Last Updated 22/03/2017.
No stranger to our rankings is mother-of-two Jo Middleton, who is the author behind the widely-read blog Slummy Single Mummy, which she created in 2009 to promote her freelance copy-writing service. Branding herself as the best mummy blog in the Taunton area, Jo’s blog oozes with personality, wit, and perfectly reasonable rants, which will leave you in fits of laughter and coming back for more.
The Mad House by Jen Walshaw is a haven of arts and crafts, parenting advice, activities and recipes to try with the kids. She is driven by a passion to inspire creativity into children and share these tips online with other parents. As a mother of two boys, Jen uses her knowledge to share free activities and printable materials for other parents to try out with their kids.
Emmy’s Mummy and Harry’s Too! was created by former nanny turned blogger, social media consultant and freelance writer Clare, to document the adventures she has with her two children, husband and their pets. Drawing on over 14 years’ experience as a nanny, Clare provides essential advice on topics such as ‘8 top tips to help with settling into pre-school’, ‘first aid essentials for your home’ and ‘top tips for finding a babysitter’.
After discovering a gap in the market for things to do with toddlers, Cerys decided to create a place which would enable her to post travel, activities, crafts, and other learning ideas. Rainy Day Mum shares a variety of fun ideas to try with toddlers which encourages hands on learning. As well as targeting parents of toddlers, Cerys has also put together a helpful ‘101+ rainy day activities for kids of all ages’ guide to keep the kids busy.
Mother of three Katy launched her blog to share details of her family life with an online audience, through photos and films. What Katy Said is a digital diary which includes both the ups and downs of family life. As well as sharing recipes for family meals and parenting tips, Katy also writes about fashion, beauty, travel and shares home organisation tips to help busy mums.
After falling unexpectedly pregnant a month before her first IVF appointment, Aby Moore started You Baby Me Mummy to document her daughters’ childhood and to share with her when she is older. Her beautifully glossy blog is designed to help share inspirational advice to help other ‘mumtreprenuers’ and to also keep a record of the activities that she does with her daughter. As well as maintaining the blog, Aby also offers blogging advice and coaching.
Following a decision to leave her job in legal services after having her children in 2007, Linda Hobbis is now a full-time blogger. Mother Distracted is a family-friendly blog which provides activity ideas for parents to try with their kids, whether it’s cooking, baking, crafts, gift ideas, healthy snack ideas, or ideas for family outings. Linda also provides product reviews for kids and style round-ups for both adults and children.
BritMums is known as the UKs largest community of mummy bloggers and digital influencers, who ‘lead the online conversation’ on topics ranging across parenting, travel, politics, food, fashion and lifestyle. The blog was founded in 2008 by Susanna Scott and Jennifer Howze to create a place for parents to network and share ideas. Providing life hacks, budgeting tips, easy recipes and travel advice – BritMums is the place to go for quality social content and parenting advice.
Boo Roo and Tigger Too was established by work-from-home mum Sarah, to document her journey through motherhood whilst also juggling parenting, work, being a wife and socialising. Sarah proves that it is possible to be a work from home mum as well as finding time to do other things. Boo Roo and Tigger Too is based on her three children, and provides a variety of reviews, giveaways, and even home décor ideas for families.
Stay at home working mum of two Jaime Oliver is the force behind The Oliver’s Madhouse. The Oliver’s Madhouse provides parents with a realistic approach to parenting through Jaime’s own ‘interesting, if not slightly unconventional’ experience. The blog is home to a broad range of content which showcases both the ups and downs of parenting. Expect to find plus size fashion, guest posts from other parenting bloggers, motherhood tips, gift ideas and general advice to get you (or your kids) through the day.
The fundamentals of working with bloggers are the same as with traditional journalists at traditional media outlets: respect their schedules; take time to read their material to learn their interests; and only contact them if/when they want to be contacted.
Vuelio’s blog ranking methodology takes into consideration social sharing, topic-related content and post frequency. Profiles of these Mummy blogs and their authors can be found in the Vuelio Media Database.
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Photo Courtesy of mattwalker69 on Flickr