Did you know that it is just 47 days until Christmas? The festive season seems to have snuck up on us this year but journalists and media organisations have been planning their Christmas content since ...

Bad news first: there is no one set of rules for successful pitching into the UK media. The good news: most journalists are very open and upfront about the kind of pitches they are interested ...

Last updated 02/11/2022. Vuelio uses a proprietary algorithm to create these rankings, based on topic-related content in blogs on its system – you can read more about the process  here. Our research team actively seeks ...

PR has changed a lot since the early days of clippings books, printed features lists and heavy media directories either weighing down office shelves or stacked up under desks. If you are very early in ...

While it feels like everybody has a podcast – you may already have at least three on the go in your spare time – there is no denying it is a valuable format. Podcasting is ...

Every business and brand has stakeholder relationships that need to be tracked and nurtured. A centralised solution can provide teams with a press office, a central space to save and manage your messaging, a bank ...

What technology is disrupting the creative industries and shaping the future of the media right now? If all the excited industry reporting and write-ups devoted to it is to be believed, a major disruptor and ...

News avoidance and mistrust in the media is at a high – perhaps no shock when considering the negative impacts of misinformation and harmful content to audiences across the globe. Will the Online Safety Bill ...

Journalism is evolving – the PR and comms industry needs to keep up. Check out these five takeaways from the Press Gazette Future of Media Technology Conference to stay ahead of the pace of change ...

Measuring the impact of your story across every platform you use to share it is a key part of determining traction with journalists, influencers and their audiences – media monitoring is how to do it. ...

The cost-of-living crisis will have impacted the messaging and approach of every comms team, whatever the sector, and is only set to continue in a period of great financial strain for the public and businesses ...

While people feel the bite of rising energy and food bills across the country, charities and organisations like JustGiving continue their efforts to help those in need. Head of charity partnerships Mema Nackasha shares how ...

Having launched and shared your campaign where your target audiences are most likely to engage, now is the time to pull the data, crunch the numbers and manage your metrics to examine the successes and ...

This is a guest post from Phil Caplin, founder of specialist broadcast agency Broadcast Revolution, which offers talent sourcing, media relations, video and podcast production, media training and more. Are you considering branching out into ...

Charities have had to rethink media strategies, budgets, workflow and lobbying as priorities change throughout the cost-of-living crisis in the UK. For our latest webinar ‘Communicating the cost-of-living for charities’, FareShare public affairs, comms and ...

As budgets are being carefully considered and replanned in homes across the country, charities across all sectors are quickly redistributing their resources to help. One charity pivoting to keep up with the evolving needs of ...

This is a guest post from freelance journalist Dakota Murphey. In PR, timing is everything. Get the timing right and it can mean the PR content that you painstakingly planned for months on end is ...

While there is no ‘Dear Deidre’ for PRs who need advice on pitching to journalists, any comms people with questions out there are in luck. We recently caught up with three up-and-coming freelancers willing to ...

If you are just getting started in measuring your performance, there are a few common mistakes and misunderstandings that are easy to make. Below are a few of the errors we see most often on ...

‘When a campaign takes root within the heart of the community, you are laying the foundations,’ believes Love Energy Savings’ senior digital PR strategist Rosie Macdonald. In an effort to help those struggling in the ...