Michael Gove

Political Headlines – Gove, Barnier, Brexit and Defra

Today’s Political Headlines include Gove’s new Agriculture Bill, Barnier’s reprimand of Raab, Brexiteers failing to win over colleagues, Defra is not ready for Brexit. 

Gove unveils new Agriculture Bill
Writing for The Daily Telegraph, Environment, Food and Rural Affairs Secretary Michael Gove promises that the new Agriculture Bill, to be published today, will ensure that farmers will be rewarded for work to ‘enhance the environment around us’. It will include a system of ‘public money for public goods’, replacing the EU’s Common Agricultural Policy, with state aid awarded for sustainable food production, environmental stewardship, public access to land and climate change mitigation.

Barnier reprimands Raab over aviation letter
The Guardian reports that Brexit Secretary Dominic Rabb has been reprimanded by the EU’s chief Brexit negotiator, Michel Barnier. This followed the news that the Government had written to the 27 EU members in an attempt to agree a side deal on aviation in the event of a no-deal Brexit. Barnier warned Rabb that ‘If there is no deal, there is no trust’.

Brexiteers fail to win over colleagues, plot leadership challenge
The Times says that Conservative Brexiteers are failing to persuade fellow MPs to support their attacks on Theresa May’s Chequers plan for Brexit, with one accusing the European Research Group of taking a ‘nothing is ever quite enough’ approach. However, The Daily Telegraph claims that 50 Conservative MPs met last night to discuss how to remove May, and that a leadership challenge might happen in the next few days.

High risk of Defra not being ready for Brexit, NAO says
The Financial Times carries details of a critical report by the National Audit Office on the Department for Environment, Food and Rural Affairs preparations for Brexit. It warns that there is a ‘high’ risk of the department not being ready for a no-deal Brexit, which it did not understand ‘until recently’. This could cause exports of animal products to halt, with other problems including vet shortages, a lack of time for new legislation and insufficient boats to patrol fishing waters.

Second Brexit referendum almost certain to be on Labour conference agenda
The Guardian says that campaigners backing a motion to ensure that a second referendum on Brexit believe that it is almost certain to be the agenda at Labour’s conference, with over 60 constituency parties backing it, compared to just a ‘handful’ for other issues competing to be debated.

Rudd calls for Government ID system
Writing for The Times, former Home Secretary Amber Rudd calls for the UK to introduce a new Government ID system, which ‘would not need to be an actual card’. She claims that such a system would help to combat fraud, illegal immigration and abuse of benefits.

Jaguar Land Rover attacks Government over Brexit
The Guardian reports that Jaguar Land Rover made a ‘blistering attack’ on the way Theresa May has dealt with Brexit. The firm’s chief executive, Ralf Speth, speaking at a summit organised by the Government, said that a cliff-edge Brexit was a ‘horrifying’ prospect and warned that ‘tens of thousands’ of jobs would be lost if the UK left the EU without a deal.

Police investigating delivery of ‘sinister’ cards to Labour MPs facing deselection
According to The Daily Telegraph, police are investigating incidents in which ‘sinister’ cards were delivered to the parliamentary offices of the Labour MPs Joan Ryan and Gavin Shuker, who were subject to votes of no confidence by their constituency parties last week. The cards wished them ‘good luck with their new career’.

On top of all the Bills that matter to you? Vuelio Political Services can do it for you.  

Cate St Hill profile

Interview with Interiors blogger Cate St Hill

Cate St Hill is a brand-new entry into the top 10 UK interior design blogs. Written by Cate, the blog shares the ethos ‘simple interior design for everyday living’. We spoke to Cate about what makes a great interior design blog, her favourite household item and the one thing PRs should know about her.

How has your blog changed over time?
It’s certainly become more focused and consistent in style. When I first started my blog in 2011 it felt a bit confused and all over the place – I just wrote about whatever took my fancy without thinking about a strategy or the overall bigger picture. I never had a plan, it was a hobby really and I didn’t think people would actually read it! Over the years I’ve learnt to do one thing and do it well. I think people like the reliability of coming to a site and knowing exactly what they’re getting. Now I have a set of brand values if you like, not necessarily written down or set in stone, just something I can refer to in my mind’s eye – with every new piece of work or post I have to think, will it fit with what I’m all about, is it relevant to what I do, will my readers find it engaging?

Cate St Hill KitchenHow would you describe your style?
Simple, down to earth, authentic and understated. I’m drawn to elegant, pared-back interiors, minimal design, neutral colour schemes and well-crafted objects.

What makes a great interior design blog?
A blog that really engages with it’s audience, it’s about knowing what they want but sometimes surprising them too with ideas or inspiration they didn’t know they needed. And creating unique content that a reader can’t get anywhere else. With each piece I try to think about how it will help the reader; beautiful imagery is great but if everyone’s posting the same images, where is the value? It’s also about giving advice, insider tips, a unique angle or insight only you know about.

What’s the split between your own creations/designs and featuring others’?
My blog is probably comprised of 60% my own imagery and 40% brand imagery (my Instagram is 100% my own work). I like to document my own renovations and makeover projects at home, but for example when I go to furniture fairs and exhibitions, the brand’s lifestyle images are so much more beautiful and bright than anything I could ever capture under artificial light at events. I try to only post the highest quality images. Last year I started my own interior design consultation company, advising people on their own redecoration projects and sourcing furniture, I haven’t shared those designs on the blog yet as a lot of them are still a work in progress and I’m sensitive to any clients need for privacy. But watch this space!

What’s your favourite room in the house and why?
The kitchen and living room – it’s really two rooms but because we knocked down the wall in-between them it feels like one big open space. There’s lots of natural light and I love that we can be cooking or entertaining and still have a connection to the dining table or sofa.

How do the seasons affect your content?
The design calendar certainly affects my content, picking up on new furniture launches or getting inspiration from design events such as London Design Festival or Milan Furniture Fair. I’m not one for trends, I do like to create spaces that adapt to the seasons so in winter you might find more content around retreating inside and getting cosy, while in summer there might be more travel posts and outdoor ideas.

What’s your favourite household object/item? 
Probably my Miele coffee machine! I work from home everyday so being able to make decent coffee is a must.

What one thing should PRs/brands know about you?
I don’t accept guest posts, the amount of emails I get asking! Otherwise, that my blog is now my full-time business and I’ve made the decision to no longer accept product as payment, unless it’s something I really want and need. To begin with receiving gifts was a bit of a novelty, but I soon felt that by accepting them, it didn’t fit with my ethos for simple, minimal living – there’s only so many pieces of furniture, cushions or candles you need. Now I’m very selective with who I work with and I’m more mindful of what I receive and how it is perceived. I don’t want people to think I have an unattainable lifestyle or think that you constantly need new things to make a house a meaningful home.

What are the best campaigns/collaborations you’ve recently worked on?
I really enjoyed working with Georg Jensen Damask recently; they took me to Paris to meet OLDER PARIS, a young design duo who they collaborated with on a new range of striped bedding. It was fascinating hearing the story behind the collection and getting a behind the scenes glimpse of how the design process works at their small, intimate atelier. A lot of brands seem to just churn out collection after collection for the sake of it, but this collaboration had real meaning and intention behind it – to create something simple and sustainable.

Do you think bloggers need their own industry association?
Yes, I think there should be some industry standards so bloggers, brands, the public and PR companies can have greater understanding of one another, even if it’s some advice to bloggers on how to price themselves or how to write a well-worded email to a brand. A lot of bloggers are winging it in a way as no where does it say, in explicit terms, this is how blogging should be done. A lot comes down to guessing work or chatting between ourselves. I think we could all be a bit more open and transparent in how we work and what we earn. It certainly frustrates me when I see people not disclosing ads or obviously buying likes and followers.

What other blogs do you read?
My Scandinavian Home, Hannah in the House, These Four Walls, Curate and Display, Jessica Rose Williams, Fashion Me Now, Brittany Bathgate, Buckets and Spades, Jordan Bunker.

Reach-the-right-influencers-with-the-Vuelio-media-database

At Startup Speed

International spotlight: At Startup Speed

At Startup Speed is a new blog, which was recently launched by Treeline in the US. Covering startup innovation and featuring a huge talent pool of writers, including Jake Knapp of Google, Cecilia Tham from Makers of Barcelona and Bart Oats – NFL Alumni President and three-time Super Bowl champion, At Startup Speed is living up to its name as it makes waves across the blogging scene.

We caught up with the blog to find out what makes it different, the current state of innovation and the future of At Startup Speed.

What’s the blog all about?
In a nutshell —innovation. The who, what, when, how, I guess even the why, of innovation.  We aim to create a dialogue on the people, ideas and methods for innovating, particularly in a corporate environment which often has the talent and tools to innovate, but nonetheless manages to have structures in place that make the creation of the next big thing rather difficult.

Ideas die tragic deaths in legacy organisations and they don’t have to. So, we try to bring all these issues to bare and, hopefully, At Startup Speed inspires people and organisations to dream big, execute quickly, and ship —getting those dreams to market where they can change the world.

What makes your blog unique?
There are a lot of places to go for tech news and see product proposals and releases, but there wasn’t a place that we at Treeline could find to have a dialog with innovators — so we made one. At Startup Speed currently has interviews, articles and graphics to mine the process of innovating and to talk about what’s working and what’s not among a range of people who are trying to change things. So, we might have a corporate innovation lead for a piece followed by a designer trying something completely new, then throw in a college professor who wants to flip the entire corporate hierarchy model on its head and after that give advice for running a good brainstorming meeting. We try to not let anyone get comfortable or create a pattern, so there’s an effort to keep alternating the material and the perspectives as best we can.

Also, the design. People love our design and the great artists we have been using to amplify the interviews and articles.

How do you select the people you work with, the contributors and guest posters?
We try to make it rather random and again explore the concept of innovation in a lot of ways.  We have a huge list that was developed of hundreds of innovation leaders and just interesting people. There are designers, professional athletes, authors, CEOs, union officials, professors – complete weirdos to be honest.  Its constantly being added to and every week or so we discuss internally at Treeline what an interesting topic or person might be to chat to or get an article from and we reach out.  We have been pleasantly surprised by how many have said yes, and also how many of the people we ping who have already read At Startup Speed.

How do you measure your audience and how important is this when planning content?
When it comes to audience, we look to the unique visitors, newsletter signups and additional feedback we receive. We really have been blowing away our initial projections. It’s funny because we were like, ‘If we can just get 500 readers a week that would be awesome because they would be the perfect 500 people deeply invested in innovation’. As it is, we have been toping 20k most weeks recently and its starting to just take on a life of its own.

To be honest we don’t adjust or even discuss how to make the content fit the audience. Like not even in the slightest bit. We plan our topics and who to approach purely by what we like. If we think it’s cool, we go for it. That’s the joy of not having to worry about advertisers or trying to be this huge media property that appeals to a massive audience.

We value the importance of having a strong POV which comes from the culture at Treeline and trusting in it. So, whether it be a topic or a design choice, we just follow our gut and trust that others will gravitate towards its authenticity.

How does the blog feed back into Treeline?
It would be disingenuous to say we don’t care how it feeds back, but in a way we don’t care. The ideas the blog raises were things we wanted to hear about and questions we wanted to ask of folks out there who were changing things and doing cool stuff. So, its biggest means of feeding back is it creates ideas for our team and certainly the greater community of readers. It also educates us on new techniques and things happening out there among innovators.

And, since our team has developed several of the pieces, it has also made us sometimes commit things to paper that were in our head and actually share them internally and externally.  The piece Carter did recently on focusing on one thing, for instance, is something we do already in the office, but it gave us time to ponder its effects, question if its working, discusssng among the team what impact it’s had and changes we might make.

I’d be remiss if I didn’t point out that we have gotten clients from it. It’s certainly raised Treeline’s profile among a group of leading innovators and its certainly injected us into a lot of key discussions on technology and innovation.

How do you see the blog developing in the future?
We want to continue to push boundaries as far as topics go. We don’t want it to get stale. There is certainly a drive to creating more content, potentially growing into something that has unique pieces daily at some point. We also want to evolve the content beyond just copy and involve more audio, video, infographics and that sort of thing. Perhaps build a platform out for the community to dialogue more. Also creating real world moments like events and webcasts.  So, we hope to see it expand into a lot of new areas over the next year or so.

You cover innovation – what’s the next big world-changing technical innovation we should be aware of?
The more we look at innovation the less we realise we know. We are entering an age, or more precisely ‘we are in an age’, where the world around us will provide a whole other degree of context whether that be vast sensor networks, AR, assistants and bots, and other related technologies. Today we still experience the world through our phones, laptop screens and iPads, which is rather limiting. Society is on the cusp — for better or for worse — with being even more immersed in real-time information. Alexa, smart cities, digital assistance in cars and the workplace, etc. And this level of immersion creates a dialogue on what it all means for us as people to live this way. There is this ever-accelerating pace of change that is underway that eclipses our ability to ponder and reconcile the change before the next change occurs. So, perhaps the next innovation is ‘us’ not just our tools.

Do you accept new contributions or collaborations with brands/PRs?
We have been approached by a number of companies and PR reps as of late. And the quick answer is we absolutely are interested in hearing their ideas and adding it to the mix for consideration. We have already run a couple pieces after getting contacted and we certainly have more in the works. Getting pitched like that challenges our notions and keeps us nimble and again, avoiding staleness and stagnation. So innovators, PR folks and publicists, we welcome your ideas.

One caveat is, we aren’t interested in running a ‘commercial’. We are interested in the core notions of At Startup Speed, which are to create a place to talk about innovation and bring together a community that challenges assumptions, tinkers with new ideas and methods, and tries to change the unchangeable.

What blogs do you read, and do they inform your own content?
All of us on the team have our favorites and draw a great deal of inspiration and ideas from them. Personally I am a huge fan of FastCo’s Co.Design, Hackster.io, Mirador, Vox, Ars Technica, Splinter and BoingBoing  — which I have been following forever. Those and Twitter, LinkedIn and some of our shared channels on Treeline’s Slack really create an amazing churn of concepts and inspiration.

 

 

EU

Political Headlines – Barnier’s Brexit deal, McDonnell’s workplace and Johnson’s rocks

Today’s Political Headlines include the possible Brexit deal, McDonnell promising to restore the balance of power in the workplace, Johnson to throw rocks at May’s Brexit plans and arrests fall as police budgets are cut. 

Brexit deal possible by November, Barnier says
The Times reports that Michel Barnier, the EU’s chief Brexit negotiator, has claimed that a deal could be agreed in less than two months. Meanwhile, Theresa May has ordered every cabinet minister to tour the country in the run-up to Conservative Party conference, to secure support at home, and Tory aides have been told that Michel Barnier’s stance on the Chequers plan has softened and they should prepare for a Commons vote on it by Christmas.

McDonnell promises to ‘restore the balance of power in the workplace’
The BBC reports that Shadow Chancellor John McDonnell is to use his speech to the TUC today to ‘restore the balance of power in the workplace’ by giving workers in insecure employment the same rights as those who are permanently employed, such as sick pay. He will promise new protections for trade unions and greater employee ownership.

Johnson to ‘throw rocks’ at Theresa May’s Brexit plans
The Guardian claims that Boris Johnson will continue to ‘throw rocks’ at Theresa May’s Chequers proposals in the lead-up to the Conservative Party Conference in an attempt to persuade her to return to her Lancaster House plan. It adds that he has no current plans to launch a leadership challenge owing to the recent revelations about his personal life.

Arrests fall as police budgets are cut
The Daily Telegraph carries the findings of a report by the National Audit Office which finds that police forces are now struggling as their funding and staffing levels fall. Arrests have decreased, patrols have been cut, fewer crimes result in charges, and proactive work has reduced. The NAO adds that because the Home Office takes a ‘light touch’ approach, it does not know if the current system is sustainable.

Boundary changes won’t be voted on until after Brexit
The Financial Times says that despite the Boundary Commission publishing its proposed changes to constituency boundaries yesterday, they are unlikely to be voted on until after Brexit in order to prevent further disputes. The plans are opposed by Labour, with Jon Trickett branding them a ‘Tory stitch-up’, and many Tory MPs, who fear losing their seats.

£1.1trillion economic boost from no-deal Brexit, Rees-Mogg claims
The Daily Telegraph reveals that Jacob Rees-Mogg will claim that a no-deal Brexit would grow the UK economy by £1.1trillion over 15 years at an event organised by the group Economists for Free Trade, at which he will advocate a Canada-style trade deal with the EU. The Sun has details of the European Reform Group’s plans for Northern Ireland which would see the introduction of an ‘Inland Clearance’ scheme, avoiding a hard border through checks at firms’ premises.

Public Health England advisor quits over drinks industry links
The Times reports that Professor Sir Ian Gilmore, Public Health England’s Chief External Alcohol Advisor has left the body in protest at its links with the drinks industry. It has launched a campaign with the charity Drinkaware, which is funded by the sector. The paper adds that PHE’s tobacco advisor, John Britton, is considering following suit.

Network Rail sells £1.5bn of property to private sector
The Financial Times reports that Network Rail has agreed to sell 5000 commercial properties to the private sector for £1.5bn,delivering ‘significant additional funding’ to deliver upgrades. However, Labour’s Shadow Rail Minister Rachael Maskell claimed that the deal would ‘undermine the financial sustainability of the railway and damage small and medium-sized enterprises across the country’.

Can’t keep up with national and international politics? Vuelio Political Services can help.  

Worlds 50 best restaurants

Relevance International becomes The World’s 50 Best Restaurants’ first retained global agency

Relevance International has been named The World’s 50 Best Restaurants’ first retained global agency of record. This follows an initial engagement covering global strategy, media and influencer relations, and event support for the 2018 awards ceremony earlier this year.

Relevance will provide a global communications programme from its London and New York offices, covering a huge range of brand activity – including promoting The World’s 50 Best Restaurants’ #50BestTalks programme taking place in San Francisco on 12 September. It will also support the highly regarded awards ceremony, with the 2019 location due to be announced at a dedicated event in London in October 2018.

Alongside global press office activity, Relevance will also support the development of the brand’s status as a celebration of culinary excellence across a diverse, international audience.

Hélène Pietrini, director of The World’s 50 Best Restaurants, said: ‘During Relevance’s time working with us in our initial engagement, the firm achieved greater media exposure than ever received in the brand’s 16-year history.

‘From the beginning, we’ve found the Relevance team to be engaged, passionate, intelligent, dedicated, strategic and, above all, a pleasure to work with. For the next phase of our story, we’re looking to them to bring fresh and innovative ideas that translate into successful campaigns and build strong engagement with a wider audience. We see Relevance International as a natural extension of our team, primed to achieve these goals.’

World 50 Best Restaurants 2

The World’s 50 Best Restaurants is among the first major transatlantic hospitality projects that Relevance has worked on as an agency. Relevance International planned the media management of its 2018 event programme, overseeing more than 200 media attendees during The World’s 50 Best Restaurants awards week in Bilbao, Spain, with nearly 50,000 pieces of coverage achieved as a result of the overall campaign.

Suzanne Rosnowski, CEO and founder of Relevance International, said: ‘Our work with The World’s 50 Best Restaurants showcases our strength as an agency with a boutique offering and global sensibilities.’

Formerly known as Relevance New York before adding the London office, Relevance International’s team has over a century of PR experience representing the very best in real estate, luxury goods, hospitality, design and corporate clients. With both a dedicated social media strategist and crisis communications expert on staff, the firm offers a seamless boutique level of client service on a global scale.

Influencer Marketing

Is your influencer marketing ethical?

Influencer marketing is bigger than ever, but more attention on the latest marketing craze means more scrutiny. Are you getting influencer marketing right? And why does it matter anyway?

Influencer marketing already attracts huge budgets – with some influencers able to charge thousands of pounds for a single post – but a recent study from the World Federation of Advertisers (WFA) revealed that 65% of multinationals are looking to spend even more on influencers over the next 12 months. Although booming, the industry lacks dedicated regulation and instead relies on the Advertising Standards Authority (ASA) to create new rules as it evolves.

This has led to unethical practices becoming rife, propagated by both sides of the collaboration. At Vuelio, several influencers have told us how some PRs insist that they do not disclose collaborations or incorrectly label links. Similarly, some influencers allegedly break the rules, whether by buying followers or mislabelling social posts in order to increase engagement.

The two highest-profile issues are undoubtedly the purchasing of fake followers and the lack of disclosure of paid-for collaborations, both presenting myriad issues for the PR industry.

The Competition and Markets Authority (CMA) recently announced an investigation to determine whether celebrities and social-media stars are correctly disclosing their paid-for collaborations with PRs and brands – throwing the future of influencer marketing into question.

Disclosure
While it may seem advantageous for your content to fit seamlessly alongside an influencer’s organic posts, people know when they’re being sold to and can easily spot paid-for endorsements. Ads passed off as organic are therefore more likely to produce a negative backlash.

Even though people don’t like being tricked into consuming advertisements, they generally don’t mind being advertised to if it is clearly labelled, fits with the influencer’s typical editorial line and is of value to the reader. If your influencer marketing doesn’t tick all three of these boxes, then you need to rethink your campaign.

Should the CMA conclude influencer marketing is regularly breaking consumer law, it can take enforcement action and impose strict new rules.

You need to get out ahead of the investigation and ensure your disclosure practices are already ethically sound, so you’re not caught up in future regulation repercussions.

Faking it
If your influencers have bought fake followers, the results they return will either be lower than expected or completely fabricated. It would be the equivalent of a TV broadcaster paying people to tell the BARB that they watched certain programmes.

While headline stats – so many million people saw the post, liked and replied to it – may be worth reporting, if there are no tangible benefits to your social campaign it isn’t worth your time or money.

Scott Guthrie, former Ketchum digital director of influencer relations and now an influencer marketing consultant, has recently researched fraud and spoke to Vuelio about his findings. Not only did he discover that purchasing fake followers could be a crime, he also found that many stakeholders are not prepared to deal with the issue.

Guthrie highlights five signs of potential follower fraud, which you should incorporate into your vetting process:

  1. Sudden spikes in follower numbers
  2. Low-quality followers
  3. Low engagement rates
  4. Followers in surprising countries
  5. Bad ratio of content published to number of followers

At Vuelio, we measure the influence of every individual in our database to produce the Influencer Score. We use more than 40 data points to measure the quality of each influencer, which takes the hard work out of the process and allows our users to focus on building quality relationships with individuals.

And, as with all PR and communications, good relationships produce the best results. Lloyd and Yaya, the bloggers behind the Vuelio Blog Award-winning Hand Luggage Only, agree: “We always see collaborations as a two-way conversation – not just one party telling the other what to do or not do – which helps when working with brands.”

Leading lifestyle blogger Paula Holmes, of The LDN Diaries, added: “I love it when I can put my own spin on the collaboration to make it work better for both parties and create something great for our audiences.”

This article originally appeared in PRWeek.

Bojo

Political Headlines – Boris, Brexit, Boris and Brexit

Today’s Political Headlines include Boris Johnson causing a ruckus, a possible Brexit deal, Johnson calling for tax cuts and the leaked Brexit plan. 

Johnson allies accuse Number 10 of ‘hit operation’ after row over suicide vest comments
The Times reports that allies of Boris Johnson are accusing Number 10 of trying to discredit him after he was criticised by fellow Conservative MPs for comparing the Prime Minister’s Chequers plan to a suicide vest in a newspaper column. A ‘senior Downing Street source’ has dismissed the allegation, which included the suggestion that a ‘dirty dossier’ of Johnson’s alleged infidelities had been deliberately leaked to the press as part of a ‘sanctioned hit operation’. The Daily Mail adds that at least a dozen Conservative MPs are ready to leave the party in order to prevent him from becoming Prime Minister.

EU set to agree new guidance to ‘do the deal’ on Brexit
According to the Financial Times, the EU is to give Michel Barnier, its chief Brexit negotiator, new guidance following a meeting at Salzburg this month. A ‘senior EU diplomat’ has told that paper that should the plan be approved, Barnier’s new instructions would ‘serve as a sort of mandate to do the deal’, with another diplomat claiming that it would be a ‘save Theresa’ operation. However, diplomats do not expect any core principles to be revised.

Johnson calls for tax cuts
Boris Johnson uses his column in The Daily Telegraph to call for tax cuts, urging Theresa May to promise that ‘tax henceforward will not go up. That’s it. No new taxes and no increase in rates’. He argues for a reduction in order to help the economy and ‘show how a post-Brexit Britain will be a happy and dynamic economy that fosters enterprise’.

Tory Brexiteers’ Brexit plan leaks
The Guardian outlines the details of a leaked version of the European Research Group’s draft Brexit plan. It includes tax cuts, a new force to defend the Falklands and a UK-made missile defence system, as well as an invisible customs frontier on the Irish border and a Canada-style deal with the EU. The group’s leader Jacob Rees-Mogg has insisted that the version obtained by the press is an early draft.

Salisbury suspects will probably never face trial, Javid admits
The Times reports that Home Secretary Sajid Javid has admitted that the two Russians accused of carrying out the Salisbury attack will probably not face justice as ‘Russia will probably never let them leave the Russian Federation’. Separately, The Sun says that Russian hackers attempted to impersonate Defence Secretary Gavin Williamson in an attempt to defraud Conservative Party donors and embarrass the Ministry of Defence.

Government to launch Victims Strategy today
The Daily Mirror is claiming victory in its campaign for legislation to protect crime victims. Theresa May is to announce the Victims Strategy today, giving victims the legal right to be heard, informed and challenge decisions, and establishing an Independent Public Advocate.

TUC to call for four-day working week
The BBC reports that the TUC is claiming that a four-day working week will be possible this century, but only if businesses have to share the benefits of technology with their workforce. Frances O’Grady, the TUC’s general secretary, said that ‘technology could be a force for good, we can also make everyone’s working lives better and richer’.

Businesses will stockpile £40bn of imports to cope with no-deal Brexit
The Financial Times carries details of a study by the Centre for Economics and Business Research, which finds that British companies will stockpile around £40bn of imports in order to cope with a no-deal Brexit, making ‘a post-Brexit mini-recession almost inevitable, according to Douglas McWilliams, CEBR’s founder.

Can’t keep up with national and international politics? Vuelio Political Services can help.  

behind a fence

Political Headlines – Russian poisoning, Raab and Barnier, Johnson and Hammond

Today’s Political Headlines include world leaders joining UK to condemn Russia, Raab infuriating Barnier, Johnson splits with his wife and Hammond’s cuts to fund a no-deal Brexit. 

World leaders join with UK to condemn Russia over nerve agent attack
The Times reports that US, German, French and Canadian leaders have expressed ‘full confidence’ in the UK’s assessment that Russian agents carried out the Salisbury nerve agent attack. Security officials told the paper that the novichok used in the attack could have killed up to 4,000 people and was discarded in a ‘reckless’ manner. Russia has accused the UK of ‘anti-Russian hysteria’ and the UK is preparing for a Russian-sponsored disinformation campaign.

Raab’s Northern Ireland threat left Barnier ‘furious’
The Daily Telegraph claims that Dominic Raab threatened Michel Barnier, the EU’s chief negotiator, that the EU would have to order the Irish government to instate the border with Northern Ireland, leaving him ‘absolutely furious’. It also says that progress on outstanding issues has been ‘close to zero’. The Guardian adds that Ireland is hoping to agree a side deal which would allow it to continue to use the UK as a ‘land bridge’ for goods bound for the country without the need for border checks.

Johnson splits with wife in blow to leadership ambitions
The Sun reveals that Boris Johnson has split with his wife, Marina, who accused him of cheating on her again. The paper claims that this new revelation is ‘likely to deal a fresh blow’ to the former Foreign Secretary’s hopes of becoming party leader as it is likely to put off grassroots members with ‘traditional views on marriage’.

Chancellor warns of spending cuts to fund no-deal Brexit
The Financial Times claims that Chancellor Philip Hammond has ‘irritated Downing Street’, after he warned that there might be spending cuts in order to fund a no-deal Brexit, telling ministers that they would have to find savings within their budgets to fund the costs of long-term disruption. Separately, Treasury minister John Glen was pictured carrying a document about the Government’s contingency planning (codenamed ‘Operation Yellowhammer’) which warned of financial instability and the need to ‘maintain confidence’.

Blair says that he’s ‘not sure’ that moderates can regain control of Labour
Speaking to the BBC’s Nick Robinson, Tony Blair said that he is ‘not sure it is possible’ for moderates to regain control of the Labour Party from the left. He said that there had been ‘a profound change’ under Corbyn, resulting in ‘a different type of Labour Party’, and that he thought that something would emerge to fill the ‘vacuum’ between the two main parties.

Treasury axes tax cut for self-employed
The Financial Times reports that Chancellor Philip Hammond has abandoned plans to cut Class 2 National Insurance contributions, a measure which would gave delivered a tax cut for millions of self-employed people. Shadow Chancellor John McDonnell described the move as ‘yet another betrayal of the self-employed’.

Cable proposes new Lib Dem supporters scheme
The Guardian says that Sir Vince Cable is to propose a range of measures to reform the Liberal Democrats, including a new scheme for supporters who will be able to vote for the party leader without paying in order to make the party a Momentum-style ‘movement for moderates’. He is also expected to talk about his future as leader in today’s speech.

Bradley admits not knowing that Northern Ireland votes on sectarian lines
The Daily Mail reports that Karen Bradley, the Northern Ireland Secretary, has admitted that she did not know that ‘people who are nationalists don’t vote for unionist parties and vice-versa’. The paper adds that she has announced a pay cut for members of the Northern Irish Assembly because of the powersharing stalemate.

Can’t keep up with national and international politics? Vuelio Political Services can help.  

Vuelio

The Blogger Ballot is OPEN

The Blogger Ballot for this year’s Vuelio Blog Awards is now OPEN

The Vuelio Blog Awards are back! Now in their fourth year, the Vuelio Blog Awards are the biggest celebration of bloggers in the UK (possibly the world!). Hundreds of bloggers come together for a night of fine food, top entertainment and partying till you can party no more! Taking place on 30 November at the Bloomsbury Big Top in London, top bloggers will win the industry’s most respected accolades across a wide range of categories and topics.

The Blogger Ballot is the only place for content creators, from bloggers and vloggers to Instagrammers and YouTubers, to enter for a chance to get free tickets to the most incredible night of the year.

Enter the Blogger Ballot here

There is always such a huge demand for complimentary tickets from bloggers and, unfortunately, we just don’t have room for everyone. The Blogger Ballot will be drawn randomly, but you have to be in it to win it.

AND, for the first time in 2018, we’re giving you the chance to bring a friend! We know bloggers want to come together, so you can now apply for a plus one ticket.

If you’re free on 30 November, between 7pm and midnight and are a content creator of the highest order, enter the Blogger Ballot today.

Good Luck!

Please note: the venue’s rules mean only over 18s can attend.

cyberwar

Political Headlines – Cyberwar, Brexit and the NHS

Today’s Political Headlines include May’s cyberwar with Russia, Barnier told MPs the Chequers plan was dead, new Brexit proposals from Eurosceptic Tories and Hancock to improve dangerous NHS IT systems. 

May orders cyberwar after accusing Russian spies of carrying out Salisbury attack
The Times reports that Theresa May has ordered a cyberwar against Russian spying operations, having yesterday accused two of the country’s agents of carrying out the nerve agent attack in Salisbury. She promised to do ‘whatever is necessary to keep our people safe’ and revealed that the operation was ‘almost certainly’ approved at a senior level in the Russian state.

Barnier told MPs Chequers plan was ‘dead’
The Guardian reports that Stephen Kinnock has revealed that EU chief negotiator Michel Barnier told British MPs that Theresa May’s Chequers plan for Brexit was ‘dead’ earlier this week. The paper also says that Labour’s Shadow Brexit Secretary, Sir Keir Starmer, has confirmed that Labour would vote against a Canadian-style EU-UK free trade deal, which is apparently now favoured by David Davis, Boris Johnson and Barnier.

Eurosceptic Tories plan to release their own Brexit proposals
The BBC says that the Eurosceptic European Research Group of Tory MPs is to make several days’ worth of announcements from Sunday onwards making the case for a free trade agreement with the EU, covering topics including money, migration, the Irish border, agriculture and fishing, with a major event expected to be held in Westminster on Monday.

Hancock promises to improve ‘dangerous’ NHS IT systems
Writing in The Daily Telegraph, Health and Social Care Secretary Matt Hancock has warned that NHS IT systems are ‘downright dangerous’. He promises to ‘bring the NHS into the 21st century’ and to deal with the issue that different systems in use are not compatible. Today he will announce a £200m fund to develop cross-NHS systems and confirm that the new NHS app will begin testing in five parts of the country by the end of the month.

New agricultural workers scheme to be tested
The Financial Times reports that the Government is to test a new scheme for non-EU agricultural workers next year, similar to the old seasonal workers scheme which ran from 1945 to 2013, in a bid to assuage concerns. Growers have warned that labour shortages after Brexit could lead to crops being left to rot.

Government agrees to consider making misogyny a hate crime
The Guardian reports that the Government has announced a comprehensive review of hate crime legislation, including whether to consider misogyny as a hate crime. Labour MP Stella Creasy had tabled an amendment on misogyny to the Voyeurism Bill but withdrew it after the fully-funded review was promised.

Marriage age could increase to 18
The Times claims that the Government could increase the minimum age for marriage to 18 following an investigation by the paper into forced relationships. Equalities minister Baroness Williams of Trafford has agreed to look into the point, while backbench Conservative Pauline Latham has introduced a private members’ bill to make the change.

Grayling seeks to reach aviation agreements with other EU countries
The Daily Mail says that the Government is trying to reach agreements on aviation with the 27 individual EU countries in order to keep planes flying if a no-deal Brexit happens. Transport Secretary Chris Grayling is to write to his counterparts across the EU, bypassing the European Commission.

Is the return of Parliament overwhelming you? Let Vuelio Political Services make it simple.  

Jeremy Corbyn

Political Headlines – Labour adopts the antisemitism and views on Brexit

Today’s Political Headlines include Labour adopting the antisemitism definition in full, Mervyn King attacking Brexit preparations, Raab promising the UK will not ‘roll over’ and Welby calling for reform of unjust economy. 

Labour adopts antisemitism definition in full, rejecting Corbyn statement
The Times reports that Labour’s National Executive Committee has adopted the IHRA’s antisemitism definition in full, rejecting a statement by Jeremy Corbyn on criticisms of Israel which he believes would still be permitted and replacing it with a shorter statement on freedom of speech on Israel and Palestine. The Metropolitan Police has said that it will investigate possible hate crimes by Labour members contained in a leaked dossier.

Mervyn King describes Brexit preparations as ‘incompetent’
Interviewed by the BBC, Mervyn King, the former Governor of the Bank of England, has described the Government’s preparations for Brexit as ‘incompetent’. While King backed Brexit, he claimed that last-minute preparations for no-deal were undermining the UK’s negotiating position and predicted that the UK would end up with Brexit in name only.

UK will not ‘roll over’ in negotiations, Raab says
The Guardian reports that Brexit Secretary Dominic Raab told MPs yesterday that the UK would not ‘roll over’ when the EU criticised it, refusing to abandon the Government’s Chequers proposals in favour of a Canada-style free trade agreement. However, The Daily Telegraph claims that Michel Barnier, the bloc’s chief negotiator warned the Commons Exiting the EU Committee that the plan was ‘not acceptable’ and proposed an alternative, Canada-style deal, similar to that advocated by Boris Johnson.

Welby calls for reform of ‘unjust’ economy
Speaking to the BBC to mark the launch of a new report by the Commission on Economic Justice, Archbishop Justin Welby has said that the economy is ‘unjust’ and called for a new regulator for large technology firms which handle data, and for the minimum wage to rise. The commission, established by the Institute for Public Policy Research, also recommends higher wages for those on zero-hours contracts and increasing corporation tax.

Chair of Commons standards watchdog resigns
The Times says that the chair of the Commons Standards and Privileges Committees Sir Kevin Barron has resigned and accused Parliament of making a ‘sacrifice of transparency’ after it banned the identification of MPs who were being investigated. He said that he was ‘proud of the changes made to the code of conduct’ during his eight years in office.

May prepares to abandon three-year tenancy plans
The Sun claims that Theresa May and Philip Hammond are to abandon plans to make three-year tenancies mandatory. The Treasury is worried that the measure will stop investment in property development, while Theresa May’s team fear that rebel backbenchers would torpedo the plans in the House of Commons.

Cabinet argues over calorie count plans
The Daily Telegraph reveals that a cabinet row has erupted over plans to display calorie counts on all restaurant menus, due to be announced by the Government shortly. The Treasury has warned that the proposal is ‘burdensome’ for small businesses, with Chief Secretary Liz Truss writing to the Department of Health and Social Care to accuse it of underestimating its impact on them.

Carney to stay as Bank of England Governor until 2020
The Financial Times reports that Mark Carney is expected to remain Governor of the Bank of England until 2020 in a plan endorsed by Theresa May in order to maintain stability during Brexit. His new departure date is expected to be announced by the Chancellor Philip Hammond, whose proposal it was to retain him, in the next week.

Can’t keep up with the latest party infighting? Make it easy with Vuelio Political Services.  

PRCA

PR and communications industry believe Bell Pottinger expulsion had positive impact

One year on from the PRCA’s expulsion of Bell Pottinger, the association has revealed that a majority of the PR and communications industry believe that the expulsion had a positive impact on the reputation and ethics of the industry.

On 5 September 2017, the PRCA announced that Bell Pottinger’s membership was terminated, the most serious sanction the PRCA could impose. This move followed a complaint from the Democratic Alliance, which led to an investigation into the agency’s work for Oakbay Capital in South Africa.

The PRCA asked the industry what impact, if any, the decision has had on the reputation of our industry and profession; 63% of the PRCA Members agreed the expulsion had a positive impact.

Only 16% said that it has had little impact, while 14% thought it had no impact at all.

A further question, asking what impact the decision had on the importance practitioners place on ethical practice, revealed that 63% thought it had a positive impact.

Ethics is undoubtedly on the agenda across the PR and comms industry, evidenced by the recent ethics code agreed by global PR associations, and more broadly in the application of AI in the sector.

Francis Ingham MPRCA, Director General, PRCA, said: ‘Last year’s PRCA decision to expel Bell Pottinger was a defining moment for the industry. In taking the decisive action we did, we made clear that the industry expects and enforces the highest of standards. A year on, we can see that the reputation of the industry, and the value it places on ethical practice, have both been raised. There is more to be done, but the last year has been one of progress and change for the better.’

Just Do it

Nike, Kaepernick and reputation

Nike has launched a new campaign, celebrating 30 years of ‘Just do it’. While some of the stars in the campaign, such as Serena Williams, are unsurprising, the inclusion of Colin Kaepernick has sparked huge conversation, and in some cases backlash, online. The campaign asks a bigger question of all communications professionals: how much should you be pushing your business or clients to make political stands and talk about the issues that matter to the public?

Colin Kaepernick is famous for being the first NFL star to kneel during the national anthem, exercising his first amendment right to free speech to protest police brutality against African Americans. His protest angered many in the US, including President Trump, but other players followed suit and the issue continues to divide the nation.

As reported by the BBC, Kaepernick has not played in the NFL since last year and is suing the league, arguing that team owners have deliberately frozen him out because of his activism.

The Nike campaign has caused a backlash from some online, with the general protest against Nike’s advert being to burn or destroy Nike clothing owned by the protester:

Many others have pointed out that this form of protest is particularly illogical as it is actually protesting someone’s right to protest:

It’s also burning clothing you’ve already paid for and explicitly making Nike true to their campaign words; Nike believes in something – even if it means sacrificing everything (or some customers).

The Nike campaign arrives on the same day as the Confederation of British Industry (CBI)’s new research tracking public attitudes towards business.

The Everyone’s business tracker: Public attitudes report reveals 92% of the public want businesses to speak out on key issues impacting society. The report suggests that in UK, an increased focus on gender pay reporting, GDPR and Brexit has encouraged businesses to speak more openly about the challenges they face.

The CIPR has welcomed the report, with President Sarah Hall linking the news to Nike’s Kaepernick campaign. She said: ‘There is a clear demand for business to operate with social purpose. Just today we’ve seen Nike launch an advertising campaign with the former NFL player and civil rights activist Colin Kaepernick.

‘Public relations professionals have a key role to play in guiding these decisions and encouraging businesses to align their interests with their audiences. We have the opportunity to ensure clients and businesses operate ethically and responsibly with the beneficial outcomes that result in terms of reputation and brand loyalty.’

The research also warns of the impact of high profile failures, which has tarnished the broader reputation of business, with 56% of the public believing the reputation of business is good, down 9% since October. The report suggests the collapse of Carillion and the Cambridge Analytica scandal have had a negative impact on the reputation of business and highlight the need for firms to commit to corporate governance and fulfil their social responsibilities.

 

Ready to fulfil your social responsibility? Or perhaps you just want help managing your reputation? Either way, Vuelio has you covered. Find out more

Home sec

Political Headlines – Javid’s stop-and-search, antisemitism, Brexit and students

Today’s Political Headlines include Javid’s stop-and-search plans, the ongoing antisemitism issues in the Labour party, the Brexit latest and a lack of foreign students. 

Javid plans greater use of stop-and-search powers
The Times says that Sajid Javid is planning to extend the use of stop-and-search powers to cover anyone thought to be carrying acid without good reason, as well as those carrying laser pointers and drones. This would ease restrictions on the use of the powers which were imposed by Theresa May when she was Home Secretary.

Willsman elected to Labours NEC as it prepares to adopt antisemitism definition
The Daily Telegraph reports that Peter Willsman has been elected to Labour’s National Executive Committee (NEC) by party members, despite having claimed that ‘Trump fanatics’ were ‘making up’ antisemitism allegations. He has said that he will use the post to ‘defend our leader’. Amanda Bowman of the Board of Deputies of British Jews described his election as ‘deeply concerning’. The Guardian adds that the NEC is expected to adopt the IHRA definition of antisemitism in full, alongside a clarification on free speech when talking about Israel. The Sun has obtained footage of Corbyn praising a meal he had with Hamas.

Voters in marginal constituencies reject Chequers plans, but 2.6m more Britons now back remaining in the EU
The Daily Telegraph reveals a new poll for pro-Brexit group Global Britain by IQR, which finds that most voters in marginal constituencies believe that the Chequers Brexit proposals are ‘bad for Britain’. Meanwhile, The Independent carries a study by Focaldata and YouGov for pro-EU campaigners Best for Britain which shows that 2.6m voters have switched from backing Brexit to wanting to stay in the EU, enough to change the referendum result.

Universities call for foreign students’ right to work to be reinstated
The Financial Times reports that Universities UK has called for the Government to reintroduce the right for foreign students to work in the UK after graduation on a temporary basis in order to help attract international talent. The policy was axed in 2012, but the group believes that it would help to relieve the country’s skills gap.

MPs to vote on making misogyny a hate crime
The Sun reports that MPs are to vote on an amendment tabled by Labour MP Stella Creasy which would make misogyny a hate crime. The amendment has been tabled to the Voyeurism Bill and would make misogyny an aggravating factor in upskirting offences, and she hopes to use it as the first step to making misogyny equal to other offences such as those based on race.

New planning policy to be challenged in courts
The Guardian says that the Government is to be challenged in the courts over its new National Planning Policy Framework. Friends of the Earth believes that the policy was illegally adopted because its environmental impact was not assessed, despite it making it ‘virtually impossible’ for councils to reject fracking proposals.

Budget may be brought forward to next month
The Times claims that the budget could be brought forward to late October in order to avoid a clash with the closing stages of the Brexit negotiations. Another possibility is that it could instead be postponed, perhaps to December. Philip Hammond faces a dilemma as the outcome of negotiations will change the assumptions contained in the budget, but enough notice should be given in order that changes can be implemented in the next financial year.

Sturgeon to set out details of new legislation
The BBC reports that Nicola Sturgeon is to set out her plans for the new year, announcing a dozen new pieces of legislation. The Scottish First Minister’s new proposals are expected to cover areas including mental health, the economy, low-carbon growth and social security.

It’s hard to keep up with every political story that matters to you. Make it easy with Vuelio Political Services.  

BBC Radio 2

Chris Evans leaves Radio 2 for Virgin Radio

Chris Evans is leaving Radio 2 after 13 years with the station. The presenter of the Radio 2 Breakfast Show is rejoining Virgin Radio, the broadcaster he left in 2001.

Evans announced on his Monday morning show that he is to depart, with his last broadcast for Radio 2 set for December. However, the news was quickly followed by rumour and then confirmation that the star will be joining Virgin Radio.

The Radio 2 Breakfast Show is the most listened to radio show in the UK, with a weekly audience of over nine million. This compares with the Virgin Radio breakfast show’s 413,000 weekly listeners.

Evans is one of the BBC’s highest-paid stars, earning in excess of £1.6m a year, however the Mirror suggests the move will lead to a significant pay increase.

On leaving Radio 2, Evans said: ‘As Sir Terry said before me, there’s never a right time to leave something you love but there might be a wrong time if you hang on too long. I honestly think The Breakfast Show is currently as positive, useful, sunny and inclusive as it has ever been. In fine shape for its next custodian. Whoever that turns out to be, I wish them all the very best, they are in for an absolute blast.’

And on joining Virgin, he said: ‘In many ways Virgin Radio is my spiritual home. I see nothing but exciting and ground-breaking opportunities ahead. In a medium that is changing so quickly on a daily basis, the potential for growth is unprecedented. Our plan is: to give it all we’ve got, see where we can get to and have the most possible fun along the way. It makes me smile every time I think about it.’

His time at Radio 2 has been marked by many highs, not least a peak audience of 9.91m in 2014. Evans has raised millions of pounds for Children in Need with his annual CarFest events and other fundraising activities, and he launched the 500 Words children’s story-writing competition that, this year, received over 130,000 entries.

Lewis Carnie, head of Radio 2, said: ‘Over the past eight years on Breakfast, Chris has built an incredibly close relationship with the Radio 2 audience. I’d like to thank him, on behalf of them all, for becoming their friend via the airwaves. We look forward to launching a brand-new Radio 2 Breakfast Show early in the New Year.’

His first stint at Virgin Radio was tumultuous at times, with a 2001 Telegraph article quoting Evans as saying: ‘It looks like it’s all over – £600 million has come off the share price of the company and they have to blame someone and it looks like it’s me. I haven’t been sacked yet but it looks like it’s going to happen.’

Now Virgin is welcoming him back with open arms. Scott Taunton, CEO of Wireless, which owns Virgin Radio, said: ‘We are beyond thrilled that Chris has chosen to come back to Virgin Radio. He is the biggest name in radio and is synonymous with the brand. He has the most exciting Breakfast Show in the industry and has an energy that captivates audiences.’

Evans is not the first big name BBC Radio star to join a commercial station. Chris Moyles famously departed his Radio 1 Breakfast Show, which had a regular audience in excess of six million, and joined Radio X, where he has a weekly audience of 859,000.

All eyes will be on listening figures to see if Chris Evans has the star power to draw a significant audience or if his replacement at Radio 2 will be able to keep the audience.

Elton John

What PR did on its holidays – 6 inspirational campaigns from the summer

Summer is over, the Hogwarts Express has departed Platform 93/4 and it’s time to go back to school. But getting back into the swing of things can be daunting after the holidays, and it is often difficult to find the inspiration for an excellent end to the year.

Not everyone was on holiday this summer and many PRs have been truly outstanding while creating brilliant campaigns. We’ve rounded up 6 of the best to give you the inspiration you need to have a killer year.

1. The celebrity campaign – Snickers and Elton John
Snickers has bagged one of the biggest names in pop (ever) as part of its ‘You’re not you when you’re hungry’ campaign. The video features Elton John in a rap battle, singing his own song, until he eats a Snickers and turns back into the rapper he actually is. It’s simple, it’s consistent with the existing campaign and it’s quite funny. The agency is AMV BBDO – check out the video below:

 

2. The reactive campaign – Kit Kat’s proposal
Back in June, Kit Kat inadvertently became the subject of a viral tweet:

Kit Kat – and its agencies Ketchum and Anomoly – got in touch with the boyfriend and together they planned a Kit Kat-themed marriage proposal using a custom-made Kit Kat ring box. Thankfully, #SheSaidYes, and the campaign was completed less than a month after the original tweet:

 

3. The undercover campaign – Will Smith, JUST water and Boots
Will Smith working in Boots. No, really. Will Smith dressed as a Boots employee and promoted his son’s JUST water brand in the Westfield branch. The campaign generated a heap of public attention within the shopping centre and an amazing video.

Boots has partnered with the eco-friendly water brand for its UK rollout and benefitted hugely from the celebrity connection. Obviously, this campaign is easier if your dad is one of the most famous actors on the planet.

 

4. The stunt – NOW TV’s #JurassicJeff
This campaign was fairly basic in its creation and execution but, as is always the way with communications, simple is best. NOW TV placed a giant statue of seductive Jeff Goldblum next to Tower Bridge to celebrate 25 years of Jurassic Park. The oversized model hit social media during a quiet news spell and managed to generate lots of coverage in the mainstream press. Not bad considering NOW TV were just promoting the fact they stream the film:

 

5. The print campaign – Stabilo’s highlighters
Print campaigns sometimes trend on social media for all the wrong reasons, but Stabilo’s ‘Highlight the remarkable’ campaign went viral for all the right ones. The simple campaign displayed historical photos with a yellow highlighter picking out a significant woman from a massive human achievement. The campaign hit all the right buttons, championing amazing women from history who are so often overlooked, while showing the simplicity of its product. The agency was DDB Germany, and the ads can be seen on PR Examples.

 

6. The political statement campaign – Trump balloon
The campaign from 13 July already has its own Wikipedia page. The ‘Donald Trump baby balloon’ was flown above Parliament Square to protest the visit of the American president in the UK. Paid for through crowd-funding (raising £16,000) the six-metre tall Trump blimp (Trimp?) drew a massive amount of attention online and in print, extended by the fact it followed the President to Scotland as he took a rare break to play golf.

The balloon upset many who believed it was disrespectful. A group crowd funded £58,182 to create a Sadiq Khan in a bikini copycat campaign, possibly expecting it not to be approved.  It was and Sadiq Khan even joked about it, so that campaign fell rather flat.

Whether this is now the new ‘floating something down the Thames’, remains to be seen.

 

How are you planning your campaigns? How are you informing the press, measuring your coverage and results, and presenting this to the board? Whether it’s a PR stunt, political campaign or reactive tweet, Vuelio has everything you need on one platform.  

Boris Johnson

Political Headlines – Tory rebels, Labour antisemitism, sex offenders and trade plans

Today’s Political Headlines include the Tory rebels joining Stand Up 4 Brexit, Labour figures intervening in the antisemitism dispute, Javid tackling online sex offenders and Barnier’s opposition to British trade plans. 

Tory MPs criticise Government’s Brexit plans
The Times says that 20 Conservative MPs, including Priti Patel and Iain Duncan Smith, have joined the Stand Up 4 Brexit group which opposes Theresa May’s Brexit proposals, while former Brexit Secretary David Davis has also promised to vote against the plans and Remain supporter Nick Boles has voiced opposition to the plans, suggesting a two-stage Brexit with closer initial ties. Writing in The Daily Telegraph, Boris Johnson says that the proposals are a ‘victory’ for the EU and a ‘fix’ that will leave ‘the UK lying flat on the canvas’.

Hodge, Brown and Thornberry intervene in antisemitism dispute
The Guardian reports that Margaret Hodge used a speech at the Jewish Labour Movement conference to claim that the party’s antisemitism row would only end if Jeremy Corbyn stepped down, saying that she planned to ‘stand and fight’ in the party. Gordon Brown told the conference that the party needed to ‘unanimously, unequivocally and immediately’ adopt the IHRA antisemitism definition. Speaking to the Financial Times, Shadow Foreign Secretary Emily Thornberry has also backed the use of the definition, claiming that it did not prevent criticism of Israel.

Javid announces new policy to tackle online sex offenders
The Daily Mail says that Home Secretary Sajid Javid is to use a speech today to reveal what it calls ‘the shocking extent of the threat to children from online sex offenders’. He will says that at least 80,000 paedophiles are active online and announce a change in approach to the issue, calling on tech firms to do more and revealing extra funding for investigators.

Barnier ‘strongly opposed’ to British trade plans
The Guardian reports that the EU’s chief Brexit negotiator Michel Barnier has claimed the he is ‘strongly opposed’ to Theresa May’s Chequers proposals on trade, warning car manufacturers that they would need to use fewer British components. He warned that British plans were ‘not practical’ and ‘an invitation to fraud’.

Just 100 follow Banks’ call to join Tories
According to The Sun, just 100 UKIP supporters have followed Leave.EU founder Arron Banks’ call for them to join the Conservatives so they can vote in the next leadership election. The party tracked referrals from the link in Banks’ email and vetted those who had followed it.

Falklands call on Gove to make sure that ‘no penguin is left behind’ after Brexit
The Daily Telegraph carries a warning from the Falklands trade minister Teslyn Barkman that the islands will lose millions of euros in funding for penguin conservation projects after Brexit. She has called on Michael Gove to make sure that ‘no penguin is left behind’ and to offer more clarity on the UK’s replacement funding programme.

New figures show Brexit department’s high staff turnover
The Independent reports on data obtained by the Liberal Democrats that shows that 357 staff have left the Department for Exiting the European Union in the last two years, despite it only employing 665 people, giving it a staff turnover of over 50%. Lib Dem MP Tom Brake warned that the high turnover made a no-deal Brexit ‘ever more likely’.

HS2 legislation to be delayed by a year
The Times claims that the Government is to delay legislation for HS2’s link to Manchester and Leeds by a year. It claims that this is necessary in order to integrate the project with other upgrades in the region and will not delay it, but the leader of Leeds City Council, Judith Blake, has expressed concern.

Are you up to date with Brexit? If you’re worried you’re missing something, get Vuelio Political Services.  

Acuitas

Acuitas Communications joins the PRCA

Acuitas Communications has joined the PRCA as its newest members. The finance and corporate communications agency, founded just three years ago, already has offices in Mayfair, Brussels and Mauritius – the only agency with such a global set-up.

Acuitas has built a client base of corporates, private equity, UNHWI and trade associations, with over a dozen blue-chip clients, including multi-office assignments. The agency specialises in corporate, crisis and financial comms as well as public affairs.

Simon Nayyar MPRCA, managing director of Acuitas Communications, said: ‘As a former member of the PRCA’s Board of Management and Chairman of its Public Affairs Committee, I have known the PRCA over many years and have the highest regard for its commitment to professional standards and development.

‘I could not be more thrilled that our own agency, Acuitas Communications, founded three short years ago, is now joining the pantheon of great names who already share in the PRCA’s benefits.’

Francis Ingham MPRCA, director general of the PRCA, said: ‘It’s a great pleasure to welcome Acuitas Communications as the PRCA’s newest Corporate Member. I admire Simon, whom I have known over many years and has held leadership roles in many large PR agencies, which are themselves PRCA members. Acuitas has made extraordinary progress in a short space of time. I couldn’t be more thrilled to have this forward-looking and increasingly successful business join the PRCA’s fold.’

Five Things

Five Things: Trump vs Google, bullying, WPP, Bake Off and May dance

This week, Five Things You Shouldn’t Have Missed includes Trump vs Google, three bullying stories, WPP’s new chief exec, the return of Bake Off and Theresa May, dancing queen.

1. Trump vs Google

TrumpThe President of the United States has attacked Google twice this week for ‘bias’. The first time, Trump said the search engine had rigged results to the search ‘Trump news’, so that they were negative against him. He tweeted: ‘96% of results on “Trump News” are from National Left-Wing Media, very dangerous. Google & others are suppressing voices of Conservatives and hiding information and news that is good. They are controlling what we can & cannot see. This is a very serious situation-will be addressed!’

He also suggested his administration might regulate Google – though this would likely violate the first amendment (free speech).

The second attack came with a tweeted video along with the hashtag #StopTheBias:

The video shows how the Google homepage allegedly linked Obama’s State of the Union address each year on its homepage but stopped when Trump came to power. Google hit back, saying that Trump’s first speech had been to Congress and was therefore not a State of the Union address and also provided evidence that the video was not accurate, as reported by BuzzFeed News.

Trump attacking negative views, opinions and facts against him is nothing new. Trump attacking businesses and companies is nothing new. But the most powerful man in the world attacking the most powerful search engine in the world could change the face of the internet as we know it. Though actually, this will probably go nowhere – with the midterms on the horizon, Trump has bigger fish to fry.

 

2. A trio of bullying

Now MagazineStacey Solomon, Tess Holliday and Kim Woodburn – all three are considered to have been publicly bullied this week.

Stacey Solomon called out Now magazine for its cover, which used tweeted comments to describe her as ‘boring’, ‘desperate’ and ‘cheap’.

Solomon’s response generated huge public support, leading to an apology from the magazine. However, this wasn’t good enough for Solomon, who rejected the magazine’s apology on Loose Women.

In the second bullying story, Kim Woodburn appeared on Loose Women to ‘reconcile’ with Coleen Nolan after the pair fell out on Celebrity Big Brother. With Janet Street Porter playing ‘judge’, the pair argued and Woodburn left the set, leading to over 3,000 complaints of bullying against her to Ofcom.

Finally, Tess Holliday, plus-size model, has appeared on the front cover of Cosmopolitan in what many are calling a huge step forward for body positivity. Tess received a swathe of negative responses, which were widely shared on social media, so Cosmopolitan followed it up with an article titled: ‘Why the feedback to our Tess Holliday shoot proves this is the magazine cover we all needed’.

 

3. WPP to appoint Mark Read as chief executive

WPPThe FT has reported that that WPP is appointing Mark Read, currently co-chief operating officer at WPP, as its new permanent chief executive after deciding against an external appointment. Read has been in charge of WPP since April, when Sir Martin Sorrell resigned. His appointment has not been confirmed by WPP but could come as early as Tuesday when WPP reports its interim results, or later in September.

The FT also reports that Roberto Quarta is expected to move back to a non-executive role, after he became executive chairman following Sorrell’s resignation.

In an April interview, Read said: ‘The key task is to restore growth in the business and that is what we will focus on’, though whether he can stave off competition from Google, Facebook AND Sorrell’s new S4 Capital, while streamlining the unwieldy WPP, remains to be seen.

 

4. Bake Off is back

Bake off

The Great British Bake Off returned on Tuesday with the same judges and hosts, 12 new contestants and overnight viewing figures of 6.1m. Though this is down on last year’s opening of 6.5m viewers, the programme managed to capture 57% of the 16-34 audience, making it the most-watched TV show for this age group in 2018 outside of the World Cup. That means it’s more popular with ‘young adults’ than Love Island.

Full consolidated viewing figures are yet to be released, but as more people now watch TV on demand or via catch-up, it’s very possible the opening show will be more popular than it was in 2017.

In terms of the content, the show stuck to a familiar format, though there was noticeably less innuendo from the days of Mel and Sue.

 

5. Theresa May: Meme-tastic Happy Feet

Prime Minister

Theresa May has been filmed dancing several times this week, while on her whistle stop tour of three African nations. Surprisingly, Twitter redubbed the videos to different music. Enjoy:

You get the idea.

 

Seen something we missed? Let us know on Twitter – unless it’s another version of May dancing. We’ve seen that. We’ve seen a lot of that.

Frank Field

Political Headlines – Frank Field, Poland, Ruth Davidson and Wonga

Today’s Political Headlines include Frank Field’s resignation, Poland’s Brexit support, Davidson considering a Westminster role and Wonga in administration. 

Frank Field resigns the Labour Whip
The BBC reports that the Labour MP for Birkenhead Frank Field has resigned the Labour whip. Field said that the party is becoming a force for anti-Semitism in British politics and said a culture of intolerance and nastiness exists in local parties. A month ago, Field lost a confidence vote in his local party after voting with the Government in a vote relating to Brexit. Field criticised the Labour leadership in his resignation letter saying they are doing nothing to address anti-Semitism in the party.

Poland offers Brexit support
The Guardian reports that the Government of Poland will make an attempt to persuade the EU to become more open to the UK’s Brexit plans, this comes as Foreign Secretary Jeremy Hunt said he has not seen any progress on the Chequers proposal from Brussels. The Polish Foreign Minister has said Poland wants to maintain their relationship with the UK after Brexit.

Davidson considering Westminster role
The Sun has revealed that leader of the Scottish Conservatives, Ruth Davidson, may move south of the border to Westminster, abandoning her role as an MSP to take up a ministerial position. The move is allegedly the first step towards a potential Tory leadership bid, with Davidson moving into Government via a peerage and a place in the House of Lords.

Wonga goes into administration
The Guardian is reporting on the collapse of payday lender Wonga, which went into administration yesterday. The downfall follows a sharp increase in compensation claims against the lender, each of which allegedly cost the company £550 to deal with. The Financial Conduct Authority has told roughly 200,000 customers who still owe over £400m to continue repaying their loans.

Raab heads to Brussels for Brexit talks
The Express looks ahead to Brexit Secretary Dominic Raab preparing for six hours of talks with Michel Barnier. It is expecting issues such as the Irish border to be discussed. This comes after Raab recently admitted that a deal may not be reached by October. The extended session is perhaps an indication of the desire of both sides to come to a deal as soon as possible.

Sturgeon praised for handling of Salmond case
The Guardian are reporting on the support given to SNP leader Nicola Sturgeon from senior SNP politicians, praising her handling of harassment allegations against former First Minister Alex Salmond. Senior SNP figures including Westminster leader Ian Blackford have backed Sturgeon. The move comes after a crowdfunding appeal launched by Salmond reached £90,000, which he said would be used to cover his legal fees for taking the SNP Government to court.

Who’s in and who’s out? Vuelio Political Services track all the moves and changes in UK politics, at Westminster and beyond.