{"id":96495,"date":"2016-11-18T14:06:36","date_gmt":"2016-11-18T14:06:36","guid":{"rendered":"https:\/\/www.vuelio.com\/uk\/?p=96495"},"modified":"2019-09-10T15:43:42","modified_gmt":"2019-09-10T14:43:42","slug":"how-mummy-bloggers-influence-brands-perceptions","status":"publish","type":"post","link":"https:\/\/www.vuelio.com\/uk\/blog\/how-mummy-bloggers-influence-brands-perceptions\/","title":{"rendered":"How parenting bloggers influence consumers perceptions of brands"},"content":{"rendered":"<p><span style=\"font-size: 18px;\"><strong>Consumer perceptions of brands and products can have an influence on their\u00a0buying decisions. As highlighted in our new infographic, parenting blogs can influence consumer spending by up to fifty percent.\u00a0<\/strong><\/span><\/p>\n<p>There are over 4.2 million mummy bloggers, including\u00a0<a href=\"http:\/\/theunmumsymum.blogspot.co.uk\/\" target=\"_blank\" rel=\"noopener noreferrer\">unmumsy Mum<\/a>, <a href=\"http:\/\/www.amummytoo.co.uk\/\" target=\"_blank\" rel=\"noopener noreferrer\">A Mummy Too<\/a>, and\u00a0<a href=\"http:\/\/www.ohsoamelia.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Oh So Amelia<\/a> who are all nominees at\u00a0our up and coming <a href=\"https:\/\/www.vuelio.com\/uk\/blog-awards\/shortlist\/#mummy\" target=\"_blank\" rel=\"noopener noreferrer\">Vuelio Blog Awards<\/a> taking place next week Friday. Our infographic shows that brands are mentioned by mummy bloggers around seventy three times per week across social media which gives bloggers huge influence in shaping perceptions.<\/p>\n<div   class='hr hr-short hr-center   avia-builder-el-0  el_before_av_hr  avia-builder-el-first '><span class='hr-inner ' ><span class='hr-inner-style'><\/span><\/span><\/div>\n<p><a href=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2016\/11\/Vuelio-Blog-Awards-Mummy-Daddy-New.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-96505\" src=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2016\/11\/Vuelio-Blog-Awards-Mummy-Daddy-New.jpg\" alt=\"vuelio-blog-awards-mummy-daddy-new\" width=\"815\" height=\"815\" srcset=\"https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2016\/11\/Vuelio-Blog-Awards-Mummy-Daddy-New.jpg 815w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2016\/11\/Vuelio-Blog-Awards-Mummy-Daddy-New-80x80.jpg 80w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2016\/11\/Vuelio-Blog-Awards-Mummy-Daddy-New-300x300.jpg 300w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2016\/11\/Vuelio-Blog-Awards-Mummy-Daddy-New-768x768.jpg 768w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2016\/11\/Vuelio-Blog-Awards-Mummy-Daddy-New-36x36.jpg 36w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2016\/11\/Vuelio-Blog-Awards-Mummy-Daddy-New-180x180.jpg 180w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2016\/11\/Vuelio-Blog-Awards-Mummy-Daddy-New-705x705.jpg 705w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2016\/11\/Vuelio-Blog-Awards-Mummy-Daddy-New-120x120.jpg 120w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2016\/11\/Vuelio-Blog-Awards-Mummy-Daddy-New-450x450.jpg 450w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2016\/11\/Vuelio-Blog-Awards-Mummy-Daddy-New-500x500.jpg 500w, https:\/\/www.vuelio.com\/uk\/wp-content\/uploads\/2016\/11\/Vuelio-Blog-Awards-Mummy-Daddy-New-200x200.jpg 200w\" sizes=\"(max-width: 815px) 100vw, 815px\" \/><\/a><\/p>\n<div   class='hr hr-short hr-center   avia-builder-el-1  el_after_av_hr  avia-builder-el-last '><span class='hr-inner ' ><span class='hr-inner-style'><\/span><\/span><\/div>\n<p>Next week Friday on the 25th of November we will be announcing the winner of the best parenting blogger, so make sure you <a href=\"https:\/\/www.eventbrite.co.uk\/e\/vuelio-blog-awards-2016-registration-26724563890\" target=\"_blank\" rel=\"noopener noreferrer\">purchase your tickets<\/a> now.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Consumer perceptions on brands and products have an influence on their buying decisions. As highlighted in our new infographic, parenting blogs can influence consumer spending by up to fifty percent and shape consumer perceptions. <\/p>\n","protected":false},"author":423,"featured_media":96502,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[3729,4038,7223],"tags":[],"_links":{"self":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/96495"}],"collection":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/users\/423"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/comments?post=96495"}],"version-history":[{"count":5,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/96495\/revisions"}],"predecessor-version":[{"id":124380,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/posts\/96495\/revisions\/124380"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media\/96502"}],"wp:attachment":[{"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/media?parent=96495"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/categories?post=96495"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vuelio.com\/uk\/wp-json\/wp\/v2\/tags?post=96495"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}