The inaugural Public Relations Show hosted by the Chartered Institute of Public Relations (CIPR) took place yesterday at the Business Design Centre in central London. The free-to-attend event allowed the 1,000 PR professionals in attendance a chance to network, discuss business ideas and shop for the latest tools and solutions in the market to best match their PR strategy.
The show included an Advice Hub by leading PR agency Ketchum; a Careers Centre sponsored by F1 recruitment; CIPR Taster Workshops and an exhibition featuring an array of leading public relations products and service providers.
As one of the exhibitors at the event, Cision’s stand was visited by a mix of agency representatives, in-house communications teams, freelance professionals and PR students that made up the audience and was successful in building new business relations.
The show’s 24-speaker sessions were led by communications experts from prominent national brands and organisations and were well-attended throughout the day. Speakers included Alex Aiken, executive director of Government communication; Rod Cartwright, global partner and director of Ketchum; Alistair Smith, managing director corporate communications, Barclays Group and Ian Wright, corporate relations director, Diageo.
CIPR’s event-specific @PRShow13 Twitter account created conversations on social media with an active live feed using the hashtag #PRShow13. The feedback received today is indicative of how the industry perceived the event. Some key comments include:
The sheer number of tech suppliers at #PRShow13 is evidence of the enormous changes currently taking place in the PR industry
— Rob Brown (@robbrown) November 26, 2013
At #PRShow13. Getting varied, interesting answers when I ask people for reasoning behind a PR tradeshow.
— Arun Sudhaman (@ArunSudhaman) November 26, 2013
— Andrew / Communicate (@Communicatemag) November 26, 2013
Snapshots from the show: