New season trends, Easter gifts and travel experts: How to get UK press coverage in March 2026

Wondering how to get featured in the UK media during March? After weeks of bad weather, brighter skies are on the horizon and journalists have already been looking to get ahead with their coverage of big events coming up in the calendar such as Easter. Find out below what else the British press have been looking for over the last month and how this impacts requests coming into the ResponseSource Journalist Enquiry Service in March and beyond.

Springing into a new season

While the news cycle may not be seasonal as such, the beginning of a new season normally generates a good number of enquiries and that’s been the case for ‘Spring’ as it received just over 3% of the total requests in February.

Being such a broad topic we’ve already seen quite the range of enquiries with everything from looking for a premium vacuum cleaner for some Spring cleaning, to getting the garden ready after Winter, and asking for the latest beauty products and trends. Journalists from the Daily Mail, Stylist.co.uk, Ideal Home, Take a Break, Amateur Gardening, and Cheshire Living all sent Spring-related requests last month.

Going forward? There will be plenty more Spring requests over the next few months, with March 2025 seeing over 5% of requests being related to the season. They tend to be geared more towards a consumer-facing audience with topics like fashion, home & garden, beauty, and food & drink normally proving the most popular. However, if you have a new trend or product for this season then there will be plenty of opportunities to get it featured in the media.

Egg-citement for Easter building

Both Mother’s Day (15 March) and Easter (5 April) have fallen earlier in the calendar this year which means that enquiries have already been coming in for Easter already, with over 2% of the total requests in February. ‘Eggs’, unsurprisingly, has performed well as a keyword appearing in 1% of the enquiries and ‘chocolate’ has been in just under 2%.

While the majority of requests have focused on eggs, there have been other opportunities as well for those that don’t have a chocolate product to present to the media. There have been enquiries for crafts, activities and homeware, treats for grown=ups to enjoy, and ideas for Easter days out. These requests have come from journalists at the likes of The Week, The Daily Telegraph, Sussex Life and The British Travel List.

Going forward? There are still around three weeks until Easter and we would expect plenty of last-minute requests for review products and ideas to feature in articles. In March last year, just over 3% of all enquiries were for Easter and we would expect similar interest this year so have eggs and related-gifts ready to send out and you could get national press coverage.

School holiday getaways

Easter doesn’t just provide the chance to eat lots of chocolate, it also gives families the chance to head off on their holidays during the two-week school break. Journalists have been looking to get information for this early with just under 7% of enquiries last month being for ‘travel’. Nearly 4% of requests have been looking for ‘hotels’ and just under 2% for ‘holidays’.

Enquiries have come from journalists at The Daily Express, Saga, The Times, PA Media, Travel & Retreat, and Elite Traveler. The requests have included looking for holiday accommodation in the Cotswolds, French campsites for a plane-free family holiday, information around solo travel companies, hotels and resorts, and travel experts to comment on the new travel rules for 2026.

Going forward? The peak of the travel requests is yet to come (normally in April or May) and March should see a good amount of enquiries come through with 4% being travel-related last year. Journalists tend to look either for travel experts to provide comment and advice, or look for information and guides on the best resorts, hotels, etc. in certain countries. Get these prepared and ready to send out to possibly get coverage in the national press or a trade travel title.

Other opportunities for PRs in March and beyond

The Spring season sees people getting back out in their gardens and journalists have tried to get ahead of this as ‘gardening’ appeared in just under 4% of the total requests in February. This keyword saw a big jump up in March 2025 to nearly 6% of the total. Gardening experts and horticulturists are normally the most in demand but there will also be the chance to get gardening gear and gadgets featured in the media too.

Money remains a key talking point in the media and just over 4% of requests in February were ‘money’ related. With Rachel Reeves only recently announcing the Spring statement and news of the energy price cap changes, journalists are actively looking for money experts to provide comment and advice on what this means for consumers’ finances. Get quotes prepared and you could find your client appearing in the national press or on a broadcast title.

Want to get the most out of the ResponseSource Journalist Enquiry Service? Find out how here.