With just two days to go until the referendum, we look back on the stand out events of the campaign period.  1. The Tories split Divisions in the Conservative party have dominated headlines more than the ...

At a time when traditional print media is haemorrhaging staff and old school publishers struggle to make any sense of the financial opportunities available to them via digital technology, good news is hard to buy. ...

The UK PR industry is enjoying strong growth according to the latest PR Census developed by the PRCA in conjunction with PRWeek and global research house YouGov. The sector is worth now worth £12.9bn, up £3bn ...

If the latest PRCA’s latest census is anything to go by, good times lie ahead. Results show that the public relations industry in the UK is growing 10 per cent, and is valued at around ...

The influence an editor yields over his or her reader is in decline according to the Digital News Report 2016 recently published by the Reuters Institute for the Study of Journalism. The report which focuses on ...

Big business has been put under the spotlight recently, with key players from Sports Direct and BHS pulled up in front of select committees last week, and Sir Philip Green scheduled to appear at not ...

Founded in 2012, The Boot Room has steadily grown its fan base and now has over 300,000 readers per month. From the English Premier League to the Spanish La Liga, The Boot Room provides all ...

The Independent Press Standards Organisation (IPSO) must take their job very serious because they have just announced new plans to enhance their dedicated whistleblowers’ hotline. The service, which provides an independent and confidential service for ...

For most young people internships are the quickest way to get their foot on the career ladder. But with reports of PR employees offering interns less than the minimum wage, many have questioned the ethics of internships. Even ...

Launched in 2003, zero2one is a PR and digital marketing agency, specialising in interiors, gifts, baby and food sectors. With clients such as Red Candy, UPPAbaby and Kikkerland, zero2one has established a reputation for helping its clients ...

The future of the printed press might be on shaky ground but many PR professionals are optimistic about its future. According to a recent report on PR Week, 254 PR professionals featured in their Global Power ...

Authored by Michael Adams, a T-shirt and fashion designer from Newcastle, Michael84 is one of the most prominent men’s fashion blogs in the UK. In this Spotlight one of our top-ranking men’s fashion bloggers chats ...

According to recent research conducted by the communications agency, Lewis marketing budgets are shifting – relying less on words and more on images. With video and infographics fast becoming the most powerful tool for brands ...

So, it was another big night at yesterday’s CIPR awards. Now in its 32nd year, the ceremony awarded top performing PRs, campaigns, and projects across a wide range of sectors and disciplines. Full of glamour, ...

Tribune Publishing, owners of venerable newspaper titles including The Chicago Tribune and Los Angeles Time, has announced that it is changing its name and no longer wants to be known as a newspaper publisher. The new ...

Sarah Hall is an award-winning pioneer of best practice in the PR industry. Sarah was the first North East practitioner to become Chartered, a status that recognizes the highest standard of knowledge, expertise and ethical practice ...

Operation Black Vote, #Votin and now the Wetherspoon’s beer mats: the referendum has produced some interesting marketing campaigns. Operation Black Vote The poster, which depicts a mild mannered South Indian lady against a white, presumably ...

Whirlpool, the domestic appliance manufacturer whose tumble dryers have been linked to a series of fatal house fires, scored a PR own goal following a complaint to the press regulator IPSO. Whirlpool cried “unfair” after the ...

We live in an age where it is imperative for brands to create multi-layered communications across all channels. One brand that has mastered how to do this is O2. From the online success of campaigns ...

Regional newspaper publisher, The CN Group, is betting big on the North South divide by launching a new “national” paper later this month with “a distinctively Northern prospective” to the news. Priced at 40p, 24 will ...