{"id":66993,"date":"2014-06-27T11:11:50","date_gmt":"2014-06-27T10:11:50","guid":{"rendered":"https:\/\/www.vuelio.com\/uk\/?p=66993"},"modified":"2014-06-27T11:11:50","modified_gmt":"2014-06-27T11:11:50","slug":"highlights-from-marketing-week-live-2014","status":"publish","type":"post","link":"https:\/\/www.vuelio.com\/uk\/blog\/highlights-from-marketing-week-live-2014\/","title":{"rendered":"Highlights from Marketing Week Live 2014"},"content":{"rendered":"<p><strong><a title=\"MW Live\" href=\"http:\/\/www.marketingweeklive.co.uk\" target=\"_blank\">Marketing Week Live 2014<\/a> hosted annually by Marketing Week magazine took place on 25-26 June at the Kensington Olympia in London. The event allowed marketers and digital specialists in attendance, a chance to network, share strategy, best practice and real life case studies.<\/strong><\/p>\n<p>The show included speaker sessions that took place across four stages covering Strategy and Future, Best Practice, Real Life and Digital Marketing Training. Experts representing leading brands delivered 45-minute presentations on campaign planning and execution to practical advice on using social media to grow audiences and make money for businesses.<\/p>\n<p>Cision sponsored the speaker sessions on the &#8216;super stage&#8217; where strategy and trends were discussed by mega brands including Diageo, Telefonica, Aviva and the much awaited session by Lego.<\/p>\n<p>The show included an exhibition area featuring an array of marketing products and service providers, as well as other feature areas such as Meet the Agency, the CIM Marketing Clinic and Customer Journey Experience, packed with advice, tips\u2026and freebies for marketers to take home.<\/p>\n<p>A popular pit stop at the show was the Google Glass and Oculus Rift demonstrations by ASP Events, allowing visitors to discover the future of wearable technology.<\/p>\n<p>Cision\u2019s <a title=\"Arjun B\" href=\"https:\/\/twitter.com\/Arjun_Bhundia\" target=\"_blank\">Arjun Bhundia<\/a> captures the highlights of the show in pictures and tweets:<\/p>\n<div id=\"attachment_66998\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2014\/06\/MW-Live-2.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-66998\" class=\"size-featured wp-image-66998\" alt=\"MW Live 2\" src=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2014\/06\/MW-Live-2-800x430.jpg\" width=\"800\" height=\"430\" \/><\/a><p id=\"caption-attachment-66998\" class=\"wp-caption-text\">Cision sponsored the super stage and co-hosted the leadership program<\/p><\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<div id=\"attachment_67001\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2014\/06\/MW-Live-3.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-67001\" class=\"size-featured wp-image-67001\" alt=\"Diageo's Ed Pilkinton  on 'Creating power brands to stand out from the crowd'\" src=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2014\/06\/MW-Live-3-800x430.jpg\" width=\"800\" height=\"430\" \/><\/a><p id=\"caption-attachment-67001\" class=\"wp-caption-text\">Diageo&#8217;s Ed Pilkinton on &#8216;Creating power brands to stand out from the crowd&#8217;<\/p><\/div>\n<div id=\"attachment_67002\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2014\/06\/MW-LIve-4.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-67002\" class=\"size-featured wp-image-67002\" alt=\"Lego's Peter Espersen on  user community engagement, open innovation and brand eco-system\" src=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2014\/06\/MW-LIve-4-800x430.jpg\" width=\"800\" height=\"430\" \/><\/a><p id=\"caption-attachment-67002\" class=\"wp-caption-text\">Lego&#8217;s Peter Espersen on user community engagement, open innovation and brand eco-system<\/p><\/div>\n<div id=\"attachment_67003\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2014\/06\/MW-Live-5.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-67003\" class=\"size-featured wp-image-67003\" alt=\"MW Live 5\" src=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2014\/06\/MW-Live-5-800x430.jpg\" width=\"800\" height=\"430\" \/><\/a><p id=\"caption-attachment-67003\" class=\"wp-caption-text\">Speaker session at the super stage, sponsored by Cision<\/p><\/div>\n<div id=\"attachment_67004\" style=\"width: 493px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2014\/06\/Google-Glass.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-67004\" class=\"size-featured wp-image-67004\" alt=\"Cision's Arjun Bhundia looks to the future through Google Glass\" src=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2014\/06\/Google-Glass-483x430.jpg\" width=\"483\" height=\"430\" \/><\/a><p id=\"caption-attachment-67004\" class=\"wp-caption-text\">Cision&#8217;s Arjun Bhundia looks to the future through Google Glass<\/p><\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet\" lang=\"en\"><p>The view from above <a href=\"https:\/\/twitter.com\/MWL2014\">@MWL2014<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/busy?src=hash\">#busy<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/exhibitors?src=hash\">#exhibitors<\/a> <a href=\"http:\/\/t.co\/yfuXpPZ2co\">pic.twitter.com\/yfuXpPZ2co<\/a><\/p>\n<p>\u2014 Laura Jayne Hodges (@Hodgerella) <a href=\"https:\/\/twitter.com\/Hodgerella\/statuses\/482178197698936832\">June 26, 2014<\/a><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet\" lang=\"en\"><p>Fun and games today at <a href=\"https:\/\/twitter.com\/MWL2014\">@MWL2014<\/a> <a href=\"http:\/\/t.co\/U5pvNkvh9j\">pic.twitter.com\/U5pvNkvh9j<\/a><\/p>\n<p>\u2014 Serrula Research (@SerrulaResearch) <a href=\"https:\/\/twitter.com\/SerrulaResearch\/statuses\/482165050824994816\">June 26, 2014<\/a><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Marketing Week Live 2014 hosted annually by Marketing Week magazine took place on 25-26 June at the Kensington Olympia in London. The event allowed marketers and digital specialists in attendance, a chance to network, share &#8230;<\/p>\n","protected":false},"author":322,"featured_media":66997,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[3531,1449],"tags":[6595,6596,6597,669,3941,4502,5738,5961],"_links":{"self":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/66993"}],"collection":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/users\/322"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/comments?post=66993"}],"version-history":[{"count":0,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/66993\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media\/66997"}],"wp:attachment":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media?parent=66993"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/categories?post=66993"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/tags?post=66993"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}