{"id":92777,"date":"2016-09-30T13:08:24","date_gmt":"2016-09-30T13:08:24","guid":{"rendered":"https:\/\/www.vuelio.com\/uk\/?p=92777"},"modified":"2016-09-30T13:08:24","modified_gmt":"2016-09-30T13:08:24","slug":"fashion-bloggers-react-to-controversial-vogue-comments","status":"publish","type":"post","link":"https:\/\/www.vuelio.com\/uk\/blog\/fashion-bloggers-react-to-controversial-vogue-comments\/","title":{"rendered":"Fashion bloggers react to controversial Vogue comments"},"content":{"rendered":"

In a recent Fashion Week recap<\/a> <\/span>from the editors of Vogue USA, Creative Digital Director Sally Singer\u00a0stated that bloggers who are paid to turn up at the event and change outfits\u00a0every hour are \u201cheralding the death of style\u201d \u2013 striking a row between Vogue journalists and fashion bloggers.<\/strong><\/p>\n

Note to bloggers who change head-to-toe paid-to-wear outfits every hour: please stop. Find another business. You are heralding the death of style.<\/p>\n

Sally Singer, Vogue Creative Digital Director<\/strong><\/p><\/blockquote>\n

\u00a0<\/strong><\/p>\n

In agreement, all of the Vogue editors including Alessandra Codinha, Nicole Phelps and Sarah Mower acknowledged that the appearance of street style influencers at Fashion Week did more harm than any good. Words including \u201cembarrassing\u201d, \u201cpathetic\u201d and \u201cdesperate\u201d were among descriptions of the bloggers – including a strike at brands for endorsing bloggers to attend and be paid to promote their clothes.<\/p>\n

 <\/p>\n

Looking for style among a bought-and-paid-for (\u201cblogged out?\u201d) front row is like going to a strip club looking for romance.<\/p>\n

Alessandra Codinha, Vogue.com Fashion News Editor<\/strong><\/p><\/blockquote>\n

 <\/p>\n

In a time when the most elite journalists would be the ones chosen for the front row, the changes to the industry and the evolution of self-made digital influencers has meant that it\u2019s the bloggers and vloggers who are sought after. As bloggers inspire and attract their audience by selling their own personalities, opinions and reviewing products, high-end fashion journalists seem to be laughing at this trend branding it as a “sell-out”.<\/p>\n

 <\/p>\n

\n

So it basically boils down to the same criticism I heard eight years ago. The fashion establishment don’t want their circles enlarged…<\/p>\n

\u2014 susiebubble (@susiebubble) September 26, 2016<\/a><\/p><\/blockquote>\n