Last week we published the results of our annual ‘Social Jounralism Study‘ as well as an infographic displaying the findings. There is more to come from the study, but in the meantime I give you my weekly pic of comms news curated via @CisionUK.
“It is very difficult to keep track of newspaper closures. Unsurprisingly, publishers do not issue press releases to announce the disappearance of their “products.”
Anyway, titles are often merged, which tends to conceal the reality. But it is possible to get an admittedly grainy snap shot every six months when the owners’ trade body, the Newspaper Society, updates its list of the Top 20 regional publishers.”
In its protracted battle to remain relevant, MySpace previewed a significantly rebooted version of its website on Monday.
In a promo video tweeted by Myspace investor Justin Timberlake, the website showcased its new look as an online platform for artists.
“In a single sentence, it’s a social network for the creative community to connect to their fans,” Myspace owner Tim Vanderhook told the Hollywood Reporter.”
“The Online News Association’s annual conference took place at the end of last week and over the weekend in San Francisco.
Three lessons social marketers can learn from email marketers by Rich Gascoyne @EngageSciences via Econsultancy
“Social media is not, however, the first new channel marketers have had to adopt in recent years. We don’t hear much about how practitioners of social marketing can learn from their colleagues operating in other marketing channels, specifically email, which has evolved considerably in the last few years as well.”
“Following the acquisition of Econsultancy by publishers Centaur Media it has been announced that New Media Age has been folded into Econsultancy to create a unified business. The move means that the well known NMA brand is to be scrapped.”