{"id":74829,"date":"2015-03-19T14:29:03","date_gmt":"2015-03-19T13:29:03","guid":{"rendered":"https:\/\/www.vuelio.com\/uk\/?p=74829"},"modified":"2015-03-19T14:29:03","modified_gmt":"2015-03-19T14:29:03","slug":"how-to-pitch-journalists-on-social-media","status":"publish","type":"post","link":"https:\/\/www.vuelio.com\/uk\/blog\/how-to-pitch-journalists-on-social-media\/","title":{"rendered":"How to Pitch Journalists on Social Media"},"content":{"rendered":"

Did you know that despite most journalists using social media for work, only 32% of PRs use social channels to contact them?\u00a0This was one of the many interesting highlights of the 2015 Social Journalism Study, that tracks and explores the PR-Journalist relationship on social, to form the narrative of Cision’s latest webinar:\u00a0How to Pitch Journalists on Social Media.<\/a><\/span><\/p>\n

Hosted by digital specialist\u00a0Jim Hawker and James Swan of Threepipe Communications, the webinar used good and bad examples of social PR\u00a0to\u00a0demonstrate the best practices communications professionals need to keep in mind when pitching on networking sites.\u00a0<\/span><\/p>\n

From discussing the best platforms and time to contact media, the dos and don’ts on Twitter to a social pitch check list, Jim and James successfully covered all the elements PRs need to be ahead of their game on social media.<\/p>\n

The discussion generated a lot of interest from attendees who engaged real-time with the conversation by sending in questions and tweeting out key facts. While all questions will be answered in a separate post in the coming week, below is a look at how attendees interacted with the webinar on Twitter. (If you missed the live broadcast and you\u2019d like to learn more about what was said, you can\u00a0request a recording here<\/a><\/span>.)<\/p>\n

75% of journalists say that Twitter is their favourite social media tool according to #CisionUK<\/a><\/p>\n

\u2014 Michael George (@GRYCCpres) March 19, 2015<\/a><\/p><\/blockquote>\n

 <\/p>\n

Not a surprise to see that Facebook isn’t recommended as a tool to pitch to journos #CisionUK<\/a> \u2014 Catriona A Gelder (@cgelleed) March 19, 2015<\/a><\/p><\/blockquote>\n

 <\/p>\n

Majority of UK use social media as a profession tool! #SocialMedia<\/a> #PR<\/a> #CisionUK<\/a> \u2014 Shaw & Underwood (@ShawUnderwood) March 19, 2015<\/a><\/p><\/blockquote>\n

 <\/p>\n

Don’t share promo material in the #journorequest<\/a> tag. Wait for opportunities to arise. #cisionUK<\/a><\/p>\n

\u2014 Jessica Wilby (@Bring_Jess) March 19, 2015<\/a><\/p><\/blockquote>\n

 <\/p>\n

@Threepipe<\/a> @JimJimhawker<\/a> @jamesswan88<\/a> Picking up some top tips for pitching to journalists via social.Great webinar thanks! #cisionuk<\/a><\/p>\n

\u2014 Melanie Nicola (@melwright86) March 19, 2015<\/a><\/p><\/blockquote>\n

 <\/p>\n

Learnt more about pitching to journalists on social media on the #cisionuk<\/a> webinar today, #journorequest<\/a> will be my new best friend!<\/p>\n

\u2014 Francesca Seabourne (@fseabourne) March 19, 2015<\/a><\/p><\/blockquote>\n

 <\/p>\n

@CisionUK<\/a> @threepipe<\/a> Thanks for the interesting webinar on pitching to journos via twitter! I’ll check out followerwonk #CisionUK<\/a><\/p>\n

\u2014 Emma Bell (@KiwiInEurope) March 19, 2015<\/a><\/p><\/blockquote>\n

 <\/p>\n

Interesting #CisionUK<\/a> webinar on using social media for PR. Thanks @Threepipe<\/a> and @CisionUK<\/a> for some good points<\/p>\n

\u2014 Gareth Desmond (@garethdesmond) March 19, 2015<\/a><\/p><\/blockquote>\n

Good work @JimJimhawker<\/a> and @jamesswan88<\/a> , great webinar with #cisionuk<\/a> … Good answers too<\/p>\n

– Duncan Ross (@duncanross10) March 19, 2015<\/a><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"

Did you know that despite most journalists using social media for work, only 32% of PRs use social channels to contact them?\u00a0This was one of the many interesting highlights of the 2015 Social Journalism Study, …<\/p>\n","protected":false},"author":322,"featured_media":74852,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1449],"tags":[],"_links":{"self":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/74829"}],"collection":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/users\/322"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/comments?post=74829"}],"version-history":[{"count":0,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/74829\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media\/74852"}],"wp:attachment":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media?parent=74829"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/categories?post=74829"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/tags?post=74829"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}