One of the questions our clients often ask us is how to calculate the value of editorial coverage. In the past, the accepted measure was Advertising Value Equivalent (AVE) but this is now held in ...

The Economist has launched a daily 20-minute global current affairs podcast called ‘The Intelligence’. The new show has been created by host Jason Palmer, co-editor of Economist Espresso, alongside a team of eight newly hired ...

The CIPR artificial intelligence (AI) panel has published an initial list of 95 tools that are helping to make PRs work smarter. Is anything missing? The AI panel was founded in February to explore the ...

Another Budget has been and gone. This time, the Chancellor announced new funding for the NHS, reform of Universal Credit and the scrapping of Stamp Duty against the backdrop of very gloomy economic figures from ...

Events are a big part of a PR pro’s life, both as a host and as an attendee. But how can you ensure you’re going to get the most out of an event? Whether it’s ...

The BBC has announced plans to overhaul its Children’s programming to tackle competition from the internet. Investing an additional £34m across the next three years, the budget for children’s programming will rise to £124.4m by ...

A six-year-long campaign led by the Glasgow Evening Times has resulted in the Scottish government making sweeping changes to organ donation systems in the country. The campaign, which was launched in 2011, lobbied the Scottish ...

For most PRs monitoring online conversations, knowing what your customers are looking for, responding to complaints, or engaging with audiences on social media channels is essential. Here at Vuelio we help thousands of PRs, marketers, ...

Are you a PR or marketer who still doesn’t know the laws, regulations and best practices of how to work with bloggers? Following the introduction of new laws last year the blogosphere (and more latterly ...

Last week we released the biggest ever survey of UK bloggers in conjunction with Canterbury Christ Church University. Here are the key findings that came out of our research. To discover more insights from the ...

Chancellor George Osbourne’s March 2016 Budget speech delivered a bit of a mixed bag for the UK public when it was delivered on Wednesday. While attempting to steer clear of party politics (and that can ...

Have you ever wondered what would make someone unfollow you? Recent research conducted by US media software company BuzzStream and Fractl has provided some much-needed answers to this probing question, shedding light on the reasons ...

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As the 2014 FIFA World Cup readies for kick-off on Thursday, all eyes are on Portugal’s Cristiano Ronaldo, the most talked about football player online, according to a Cision Portugal analysis that ranked footballers who have generated ...

Online Reputation Management could get a whole lot easier for PR and communications professionals after a landmark ruling by European Courts on Tuesday has given individuals the right to control personal data on search engines. ...

The Sun may have the highest print circulation among the national dailies in the UK, but on Twitter it ranks the lowest in terms of posts shared, according to a Vuelio analysis that compares the popularity ...

The UK’s public confidence in businesses remained stable, while trust in media and the government has dipped.  According to the 2014  edition of global PR agency Edelman’s Trust Barometer, faith in the media, which had staged ...

Continuing our Top 10 Top 10s, we present the top 10 media stories of 2013 according to @MediaJake. Agree? Disagree? Think we’ve missed something? Let us know in the comments below. 1. Phone hacking trial ...

Following the ‘Most popular media titles for PR professionals’, we present the most popular contacts on CisionPoint as part of our Top 10 Top 10s of 2013. The CisionPoint Media Database is the most comprehensive ...

Nelson Mandela has died aged 95. The former president of South Africa is being mourned the world over and social media is playing host to an outpouring of grief. As the news broke, people took ...