With 14.3 million followers on Twitter and a staggering 68.8 million followers on Instagram, it’s easy to see how a global star like Beyoncé can “drop” a number one album without first warming the release ...

Speaking at yesterday’s PRmoment event Partner and Deputy CEO at Ketchum Jo-Ann Robertson called for agencies to be bolder in hiring people from diverse backgrounds, broadening the skillset of PR professionals to meet changing client ...

It’s been a week since we published the biggest ever survey of UK bloggers but for those who might have missed it here is an infographic breakdown of the results from our research.  To discover ...

Last week we released the biggest ever survey of UK bloggers in conjunction with Canterbury Christ Church University. Here are the key findings that came out of our research. To discover more insights from the ...

Cast your minds back to the start of the noughties, when the hottest real estate on the World Wide Web was located in the virtual landscape of Second Life. For the briefest of moments we all ...

It’s no secret that women are more active bloggers than men, but one of the most striking conclusions from the results of our 2016 Blogger Survey is the gender difference in blogging categories. Women dominate ...

Yesterday we published the most comprehensive survey of UK bloggers ever! Conducted in conjunction with Canterbury Christ Church University this February, the survey revealed interesting insights into the world of blogging. The survey of more ...

Today Vuelio releases the biggest ever survey of UK bloggers. In conjunction with Canterbury Christ Church University we found that bloggers still feel that they and their output does not have the credibility or status ...

Authored by three people the5krunner is a vital resource for beginners to the sport. The blog contains tips on speed, endurance and how to nail sprint triathlons. In this Spotlight we talk to a member ...

The mere mention of Australia conjures up images of Bondi Beach, Sydney Opera House, Kangaroos, Crocodile Dundee, Neighbours and, of course, spiders. It’s hard to avoid the topic of spiders (and other poisonous critters) when ...

Last week it emerged that six in ten marketing PR professionals admitted to flouting the UK’s official code around influencer marketing. According to a recent study, 37 per cent of respondents said they fully adhered ...

Everyone likes free stuff and for many bloggers it’s a perk of the job, with businesses often heaping free goods (not-to-mention considerable amounts of cash) on high profile writers in the hope of a positive ...

At just 26, Michael White has established himself as one of the leading PR bloggers in the UK. Recently featured in our ranking of top UK PR bloggers, Michael has lots of influence and is ...

Being a successful PR professional is very much like having a career in medicine. We prescribe solutions to common problems in the hope that our clients take note, follow our considered (educated) opinion and just ...

The recent CIPR state of pension report reignited the conversation about the inequalities women face in the sector. Despite PR being a female dominated industry research shows that there is a gender imbalance when it ...

For most PRs and marketers #AprilFools day is an opportunity to promote their brand and engage with the public. With social media being the most popular medium to engage with consumers this year’s #AprilFools pranks ...

Cross-industry convergence between PR and marketing and the increasing demands for practitioners to be content creators are just some of the trends highlighted in the latest CIPR State of the Profession Report. Covering industry issues ...

The BBC’s digital expansion has long been viewed as a threat to the commercial operation of many regional news providers. Local newspapers in particular have been critical of the BBC, claiming its online services are ...

With 100 million active users, SnapChat offers a promising market for PRs and marketers. According to statistics the UK is SnapChat’s second largest market, with 60% of 13 to 34 year old smart phone users in ...

This week marked the 10th anniversary of Twitter. In a fairly upbeat blog post Stephen Waddington chief engagement officer at Ketchum gave 10 reasons to wish Twitter a happy 10th birthday. Fellow blogger and IBM senior business consultant Neville Hobson, ...