{"id":67034,"date":"2014-06-30T09:27:11","date_gmt":"2014-06-30T08:27:11","guid":{"rendered":"https:\/\/www.vuelio.com\/uk\/?p=67034"},"modified":"2014-06-30T09:27:11","modified_gmt":"2014-06-30T09:27:11","slug":"speedy-spotlight-all-noise","status":"publish","type":"post","link":"https:\/\/www.vuelio.com\/uk\/blog\/speedy-spotlight-all-noise\/","title":{"rendered":"Speedy Spotlight: All-Noise"},"content":{"rendered":"

An interview with Luke Glassford<\/a>, author of one of UK’s top<\/a> music blog, All-Noise<\/a>. Luke spoke to us about hitting the\u00a0100,000 visits per month figure on his blog, the good and bad SEO companies he works with and bringing more writers on board his site.\u00a0<\/strong><\/p>\n

\"lukeglassford\"Why should people read your blog? What makes it different?<\/strong>\u00a0I write honest music reviews and stick to \u2018proper\u2019 music, rather than whatever pop music fad is going on at the moment. This means my posts get a lot of interaction and social shares as \u2018real music\u2019 fans can relate to what\u2019s being said.<\/p>\n

How do you measure the success of your website?<\/strong>\u00a0Success for All-Noise means people reading, digesting and sharing the opinions. I openly invite contradicting opinions as I like to encourage a healthy debate about music.<\/p>\n

What’s your favourite blog and why?<\/strong> I read a lot of music blogs\/sites and they all tend to blend into one, with the same new music being talked about in the same way \u2013 which is why I strive to offer a more refreshing take with All-Noise. One blog that does stand out for its authenticity and authority though is BrooklynVegan<\/a><\/p>\n

What advice would you give to someone who wants to start a blog?<\/strong>\u00a0Stop dilly-dallying and just dive in! You\u2019ll learn everything you need to know as you go along. Just make sure you can answer the first question above \u2013 Why should people read your blog, and what makes it different?<\/p>\n

How do you work with marketers and PRs?<\/strong>\u00a0I get lots of outreach emails every day, and try to respond to as many as possible \u2013 particularly those giving away products for competitions and looking for guest post opportunities.<\/p>\n

Who do you work with in brand marketing? PRs? SEOs? Anyone else?<\/strong>\u00a0SEO\u2019s mostly, as the good ones recognise the value of creating a mutually-beneficial relationship. The bad ones are just after links and are quickly found out! I deal less with PRs as they tend to treat outreach as a one-way street and effectively just \u2018broadcast\u2019 their news and updates and hope I feature it.<\/p>\n

What can marketers do better in working with you?\u00a0<\/strong>Approach me with an idea to work together or to provide me with something I can use to the benefit of my site. Products for giveaways, exclusive content etc\u2026<\/p>\n

What was your blogging highlight of 2013?<\/strong>\u00a0There\u2019s loads, but I think the main achievement was getting past the 100,000 visits per month figure. After all the hard work I\u2019ve put in it is good to see it pay off and have so many people reading and interacting with my blog.<\/p>\n

What will be big in your blogosphere in the coming months?\u00a0<\/strong>I\u2019ve got a lot of ideas to keep the site moving forwards. In the next few months I\u2019m planning on recruiting more and more writers for the site to provide more opinions on the music, as well as testing new ways to monetise the site.<\/p>\n

Editorial information on Luke Glassford, All-Noise and thousands of other media contacts and outlets, can be found in the\u00a0CisionPoint<\/a>\u00a0Media Database<\/a>.<\/strong><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

An interview with Luke Glassford, author of one of UK’s top music blog, All-Noise. Luke spoke to us about hitting the\u00a0100,000 visits per month figure on his blog, the good and bad SEO companies he …<\/p>\n","protected":false},"author":322,"featured_media":67040,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1449],"tags":[],"_links":{"self":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/67034"}],"collection":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/users\/322"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/comments?post=67034"}],"version-history":[{"count":0,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/67034\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media\/67040"}],"wp:attachment":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media?parent=67034"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/categories?post=67034"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/tags?post=67034"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}