The Banking Comms Index
The Banking Comms Index uses Vuelio Media Monitoring and Analysis to measure the percentage Share of Voice of the top retail banking brands and selected challenger banks in Britain. The earned online media coverage all appears in curated Tier 1 national titles and financial trade publications.
For more information about this Index, please get in touch.
The Vuelio Insights team has analysed the data behind this Index for Q2, focusing on prominence, volume, key issues and sentiment. Download the report here.
Barclays maintains its lead on growth, staying in first place and increasing its share since last week. Other traditional brands doing well include HSBC, which takes over Halifax. Challenger banks continuing to perform strongly include Monzo and Starling Bank, which move ahead of Halifax as well as the Royal Bank of Scotland and TSB. For more on traditional banking versus the newer app-based banks, read this guest post from 71a’s Laura Rettie.