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Last week Amanda Ruiz, PR coach and consultant led an insightful webinar discussion about how to get creative when it comes to thinking of press hooks. From learning how to find the right journalists for your audience, getting journalists to respond …
According to a new study by performance marketing firm affilinet sixteen per cent of its respondents were influenced on a weekly basis by social media and another eleven per cent on a monthly basis.
Created by Rev Stuart Campbell, Wings Over Scotland is a blog providing commentary and analysis on politics in Scotland. Whether dissecting media bias or giving his take on political news, Stuart brings his own brand of …
Sensing a gap in the market, David Evans decided to create Grey Fox, a blog that caters to the more mature man interested in fashion, style and menswear.
In this spotlight Louise chats to us about her unconventional entry into the funeral industry, the challenge of promoting the blog on social media, why attitudes are changing towards death, why she is only looking to work with PRs who are looking to positively make a change, and reveals her big plans for the Good Funeral Guide.
In this Spotlight Alice Judge-Talbot, author of More Than Toast talks about why ambassadorship is the future of bloggers working with brands, her trepidation about joining SnapChat, how she measures success, and why PRs need to understand the value bloggers bring their brands.
From an anonymous column in the MailOnline to a tell-all book that is a bestseller on Amazon, Angela Clarke’s Confessions of a Fashionista, has blown the lid on the ‘glittering yet deranged world of fashion,’ …
Cision UK’s latest webinar, The State of Social PR, that took place last week, was a raging success. How do we know that? From the comments, questions and observations that continue to pour in from the PRs …
Blogger Spotlight with Becki Enright, a British Press award winning travel blogger, freelance writer and travel PR consultant at Borders of Adventure and Becki Enright Comms. Her writing focuses on adventures with a social conscience …
‘Blogging really is brilliant,’ says Vicki Psarias, a mum-of-two who has turned her two blogs, Honest Mum and Mummy’s Got Style, into successful businesses. How? From taking on many roles head on – a mum, blogger, writer, …
Tina Edwin-Banerjee is the editor of World Travel Guide. She spoke to Cision about bespoke content, press trips, reading people’s minds and working with PRs.What sort of content does the World Travel Guide publish? We …
The Angle is a self-published novel from Police Professional reporter Liam Barnes. It follows trainee reporter Chris Young as he becomes a professional journalist and faces the challenges of digital media and the industry around …
Natasha McNamara is the editor of Glamour.com and executive editor of EasyLiving.co.uk. Natasha started her career as a film journalist and full time film reviewer after doing a degree in film. She moved to online …
Pictured: Emma Franklin-Wright (left) and Katie Traxton (right). ‘We need to make sure that the industry understands the work we’re doing is integral to creating an inclusive community that is better for the individual and …
The results of the Research Excellence Framework (REF) for 2021 have just been revealed – the first since 2014. REF is a UK-wide assessment carried out by four education funding bodies, assessing over 76,000 academics …
Maggie’s director of PR and public affairs Katie Tait shares how the cost-of-living crisis has impacted those fighting against cancer across the UK and how the charity has had to adjust to keep up with the increasing strains on the public:
Back in July, Ofgem began releasing a variety of statements to the press demanding that energy companies do more to help struggling customers. As a result, independent and national suppliers began customising their support to …
A media analysis of the rise of fintech in the travel industry and what coverage of different brands tells us about the ‘investment boom’.
On 11 November 2022, international crypto-exchange platform FTX filed for Chapter 11 bankruptcy protection in the US. The company owes an estimated $3bn to more than one million creditors, a debt that international newspapers are …
