So, CAP has issued fresh guidelines for influencer marketing but will it make a difference? According to a recent survey, a surprising proportion of consumers still remains in the dark, with 77% unaware what the ...

The opportunity to combine SEO and PR is something that remains unexplored by many marketers, yet it has the potential to yield significant results – particularly if you’re working to a tight budget. In 2016, ...

According to new research, 54 percent of marketers and PRs now use the Committee of Advertising Practice (CAP) guidelines on influencer marketing, compared to just 37.5 percent in 2016. In the past, PRs have often ...

Automation and customer engagement is big news in social media circles but sometimes it comes back to bite the brands that try and take advantage of it.  Naïve social media managers, hoping to inspire a ...

Luke Ross, author of The Fashion Samaritan uses himself as the centrepiece of his blog to create high-fashion looks and inspiration. Inspired by fashion gurus like Andre Leon Talley, Luke shares shots from his fashion ...

Influencer marketing is by no means a new phenomenon, but PRs are still making common mistakes when it comes to outreach. Sending blanket emails and expecting social media influencers to work for free is still ...

Launched in 2012, MenswearStyle has grown to become one of the leading digital publications in the UK and was ranked number one in the Top 20 UK Fashion Blogs. From the UK’s finest independent menswear stores ...

In a bid to fill a vital gap in the market – a menswear blog aimed at older men (40 and above) – David Evans created Grey Fox in 2011. Grey Fox proves that older ...

Celtic Quick News is the place where you’ll find the latest Celtic news and features, Posted 365 days a year! Celtic Quick News encourages Celtic fans to join the conversations on the blog and to have ...

We may already be halfway through the year, but it’s not too late to create brand awareness. In order to stand out from the crowd, you need a strong brand. If you want to make ...

When it comes to brand reputation, you are only as good as your customers perceive you to be. Gone are the days of one-way marketing to prospective customers, now brand reputation is completely dependent on ...

Dan Cooper comes from a long line of gardeners. His grandparents were avid gardeners and imparted much of their wisdom to him. According to Dan, his childhood was defined by plants, experimenting with seeds and ...

Catherine is a mum, wife, writer and a fan of wellies. She loves exploring, growing things, and uses her blog as a platform to share ideas, like what to plant in May, useful tools to ...

“Authenticity” was a bit of a political buzzword just a few months ago. No matter what you thought about politicians like Nigel Farage or Jeremy Corbyn – there could be no doubting their authenticity. They ...

Fiona Kay is the author of Time2Gossip, the leading lifestyle blog in London for latest celebrity style & fashion trends and beauty. Since launching in 2013, Time2Gossip has become a hub of lifestyle content from ...

Alexandra Campbell wrote her first novel on her father’s typewriter. Since then she has gone on to write 9 novels and 10 non-fiction books. As the title would suggest, The Middle-Sized Garden fills a niche ...

Homegirl London blog specialises in lifestyle and interior design. For those looking for ideas on how to decorate their home in style, Homegirl London provides useful tips on furniture stores in London as well as ...

Alison Levey, the author of The Blackberry Garden, has a rather philosophical take on gardening, in that she believes gardening teaches us patience and careful watchfulness. For Alison it is not just a hobby, it’s ...

Veg Plotting is authored by Michelle Chapman who offers interesting stories about her garden and allotment as well as covering her travels to France, Little Venice, and around her hometown of Chippenham, sharing beautiful photos ...

Authored by 30-something couple Paula Holmes and Danny Denhard, The LDN Diaries is an award-winning UK lifestyle blog catering to those who want to discover the best of what London has to offer. Using their ...