{"id":49506,"date":"2013-11-25T11:19:01","date_gmt":"2013-11-25T10:19:01","guid":{"rendered":"https:\/\/www.vuelio.com\/uk\/?p=49506"},"modified":"2019-02-27T15:31:53","modified_gmt":"2019-02-27T14:31:53","slug":"the-week-in-pr-3","status":"publish","type":"post","link":"https:\/\/www.vuelio.com\/uk\/blog\/the-week-in-pr-3\/","title":{"rendered":"The Week in PR"},"content":{"rendered":"

‘The week in PR’ is a look at all the big stories in public relations as reported by the UK media in the week gone by. The highlights include the government’s \u00a3410,000\u00a0spend on Green Deal PR; Wikipedia’s clash with Wiki-PR, the European Patent Office tender\u00a0and more.\u00a0<\/strong>To have your PR News featured here next week, please\u00a0<\/strong>email me at\u00a0priyanka.dayal@cision.com<\/a><\/strong><\/span><\/p>\n

Leading the news<\/span>\u00a0<\/span><\/p>\n

Government Spent \u00a3410,000 on Green Deal PR<\/a>\u00a0by\u00a0Sophy Ridge<\/a>\u00a0via\u00a0Sky News
\n<\/a>The Government has spent more than \u00a3410,000 on PR consultants to promote its Green Deal scheme, despite only 219 households having the work completed.<\/p>\n

The \u00a3413,815 marketing spend works out at \u00a31,889 for every household with the energy efficiency measures installed.<\/p>\n

Wikipedia threatens PR firm with legal action<\/a> by Priyanka Dayal<\/a> via Cision UK
\n<\/a>Wikipedia\u2019s parent company,\u00a0the Wikimedia Foundation (WMF), has threatened\u00a0Wiki-PR with legal action for \u2018engaging in paid-advocacy editing\u2019 of articles on the online-encyclopedia, and demanded that this practice immediately \u2018cease and desist.\u2019<\/p>\n

Former Grayling chief Kennedy buys boutique firm<\/a> via The Holmes Report
\n<\/a>Former Grayling chief executive Nigel Kennedy has acquired the boutique PR consultancy he helped to establish. Commucan launched in 2010 as a joint venture between creative agency MBA and design and branding consultancy Creative Leap with Kennedy as an adviser and chairman.<\/p>\n

Account wins and movements<\/span><\/p>\n

Frank and Cake pick up PR and social media for Weetabix<\/a> by Daniel Farey-Jones<\/a> via PRWeek
\n<\/a>The company behind Weetabix and Alpen has refreshed its agency line-up as it plans for product launches next year.\u00a0Frank PR confirmed it had been awarded the PR account for the company, which is also called Weetabix, but declined to comment further.<\/p>\n

Aspectus PR expands its energy practice by appointing junior account manager<\/a> via Aspectus PR
\n<\/a>Aspectus PR, has appointed Laura Iley to the role of junior account manager within its energy PR practice. Based in the agency\u2019s London office, Laura will play an important role in handling the energy team\u2019s expanding client base.<\/p>\n

Francis McGee appointed director of external affairs of StepChange<\/a> via StepChange
\n<\/a>Francis McGee will be joining the executive of StepChange Debt Charity as director of external affairs from January 2014.
\nFrancis has a career spanning over 20 years in government, regulation and the financial services industry, most recently as head of policy and external affairs at the Money Advice Service.<\/p>\n

The Big Pitch<\/span><\/p>\n

Innovation drive prompts major European Patent Office tender<\/a> by John Owens<\/a> via Campaign<\/a>
\n<\/a><\/b>The European Patent Office is setting up its first comms roster, worth between \u20ac1m and \u20ac2m, as it seeks to promote innovation across the region.<\/p>\n

The tender spans six lots including strategy, media, online and film production. The final roster could involve between one and six agencies, with an initial year-long contract potentially extendable by another four years.<\/p>\n

Commentary<\/span><\/p>\n

Sir Bernard Ingham: The Coalition has turned policy into a PR tool<\/a> by Andy McSmith<\/a> via The Independent
\n<\/a>Fresh from his swipe at \u2018bovine\u2019 Northerners, an unrepentant Sir Bernard tells The Independent\u2019s Andy McSmith <\/b>he never understood the Scots and that Cable and Clegg hamper good government.<\/p>\n

Celebrity PR: The Shock Factor<\/a> by Priyanka Dayal<\/a> via Cision UK
\n<\/a>The role celebrity PRs play in managing the shock-pop culture in music today.<\/p>\n

PRspective<\/span><\/p>\n

Romany Simon of Pieminister<\/a> by Priyanka Dayal<\/a> via Cision UK
\n<\/a>In conversation with Cision, Romany discusses how she promotes pies, Pieminister\u2019s current marketing campaign and how a discontinued-range was forced back to the shelves by social media demand.<\/p>\n","protected":false},"excerpt":{"rendered":"

‘The week in PR’ is a look at all the big stories in public relations as reported by the UK media in the week gone by. The highlights include the government’s \u00a3410,000\u00a0spend on Green Deal …<\/p>\n","protected":false},"author":322,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[3484,7272,3531,3680,1109,5741],"tags":[4707,5382,5403,5404,5405,5406,5407,5408,5409,101,104,1511,1512,3504],"_links":{"self":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/49506"}],"collection":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/users\/322"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/comments?post=49506"}],"version-history":[{"count":2,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/49506\/revisions"}],"predecessor-version":[{"id":121132,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/49506\/revisions\/121132"}],"wp:attachment":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media?parent=49506"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/categories?post=49506"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/tags?post=49506"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}