b>via\u00a0The Drum<\/span>
\n<\/a><\/b>‘HTC has appointed Hope&Glory to handle its UK PR following a pitch process.\u00a0The team will look after HTC UK\u2019s press office duties, helping manage the UK launch of new handsets, the reviews, product placement and its lifestyle media programme.’<\/p>\n

Aspectus PR wins RES Software<\/span><\/a><\/b>\u00a0<\/span>via\u00a0CisionUK<\/span>
\n<\/a><\/b>Aspectus PR<\/a>\u00a0has won the UK account for workspace virtualisation company\u00a0RES Software<\/a>.\u00a0Aspectus has been coordinating RES Software\u2019s corporate PR campaign through its New York office for the last year.<\/p>\n

Hill+Knowlton Strategies UK hires Andrew Stafford<\/span><\/a><\/b>\u00a0<\/span>via\u00a0The Holmes Report<\/span>
\n<\/a><\/b>‘Hill+Knowlton Strategies UK has bolstered its growing technology team with the appointment of Andrew Stafford as a senior account director. He joins H+K from Firebox.com and brings more than 11 years in both in-house and agency roles.’<\/p>\n

Dominos Pizza appoints LightBrigade PR<\/span><\/a>\u00a0<\/span><\/b>via\u00a0LightBridage Media<\/span>
\n<\/a><\/b>‘Domino\u2019s Pizza has appointed LightBrigade to handle its proactive consumer press office work on the back of the launch of its \u201cGreatness\u201d brand positioning campaign, spearheaded last month by a new 30 second TV spot featuring a Domino\u2019s moped driver riding to the music of 50s TV show Champion the Wonder Horse.’<\/p>\n

The Beauty Shortlist appoints Amazing PR<\/span><\/a><\/span> <\/b>via CisionUK<\/span><\/a><\/span>
\n<\/b>Amazing PR\u00a0has been appointed to handle\u00a0all\u00a0the UK press and publicity for top beauty blog, The Beauty\u00a0Shortlist.
\nThe Beauty Shortlist was founded in 2009 by beauty journalist Fiona Klonarides and ranked second on Cision\u2019s\u00a0Top 10 UK beauty blogs<\/span><\/a>\u00a0list in February this year.\u00a0<\/span><\/p>\n

The Big Pitch<\/span><\/strong><\/p>\n

Samsung Electronics calls BTL pitch<\/b><\/span><\/a><\/span>\u00a0by\u00a0<\/b>@LouiseRidley<\/b><\/span><\/a><\/span>\u00a0<\/span><\/b>via\u00a0<\/b>Campaignlive.co.uk<\/span><\/a><\/b><\/span>
\n<\/a><\/b><\/span><\/span>‘Samsung Electronics UK has called a pitch to appoint an agency or agencies for its below-the-line work.The review is being handled by The Observatory and is at an early stage.\u00a0It follows a restructure of Samsung\u2019s IT and mobile division, which will now handle all elements of its business for devices such as mobiles, tablets, and its mini Note PC laptops.’<\/p>\n

PRspective<\/span><\/b><\/p>\n

Kyly Bird of Make Architects<\/span><\/a>\u00a0<\/span><\/strong>via\u00a0CisionUK<\/span><\/strong>
\n<\/a>In an interview with Cision, Kyly Bird, digital marketer and partner at Make discusses the pressures of urban development today and the resulting effect it has had on communications and PR in the architecture and design sectors.<\/p>\n","protected":false},"excerpt":{"rendered":"

\u2018This week in PR\u2019 is a look at all the big stories in public relations as reported by the UK media over the past seven days. The week’s top stories include questions over RBS’ privatisation …<\/p>\n","protected":false},"author":322,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[248,7272,3526,3531,3680,1109,3733,5741],"tags":[104,349,3229,4382,4914,5302,5303,5304],"_links":{"self":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/47403"}],"collection":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/users\/322"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/comments?post=47403"}],"version-history":[{"count":2,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/47403\/revisions"}],"predecessor-version":[{"id":139194,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/47403\/revisions\/139194"}],"wp:attachment":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media?parent=47403"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/categories?post=47403"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/tags?post=47403"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}