With each IWD comes plenty of carefully considered rhetoric on how far women have come in the comms industry… and just how much further we have to go for true equality. But what is the ...

While AI is a powerful catalyst for workflow efficiency and creativity, it is also an accelerant for the spread of false or misleading content. Comms practitioners will have to deal with both sides of artificial ...

Political monitoring tools are specialised intelligence platforms that track and analyse parliamentary, legislative, regulatory, and stakeholder activity to help organisations anticipate political and policy risk. Unlike general media monitoring software, which focuses on press and ...

Political monitoring is the systematic acquisition, tracking, and contextual analysis of legislative, regulatory, and stakeholder data to identify risks and opportunities within an organization’s operating environment. In 2026, it serves as a critical management discipline ...

The communication landscape in 2026 is defined by a profound shift from the traditional “information age” into what global analysts term the “Intelligence Age”. For communications leaders, the proliferation of digital data has rendered manual ...

Key Takeaways: The 2026 Media Relations Playbook The contemporary landscape of UK media relations is defined by extreme fragmentation, shrinking newsrooms, and the rapid ascent of generative search technologies. To secure earned media coverage in ...

In a professional landscape often defined by its changeability, the question of what public relations actually is has long been a subject of debate. This month, the Public Relations and Communications Association (PRCA) provided a ...

The Vuelio Media Database has a dedicated team of researchers constantly updating and enriching journalist and broadcaster information for our comms community looking to connect with the media. Read on for the new opportunities for ...

Looking for ways to get exposure in the media in February? With the final few opportunities for Valentine’s coverage now passing, you might be wondering what journalists will be focusing on over the next few ...

With the country readying itself for a new devolution framework, what changes are coming up in justice, healthcare, and education? And what do public affairs and comms professionals need to work into their strategy for ...

While the days of a stable, single-route news cycle are long gone, the modern media ecosystem can still be successfully navigated by comms teams… providing they pay attention to all possible diversions and directions a ...

One of the things I regularly get asked in my role as Head of Insight is ‘what are the best metrics to use for measurement?’ or ‘what are the next metrics that we absolutely should ...

Wondering how to cut through the noise in January and get featured in the press? The start of the year is often one of the busiest months for the media as magazines publish feature lists ...

Political comms reflect the current chaos of the political climate. To help make sense of the uncertainty, Vuelio partnered with the Institute for Government alongside former No. 10 Press Secretary and The Rest is Politics ...

It’s time to look forward to what the year ahead will bring, and to leave some bad PR habits behind. If you’re yet to make your own resolution for 2026, pick one or more from ...

The announcement of the Budget is always an important date in the diary for anybody working in media and communications, especially with a Chancellor that is under increasing pressure and a Labour Government that continues ...

In the year when AI promised to super-charge the creative side of comms (and did so with rather mixed results *ahem* Coca-Cola and McDonald’s), PR teams continued to hit it out of the park with ...

At the end of November, the UK awaited the Autumn Budget, a monumental annual event set to define the now annual fiscal period and forthcoming policy decisions. Described as ‘chaotic’ by many journalists and potentially ...

What do journalists need from PRs as we enter the final few weeks of the year? While the media industry never takes a break from reporting on the news, this is generally a quieter time ...

2025 was a year of constant upheaval for all of the creative industries, as comms teams battled with the possibilities and realities of AI adoption; the media was irrevocably changed by the impact of LLMs ...