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      White Papers

      You are here: Home / White Papers
      May 13, 2025

      How to manage your reputation in a world transformed by AI

      April 9, 2025

      The fundamentals of stakeholder strategy: A guide

      April 1, 2025

      When politicians talk about AI, is anyone listening? Innovation and regulation in the UK

      February 11, 2025

      AI in beauty equals risk – and opportunity – for the PR & comms industry

      November 20, 2024

      How news media brands itself: Centring the civic value of journalism

      November 13, 2024

      Hold the homepage! How scoops circulate through the modern media landscape

      October 23, 2024

      TikTok Journalism: The platform’s impact on news audiences

      October 7, 2024

      Sugar & Health: A PR guide to healthy FMCG & HFSS comms

      May 30, 2024

      The perception of PR in sustainability communications

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