An interview with UK’s top daddy blogger, Tim Atkinson, author of Bringing Up Charlie. He spoke to us about what sets his blog apart, how marketers can better work with him and taking on the Daily Mail, again.
Why should people read your blog? What makes it different? Opinion, information and erudition! The original dad-blog that just keeps going…
How do you measure the success of your website? It varies. Some individual posts generate huge amounts of traffic; some attract plenty of comments. As long as someone’s reading, I’m happy.
What’s your favourite blog and why? Katyboo’s weblog A ‘little known’ (heaven knows why) parent blog which is just about the best-written of the lot!
What advice would you give to someone who wants to start a blog? Do it! Don’t think about it, plan it, or discuss it – just get on with it. And read, read, read the rest of us.
How do you work with marketers and PRs? They tend to make a direct approach and if I like the pitch/product, we talk.
What can marketers do better in working with you? Read me. Know I’m not a mummy-blogger, for example!
What was your blogging highlight of 2013? Crossing swords with Quentin Letts and the Daily Mail… again!
What will be big in your blogosphere in the coming months? I aim to take on the Daily Mail, win, then conquer the world.