{"id":72990,"date":"2015-01-28T12:59:09","date_gmt":"2015-01-28T11:59:09","guid":{"rendered":"https:\/\/www.vuelio.com\/uk\/?p=72427"},"modified":"2015-01-28T12:59:09","modified_gmt":"2015-01-28T12:59:09","slug":"journalists-are-changing-the-way-they-use-social-media-and-this-affects-prs","status":"publish","type":"post","link":"https:\/\/www.vuelio.com\/uk\/blog\/journalists-are-changing-the-way-they-use-social-media-and-this-affects-prs\/","title":{"rendered":"Journalists are changing the way they use social media – and this affects PRs"},"content":{"rendered":"

Annual survey of UK journalists\u2019 social media habits confirms that the technology remains central to their work even as their approach becomes more selective<\/strong><\/em><\/p>\n

While the majority of UK journalists now use social media for their work, they actually spend less time using the technology than they have in the last two years.<\/p>\n

The latest Social Journalism Study<\/a><\/strong><\/span> from Cision and Canterbury Christ Church University concluded that the apparent paradox reflected an increased selectivity – and a growing caution – in the way journalists use social media. The journalists often said that the technology had changed the meaning of their work, as well as the way that they approached it – but there was for the first time in five years a significant expression of concern about cyber security, as well as social media\u2019s threat to professional values.<\/p>\n

Among the key findings were<\/strong><\/p>\n