How to manage your reputation in a world transformed by AI
Are PR teams prepared to deal with the ramifications of AI integration across UK industries?
In our latest report ‘How to manage your reputation in a world transformed by AI: As industries adapt, what will be the role of PR?’ we examine press and public perceptions to outline the risks to businesses, public bodies, and their comms teams.
Using data and insight from Vuelio Media Monitoring and the Journalist Enquiry Service, this report unpacks:
- Key areas of concern for the UK press and public and how this will impact comms strategies
- How the UK media is reporting the risks of AI and what this means for media outreach
- What AI-integrated organisations and industries are doing to secure engagement, and trust, from their stakeholders.
