Welcome back and hope you all had a splendid holiday! Here is this week’s comms round up curated from @CisionUK.
“Facebook has announced a new set of advertising awards in the US in a bid to build better relationships with the industry, reports Adweek.”
“We all know how popular (and often overhyped) social media has become over the past few years, but it’s always good to remind ourselves of its true size with the latest statistics and figures.”
“The Huffington Post is looking to double its audience within the next two years as it seeks to form partnerships with struggling newspapers, according to a report in the FT.”
“If traditional content publishing is a cathedral, shopping is something close to being its high priest. Journalists won’t like to admit it, but as well as playing a crucial role in informing the public and campaigning on vital issues (as this week’s events have demonstrated) the media’s other key role is to tell people on what to buy.”
“Next week all eyes will be on the Las Vegas-based Consumer Electronics Show (CES) – the world’s largest consumer technology conference. This annual event helps catapult products like connected TVs into the mainstream.”