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Brands such as BMW, Nestle and Starbucks have all used live video to connect with their audiences, as part of brand-building, recruitment and breaking down barriers to better interact with customers and potential customers.
Our new guide, How Live Video Can Help You Grow Your Brand, breaks down the key elements you need to consider when planning live video as part of your comms strategy – from the technology required, to content planning, to measuring success.
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