Political Services Overview

Interior Design Blogs UK Top 10

Last Updated 24/03/2016

1. Mad about the house
If you are mad about interiors, then you better visit this blog. It’s got ideas that range from mild to wild and visuals that make you want to redecorate. Author and interiors journalist, Kate Watson-Smyth, uses a friendly, conversational tone that puts readers at the heart of every home.

2. Dear Designer’s Blog

Author Carole King started this blog in 2009 as a way to create her ‘own little library of loveliness.’ The library she created helped her to then start up a digital interiors magazine. The Dear Designer blog remains her first love and boasts an extensive blogroll.

3. The Design Sheppard

Author Stacey Sheppard calls the blog her ‘online home’ and you are invited in. This blog stands out from others on the list for the functional yet beautiful ideas it offers – like for real homes.

4. Design Hunter

Launched in 2009, author Helen Powell’s Design Hunter is now an award-winning design and lifestyle blog with a focus on understated luxury and enduring modern design.

5. Love Chic Living

Author Jen Stanbrook has been busy writing a series about loft conversions and at other times, picking up awards including the Cosmopolitan Magazine’s Best Interiors Blog award! Jen shows off her ‘insatiable love of home decor, interior design and home accessories’ through the blog that first started out in 2012.

6. Fresh Design Blog

The name says it all – it’s a fresh take on interiors. This blog offers ideas  and inspiration for the modern and contemporary home and does so keeping costs in mind. Palm reading wallpaper, back to school bargains, geometric coffee cup sets…you get the gist?

7. Abigail Ahern

Recognised amongst design aficionados and devotees, Abigail Ahern’s blog is still one of the most influential interior design blogs out there and is a regular in our Top 10!

8. Sophie Robinson

Sophie has worked interior design for over 20 years and has a wealth of knowledge about the industry. Over the years Sophie has made a name for herself and appeared on BBC2’s The Great Interior Design Challenge.

9. HomeShoppingSpy

Featuring an array of different writers this blog features the latest decorating looks to the best new home-improvement ideas, plus new products from high-street stores that will help you to create your ideal home.

10. WowHaus

This is a blog that picks out the best and most interesting properties on the market. The properties featured on the site are very stylish with stunning architecture.   



The fundamentals of working with bloggers are the same as with traditional journalists at traditional media outlets: respect their schedules; take time to read their material to learn their interests; and only contact them if/when they want to be contacted.

Vuelio’s blog ranking methodology takes into consideration social sharing, topic-related content and post frequency. Profiles of these interior design blogs and their authors can be found in the Vuelio Media Database.


Other Blog Rankings

Photo Courtesy of mattwalker69 on Flickr

Win tickets to this year’s #VuelioBlogAwards

Win tickets to this year’s Vuelio Blog Awards and celebrate with the UK’s top bloggers and vloggers on what will surely be a night to remember. 

Enter for your chance to win tickets to the event which includes:

  • a champagne reception
  • a gala dinner
  • a ceremony hosted by Channel 4 presenter and comedian Mark Dolan
  • a liquid nitrogen bar
  • a top London DJ spinning the best tunes
  • plus a special goodie bag!

To enter the competition, all you have to do is tell us in a few words why bloggers are important to you and send us your answer along with a selfie holding a self made sign saying #VuelioBlogAwards. Tweet us your entries with #VuelioBlogAwards @Vuelio or tag @Vuelio in your Instagram post which should include #VuelioBlogAwards. The most fun and creative entries will be shortlisted for the prize.




The competition will close on Sunday 13 November and the winners will be revealed on Monday 14 November.

The Vuelio Blog Awards will be held on Friday 25 November 2016 at 7pm at the Brewery in London.

#VuelioBlogAwards judges open up about selection process

Now that the nominations for the #VuelioBlogAwards have been announced, the difficult task of selecting the winners is upon us. Next week our judging panel will gather together to decide the fate of the nominated bloggers. Giving you inside information, our judges reveal what they’ll be looking for in the winning blogs, what they think about being on the judging panel, and what they are looking forward to on the night of the #VuelioBlogAwards.

Jo Middleton, author of blog Slummy Single Mummy


I’m really excited about being on the Vuelio Blog Awards judging panel. To be totally honest, having won two awards last year, I was a little bit nervous about the anti-climax of not winning again this year. Being a judge instead gives me a brilliant way out of that! On a slightly less selfish note, it’s genuinely a real thrill to have been asked, and I feel very honoured. There are so many fantastic blogs out there now, that to be chosen as a judge is a massive privilege.

Being on the judging panel is going to be really difficult, as there’s such variety in blogging, and so many people have such different areas of expertise. I think it’s easy nowadays to get distracted by a beautiful design or brilliantly edited pictures, but I’ve always been much more of a words person, so I’ll be trying to look a little deeper than the visuals. Don’t get me wrong, I think photography and design are hugely important, but I want to look at the whole package – I want words and stories that speak to me, inspire me and that make me feel something. That something doesn’t have to be hugely high-brow or serious, but I want to be engaged and connect with the writer. I’ll also be looking for writers that aren’t afraid to be themselves and who have a consistent voice whether they’re writing personal posts or more commercial content. I’d like to immediately feel someone’s personality through their writing, rather than feeling like they’re writing to a formula or to please an audience.

On the night of the awards I’m looking forward to the food and drink obviously. I mainly plan my life around meals. What I loved last year about the event was the enthusiasm and excitement – the atmosphere really was buzzing, and that’s always brilliant to be a part of. When I won my awards last year I was so genuinely blown away, that everything ended up as a bit of a blur – I’m looking forward to being there to see other people have that same feeling, but being able to concentrate on what people are saying!


Andrew Smith, Associate Director at Weber Shandwick


I am very excited to be a judge this year. I presented an award last year so it will be great to have the opportunity to take part in the decision making on this year’s winners.

I love blogs that combine being entertaining but also provide me with insight that I can’t get elsewhere. I read a lot of political blogs as part of my work, but I am increasingly turning to blogs as a source of information across everything that I do. The best blogs are the ones that help share some of the personality of the writers as well as their knowledge about the issues they write about.

I had a great time at the dinner last year. The one thing that I enjoyed the most was talking to people from such a wide range of sectors from fashion to travel to politics so I am looking forward to interesting conversations again this year.


Andy Oakes, Managing Director at The Drum


I’m chuffed to be on the Vuelio awards judging panel. This is an important awards show and I’m excited to learn about best practice in this area. Awards do more than pat people on the back; they set standards of excellence for others to aspire to. Look at the awards in the mainstream media: newspapers, broadcasters really want to win them because that demonstrates to their audience that they’re constantly improving, not sitting on their laurels. It’s important that emerging media channels and commentators experience the same scrutiny and when they’re evidently good, enjoy similar recognition.

As a long-time journalist, I’m looking for distinctive voices and opinions. I’m looking for a new point of view on the world; something that is well argued and is obviously demanding its readers’ attention. That said, good bloggers need to do more than rant; they need to bring the same scrutiny, rigour, evidence and good writing that you find in the best mainstream media.

On the night of the actual award show I’m looking forward to receiving the lifetime achievement award, only kidding! For me, the best test of a good awards show is whether participating in it really does propel winners and candidates onto greater things.”


Matthew Rock, Content Development Director at Think Publishing


I’m really looking forward to it and meeting my fellow judges. I follow most of them on twitter so it will be great to meet them. And it’s an amazing mix of people and backgrounds too.

In relation to the selection process, I’m looking for high quality engaging content, a point of difference and a distinctive voice. I really want to see people who go that extra mile for their followers.

I’m looking forward to meeting the winners on the night. Awards nights are always fun but it’s also a great way to meet new people and catch up with some old friends.


Mital Patel, Media Research Team Leader at Vuelio


I feel honoured that I have been chosen to be a judge and looking forward to meeting and talking with Andy, Jo, Andrew & Matthew and learning from the experts themselves. I am also quite nervous and hoping that I represent Vuelio in the best way.

In terms of what I’ll be looking for in the winning blogs, I`ll be looking for bloggers that know their audience, give insightful industry knowledge and have great content. Of course, content is not everything so special points will go to the bloggers who actually engage with their readers through various channels.  Design and usability is also very important, as bloggers need to make sure that their blog is easy to navigate and easy for the readers to enjoy the content.

Last year was amazing as it was our first blog awards and to be honest I was a bit star-struck as I was finally meeting all the bloggers in person after having many years of just “e-chatting”. I have made some great connections and am looking forward to meeting some of the new faces on the scene.

Ann Pettifor speaks about how her recent win at the Vuelio Blog Awards has motivated her to reach new heights of success

As many of you already know last November we hosted our first ever Blog Awards. Despite winning Best Business & Finance Blog, Ann Pettifor was unable to attend on the night but we recently caught up with her to personally hand over her award and talk about what winning means to her.   

“I was both surprised and thrilled to win the Vuelio Blog Award. Economics is known as the “dismal science” so it’s a particular honour to win an award for blogging about the subject. The winning of the award has galvanised me into planning an update and refresh. I know it has many fans, but it’s some time since it was modernised to catch up with all the rapid changes in web technology. However the content will continue to honour my mission, which is to make economic debates accessible to non-economists and to ensure that ethics and morality remain at the heart of economic policy.’’


Vuelio Blog Awards Winner: Ross Morrison McGill, Teacher Toolkit

How did Ross Morrison McGill feel about winning the Best Education Blog award at the Vuelio Blog Awards on the 27th of November?  Find out here:

Best Education Blog


Vuelio Blog Awards Winner: Hannah Gilroy, Hannah Gets Hench

How did Hannah Gilroy feel about winning the Best Newcomer award at the Vuelio Blog Awards on the 27th of November? Find out here:
Best Newcomer


Vuelio Blog Awards Winner: Dan Toombs, The Curry Guy

How did Dan Toombs feel about winning the Best Food and Drink Blog award at the Vuelio Blog Awards on the 27th of November?  Find out here:

Best Food and Drink Blog


Vuelio Blog Awards Winner: Jo Middleton, Slummy Single Mummy

How did Jo Middleton feel about winning both the Best UK Blog of 2015 award and the Best Parenting Blog award for her blog Slummy Single Mummy?  Find out here:

Best UK Blog of 2015

Best Parenting Blog

Vuelio Blog Awards Winner: Ana Grilo, The Book Smugglers

How did Ana Grilo, co-founder of The Book Smugglers, feel about the UK lit-blog’s triumph at the Vuelio Blog Awards? Pretty excited, safe to say. Check it out!


The Vuelio Blog Awards in 40 seconds

We hosted the inaugural Vuelio Blog Awards earlier in the month – and what a night it was! Could we capture the glamour, the tension, the exhilaration in one 40-second video? Well, we tried….

Twitter responds to the #VuelioBlogAwards

Twitter responds to the #VuelioBlogAwards

So the blog awards may be over, but Twitter is still reacting to what was nothing short of an iconic night.

Here’s a roundup of some of the best tweets following the first ever Vuelio Blog Awards.

For more tweets click here to see our Blog Awards Twitter Wall.

Thanks again to everyone that came on the night. See you next year!

Vuelio’s Bloggers award show comes out on top

Last Friday marked Vuelio’s first ever Blog Awards. Held at the The Brewery, the award show boasted some of the biggest names in the blogging world. Welcomed by a red carpet, paparazzi, wine flowing, and exquisite cuisine, bloggers were given the VIP treatment.

Hosted by Channel 4’s Balls of Steel Mark Dolan the night was filled with laughter and entertainment, making it an unmissable event.

We would like to congratulate all the winners who walked away the top prizes.

Despite fierce competition Jo Middleton walked away with the top prize for her blog Slummy Single Mummy winning the Best British Blog of 2015 award.

Other winners on the night included:

Best Sports Blog
WINNER: Andrew Mangan, Arseblog

Best Arts and Film Blog
WINNER: Ana Grilo and Thea James, The Book Smugglers

Best Beauty Blog
WINNER: Hayley Carr, London Beauty Queen

Best Business & Finance Blog
WINNER: Ann Pettifor, Debtonation

Best Education Blog
WINNER: Ross Morrison McGill, Teacher Toolkit

Best Fashion Blog
WINNER: Rosie Thomas, The Londoner

Best Food and Drink Blog
WINNER: Dan Toombs, The Curry Guy

Best Health & Fitness Blog
WINNER: Carly Rowena, CarlyRowena

Best Interior Design & Architecture Blog
WINNER: Kate Watson-Smith, Mad About The House

Best Media, PR and Marketing blogs
WINNER: Mark Borkowski, Mark My Words

Best Parenting Blog
WINNER: Jo Middleton, Slummy Single Mummy

Best Political Blog
WINNER: Paul Staines, Guido Fawkes

Best Travel & Tourism Blog
WINNER: Ana Silva O’Reilly, Mrs O Around The World

Best Newcomer
WINNER: Hannah Louise, Hannah Gets Hench

We would also like to thank all of the bloggers that were shortlisted and everyone that came to the event and we hope to see you next year for what will surely be an even bigger and better award show.

Vuelio Blog Awards judges

Judging the Vuelio Blog Awards 2015: a view from the chair

Last week, I had the honour of chairing the judges’ panel for the inaugural Vuelio Blog Awards. Not just an honour, but a pleasure in fact, as the company – Neil Stinchcombe,  co-founder of Eskenzi PR, Siobhan Freegard, founder of Netmums and now Channel Mum, Ben Smith, founder of PR Moment, and our very own Julie Hermans, blog researcher extraordinaire – was as enjoyable as it was insightful.

Now clearly this isn’t the place to reveal details of the deliberations, but i did want to highlight some of the key themes. Not least, that thorny old issue of what the hell is a blog anyway? This question has been asked, repeatedly, since Jorn Barger first started logging his web discoveries in reverse chronological order. Answering it really hasn’t gotten any easier.

For our judges, the increasing variety of blogs was a significant challenge in itself. How do you compare words against pictures against videos? Should shortlisted candidates be penalised for sticking to words? And if so, always, or in which categories?

Professionalism, for want of a better word, was also a bone of contention. What about multi-authored blogs and the natural advantage they have in producing greater volumes of content? How to respond to the increased commercialisation apparent across pretty much all categories, with varying degrees and tones of disclosure?

And then there was the actual content. As a nominal blog, did it need to be opinion-driven? Edgy? To what extent was it possible to remain outside the mainstream but still agenda-setting?

These were the themes that recurred throughout our five-hour session in which the often disparate, sometimes incommensurable merits of the sixty shortlisted blogs were detailed, dissected, and discussed. Arguments were made, won, and lost. Tough decisions were taken. And at the end of it all, we had decided on the winners of 14 different categories.

All will of course be revealed on November 27th at The Brewery in central London. But if you want to try applying some of these criteria for yourself, there’s still time to get involved in the category we opened to a public vote: Newcomer of the Year, for which there are four terrific nominees:

Check them out and get voting (scroll halfway down!).

Judging panel for the Vuelio Blog Awards announced!

Vuelio is pleased to introduce the four distinguished media, PR and communications experts who will head the judging panel for the inaugural Vuelio Blog Awards!

Says Charlie O’Rourke, managing director, Vuelio: ‘We are honoured to bring together a talented group of professionals at the top of their game, whose expertise, insight and all-round fine taste make them the perfect judges of what represents the very best in UK blogging.’


Panel of Judges:

Siobhan Freegard OBE, founder of Netmums, the country’s largest parenting website.

Ben Smith, founder of PRmoment, leading PR and communications publication

Neil Stinchcombe, director of Eskenzi PR

Julie Hermans, media researcher at Vuelio

 The panel will be chaired by Paul Miller, head of digital strategy at Vuelio.

Meet the Judges:


Siobhan Freegard is the founder of Netmums, the country’s largest parenting website with a unique network of 151 local websites and 300 national groups for mums to meet offline, alongside 2,300 parent bloggers and over 8 million unique users each month.

Siobhan is the author of the book How to be a Happy Mum, published by Headline. Headline published six other Netmums parenting books under Siobhan’s guidance.

In 2011 Siobhan and her co-founders sold Netmums to Axel Springer-owned French women’s publisher Aufeminin but she remained as managing director until September 2014 when she stepped down from her position to start a YouTube community for mums, called Channel Mum.

Siobhan was awarded an OBE in the 2013 New Years Honours List for services to families, which was presented to her in March 2014 at Buckingham Palace by Prince William

Siobhan is a regular commentator on parenting issues in the media, with her comments appearing regularly in The Daily MailThe SunThe Times and on daytime television shows including Loose WomenBBC BreakfastSky NewsLorraineITV DaybreakITV News and This Morning.


Ben Smith is the founder of the PR and communications title, PRmoment. Ben started the PR Moment in June 2009, bringing together his experience of the PR industry and his passion for publishing what people really want to read about. Ben has a deep knowledge of the PR market – having worked previously at PRWeek and on the consultancy side. He understands PR both from writing about it and actually doing it.

Ben is a passionate supporter of the sector. He believes that the importance of public relations to the world’s organisations has never been so great, and that this importance will only increase. We are living in a golden age of PR: publishers have an almost insatiable appetite for content, PR people can help brands tell their stories and organisations have never been so concerned about trust.



Prior to becoming a director with Eskenzi PR, Neil Stinchcombe was the European Financial Director and MD of the French subsidiary of software development company Datawatch. As a result, he brings a unique first-hand view of working in the IT market. He has also worked on corporate strategy, reporting directly to board level at NASDAQ (Datawatch) and London Stock Exchange quoted companies (Tate & Lyle plc and WPP plc). Whilst at Eskenzi PR, Neil has worked with clients in the following sectors: Information Security, Broadcast, Telecoms, e-business, wireless, mobile data, electronics and billing systems. Neil is also on the UK Advisory Board for ISSA, as well as a member of ISACA and ISSA.

In the PR Week Most Rated Agencies by the journalists Neil was described as ‘Always fast off the mark and helpful’, ‘A man with a real drive for excellence in PR’, “No shrinking violet and his determination in ensuring his clients are at the top of the agenda is excellent.”

When Neil isn’t working overtime for his clients, checking the books and overseeing the computer systems he is striving to become an advanced practitioner in NLP and learning to cope with an entirely female household and office!


Julie Hermans is Vuelio’s resident blog expert and is responsible for the UK’s market-leading blogger database. She has a degree in English and Film and moved from working an events background to join the company in 2012. She manages the #vuelio10, a weekly ranking of the top ten blogs in various industries, ranging from Fashion to Gadgets, and also interviews key bloggers for the company blog.

She was a speaker at the first #CambMeetUp where she spoke about the blogging industry and the benefits of joining the Vuelio network.
Working day in and day out with the blogosphere, Julie definitely knows what makes a great blog!.

Announcing the inaugural Vuelio Blog Awards

There are few places as exciting, alive and fast-changing as the blogosphere. From hard-hitting political stalwarts, trend setting fashionistas to struggling new mums and more – its all there, all built from personal experiences, opinions, rants and recommendations – updating all day, all the time.  Yes, the blogosphere is a fascinating place but we also know that the concept is by no means new. Blogs and bloggers have been around since the 90s but it’s only now that, with their posts and pictures, and the incredible impact they’ve had on brands, can we truly gauge the influence and power they command.

At Vuelio we are no strangers to this effect – home to the country’s biggest and best blogger network, we have worked closely with bloggers, both emerging and established, on our own blog with regular spotlight interviews and our immensely popular weekly blog rankings.

It’s time  to take this commitment a step further and what better way than a big bash to reflect and reward the various, vital contributions – societal, commercial and cultural – that UK bloggers are making every day! It gives us great pleasure therefore to announce the inaugural Vuelio Blog Awards, a hyper-glam evening with the very best food, drink, entertainment – and maybe even some dancing.

We’re determined to make the Vuelio Blog Awards THE event where you – a UK blogger, marketer, or PR – all come together to meet, to learn, and to have a fantastic time.

The Awards will take place on 27th November at the Brewery near London’s Barbican Centre.

To find out more about the awards and how you can be a part of it, follow us on @Vuelio and visit our Awards Website. It’s all happening here – stay tuned!